Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 55 → 14 of 77
Proofpoint · 1 category · RankedProofpoint Enterprise DLP
70Judge labels
4First choices
21Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
4% in DLP for enterprise buyers
Rank 8 of 89 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 20% of its 25 labels there were negative.
What the models named instead of Proofpoint Enterprise DLP →By buyer segmentRead the same way at every buyer size.
Small business14 of 82
2%13 labels
criticized challenger
Mid-market8 of 89
2%25 labels
accepted challenger
Enterprise6 of 60
4%31 labels
accepted challenger
In dlp · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Proofpoint Enterprise DLP for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Data loss prevention | Security operations | 2% | 8 of 89 | 20% | 25 | accepted challenger | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Proofpoint Enterprise DLP held within the floor in its one category: no change cleared 11 points.
Best category · DLP · by segment
Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 12 → 7 of 80
Enterprise▲+2Since September 2026: 2% → 4%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 2% in September 2026
Inside the floor by 9 pointsRank 6 → 5 of 55
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| DLP | 0% | 2% | ▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 12 → 8 of 89 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Proofpoint Enterprise DLP across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Proofpoint Enterprise DLP across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 1 | 0 | 1 | 2 |
| Grok 4.20 | 0 | 0 | 2 | 0 | 2 |
| Mistral Small | 1 | 0 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 3 | 5 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 3 | 0 | 0 | 3 |
| Kimi K2 | 0 | 2 | 1 | 0 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 0 | 1 |
| MiniMax M2.5 | 0 | 2 | 1 | 0 | 3 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 0 | 0 | 1 | 1 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct12 labels1
Paraphrase9 labels3
Comparative22 labels1not counted in share
Budget-constrained6 labelsNone
Scale-constrained5 labelsNone
Negative16 labelsNone
First choiceAlternativeMentionNegative70 labels in all, every segment counted; 4 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Proofpoint and Forcepoint are top-tier choices due to their comprehensive features and scalability” Mistral Small · DLP · paraphrase prompt · first choice
“Excellent for organizations already using Proofpoint for email security.” GLM 4.7 FlashX · DLP · direct prompt · alternative
“Best For: Organizations where email leaks are the primary concern” Qwen 3.7 Flash · DLP · comparative prompt · alternative
“Best for Email & Cloud DLP ... Proofpoint offers modular pricing” Qwen 3.7 Flash · DLP · budget prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Enterprise suites (Forcepoint, Symantec, Proofpoint) — typically quote-based and expensive” DeepSeek V4 Flash · DLP · budget prompt · hard negative
“can be strong products but are also described as expensive, complex to set up” Perplexity Sonar · DLP · negative prompt · soft negative
“Strong email/web protection | Expensive, complex setup” Muse Glimmer 30B · DLP · direct prompt · soft negative
“Difficult and convoluted setup process” DeepSeek V4 Flash · DLP · negative prompt · soft negative
Named alongside
The products named in the same answers as Proofpoint Enterprise DLP, over the 70 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Proofpoint Enterprise DLP was named but was not.ShowHide
Named alongside
The products named in the same answers as Proofpoint Enterprise DLP, over the 70 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Proofpoint Enterprise DLP was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Proofpoint Enterprise DLP. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 66 of the 70 answers that named Proofpoint Enterprise DLP and are not a share of its labels.
Domains cited
forcepoint.com44
strac.io42
underdefense.com35
checkpoint.com33
currentware.com33
gartner.com25
proofpoint.comYour site24
learn.g2.com23
kickidler.com20
aimultiple.com19
274 of the 298 domain citations in answers naming Proofpoint Enterprise DLP came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where Proofpoint Enterprise DLP stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
Where Proofpoint Enterprise DLP stands in Google search beside where it stands in the models' answers.
ShowHideIn search
Google, US estimates- Searches for its name, Google
- 90 a month (“proofpoint enterprise dlp”)
- AI search demand for its name, est.
- 3 a month
- Its own site
- It sits on Proofpoint's site (proofpoint.com), so there are no site figures for it alone
In answers
This editionShare of first choices
2%
rank 8 of 89 in DLP
Segment leader
46%
Microsoft Purview DLP
- First choices
- 4 across its categories
- Named in
- 70 answers
- Its own site cited
- in 66 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Names read as Proofpoint Enterprise DLP
What the judge wrote, as written, with how often. The vendor table decides that these count as Proofpoint Enterprise DLP; a claim can dispute any of them.
Proofpoint 9Proofpoint DLP 3Proofpoint DLP / Information Protection 1
Follow Proofpoint Enterprise DLP
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Proofpoint is the company behind Proofpoint Enterprise DLP.ShowHide
The company
Proofpoint is the company behind Proofpoint Enterprise DLP.
ShowHideOn record
Company recordsIn its own words
Stated by the vendor, not checked- Positioning
- Prevent data loss across email, cloud, and endpoints
- For
- organizações
- Free plan or trial
- Obtenha uma avaliação proofpoint.com/br/products/data-loss-prevention
- Integrations claimed
- 4 proofpoint.com/br/products/data-loss-prevention
- Hosting
- EUAEuropaAustráliaJapão
- Not stated on the pages read
- Price, starting price, certifications, customers
What Proofpoint Enterprise DLP's own pages state, read September 28, 2026: proofpoint.com/br/adaptive-email-dlp, proofpoint.com/us/products/cloud-dlp, proofpoint.com/us/threat-reference/cloud-dlp, proofpoint.com/br/products/adaptive-email-dlp, proofpoint.com/br/products/data-loss-prevention. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Proofpoint Enterprise DLP's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Proofpoint Enterprise DLP, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Proofpoint Enterprise DLP by email, built from the raw record of the edition. It shows:
- where Proofpoint Enterprise DLP is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Proofpoint Enterprise DLP, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.