Every category where a model named Symantec Data Loss Prevention for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Data loss prevention	Security operations	0%	84 of 84	71%	35	criticized challenger

Movement

This is the first edition on this tier, so no move can be computed for Symantec Data Loss Prevention yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Symantec Data Loss Prevention across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	1	0	1	2
GPT-5.4 mini	1	0	1	2
Gemini 3.5 Flash	0	0	5	5
Perplexity Sonar	0	1	1	2
Grok 4.1 Fast	0	2	3	5
Mistral Small	0	0	2	2
DeepSeek V4 Flash	1	0	2	3
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	1	0	4	5
Kimi K2	1	0	3	4
GLM 4.7 FlashX	0	0	2	2
MiniMax M2.5	1	0	1	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct15 labelsNone

Paraphrase16 labels5

Comparative24 labels1not counted in share

Budget-constrained16 labelsNone

Scale-constrained13 labelsNone

Negative32 labelsNone

First choiceAlternativeMentionNegative116 labels in all, every segment counted; 5 of the 6 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Symantec DLP (Broadcom) or Forcepoint are best for large regulated enterprises with on-prem estates.” Claude Haiku 4.5 · DLP · comparative prompt · alternative

“Large regulated enterprise with on-prem estates and a dedicated team? → Symantec/Forcepoint” DeepSeek V4 Flash · DLP · comparative prompt · alternative

“Complex regulatory environment with dedicated staff? → Symantec DLP” Kimi K2 · DLP · comparative prompt · alternative

“this remains the gold standard for large-scale enterprise deployments” Qwen 3.7 Flash · DLP · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“They may be "avoid" choices for organizations lacking dedicated, senior security staff.... frequently cited for high false-positive rates and complex policy management” Qwen 3.7 Flash · DLP · negative prompt · hard negative

“customer reviews state "They don't have the security of their customers in mind, they don't care. Avoid using the services of this company."” Claude Haiku 4.5 · DLP · negative prompt · hard negative

“Legacy enterprise DLP platforms (such as Broadcom/Symantec, Forcepoint, or Trellix) are often a poor fit for the mid-market.” Gemini 3.5 Flash · DLP · direct prompt · hard negative

“What to Avoid Symantec DLP (Broadcom) is architecturally complex and generally better suited to large enterprises” Kimi K2 · DLP · paraphrase prompt · hard negative

Named alongside

The products named in the same answers as Symantec Data Loss Prevention, over the 115 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Symantec Data Loss Prevention was named but was not.

ProductSame answerTook the first choice insteadHead to head

Microsoft Purview DLP101 of 11539Not in the top three

Forcepoint DLP95 of 1159Not in the top three

Netskope DLP42 of 1154Not in the top three

Proofpoint Enterprise DLP42 of 1151Not in the top three

Nightfall AI38 of 1158Not in the top three

Zscaler31 of 1150Not in the top three

Cyberhaven30 of 1155Not in the top three

Safetica30 of 1153Not in the top three

Netwrix Endpoint Protector23 of 1150Not in the top three

Strac17 of 1156Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Symantec Data Loss Prevention. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 91 of the 115 answers that named Symantec Data Loss Prevention and are not a share of its labels.

Domains cited

gartner.com74

strac.io57

forcepoint.com54

underdefense.com53

currentware.com45

learn.g2.com35

miniorange.com34

cyberhaven.com32

g2.com31

proofpoint.com28

443 of the 443 domain citations in answers naming Symantec Data Loss Prevention came from somebody else's page.

Pages cited

gartner.com/reviews/market/data-loss-prevention74

underdefense.com/blog/dlp-solutions53

forcepoint.com/blog/insights/best-dlp-software50

currentware.com/blog/best-data-loss-prevention-software44

learn.g2.com/best-data-loss-prevention-software35

miniorange.com/blog/top-data-loss-prevention-tools31

strac.io/blog/top-data-loss-prevention-dlp-tools24

strac.io/blog/top-7-data-loss-prevention-solutions-comparison-and-dlp-evaluation-checklist22

Pages are listed as the models cited them.

Names read as Symantec Data Loss Prevention

What the judge wrote, as written, with how often. The vendor table decides that these count as Symantec Data Loss Prevention; a claim can dispute any of them.

Symantec DLP (Broadcom) 10Symantec 6Broadcom/Symantec 2Symantec (Broadcom) 2Symantec DLP 2Symantec DLP (now Broadcom) 2Symantec/Broadcom 2Broadcom (Symantec) 1Broadcom (formerly Symantec) Data Loss Prevention 1Broadcom Symantec DLP 1Broadcom/Symantec DLP 1Symantec (Broadcom) DLP 1Symantec (Broadcom) Data Loss Prevention 1Symantec Endpoint DLP (Broadcom) 1Symantec Enterprise DLP (by Broadcom) 1symantec/broadcom 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Symantec Data Loss Prevention's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Symantec Data Loss Prevention, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at symantec.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.