Every category where a model named Symantec Data Loss Prevention for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Data loss prevention	Security operations	0%	89 of 89	53%	36	criticized challenger	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Data security posture management	Security operations	0%	90 of 105	50%	2	under 10 labels · led by Microsoft Purview at 18%

Movement

Since September 2026, Symantec Data Loss Prevention held within the floor in all two categories: no change cleared 11 points.

Best category · DLP · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

0%from 0% in September 2026

Inside the floor by 11 pointsRank 58 → 77 of 77

Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

0%from 0% in September 2026

Inside the floor by 11 pointsRank 72 → 80 of 80

Enterprise▼−3Since September 2026: 12% → 9%, −3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

9%from 12% in September 2026

Inside the floor by 8 pointsRank 3 of 55, unchanged

All categories · Mid-market

Category	September 2026	Now	Change	Reading	Rank
DLP	0%	0%	=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 72 → 89 of 89
DSPM	0%	0%	newNew since September 2026: not ranked then, 0% now.	New this edition	Rank 90 of 105, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Symantec Data Loss Prevention across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	1	1
GPT-5.4 mini	0	1	0	0	1
Gemini 3.5 Flash	0	1	0	5	6
Perplexity Sonar	1	0	0	0	1
Grok 4.20	0	1	2	3	6
Mistral Small	0	1	2	1	4
DeepSeek V4 Flash	0	1	0	2	3
Llama 4 Maverick	0	0	0	0	0
Qwen 3.7 Flash	0	1	1	3	5
Kimi K2	0	1	1	1	3
GLM 4.7 FlashX	0	1	0	3	4
MiniMax M2.5	1	0	1	0	2
GPT-6 Luna	0	1	0	0	1
Muse Glimmer 30B	0	0	0	1	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct16 labelsNone

Paraphrase24 labels3

Comparative31 labels4not counted in share

Budget-constrained17 labels1

Scale-constrained16 labelsNone

Negative34 labelsNone

First choiceAlternativeMentionNegative138 labels in all, every segment counted; 4 of the 8 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Enterprise-grade solution, scales well for large organizations... Large enterprise → Symantec or Forcepoint” MiniMax M2.5 · DLP · comparative prompt · first choice

“Best for broad traditional enterprise DLP: Forcepoint or Symantec/Broadcom” Perplexity Sonar · DLP · comparative prompt · first choice

“A mature suite with endpoint, network, and discovery capabilities. It may suit organizations that already operate it” GPT-6 Luna · DLP · comparative prompt · alternative

“Symantec has the deepest content-detection engine in the industry... Symantec is the gold standard.” Gemini 3.5 Flash · DLP · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Since Broadcom’s acquisition of Symantec, support and licensing for smaller or mid-market customers have shifted ... smaller organizations often face high renewal costs ... subpar customer support.” Gemini 3.5 Flash · DLP · negative prompt · hard negative

“Enterprise tools (like Broadcom/Symantec or Forcepoint) are often too complex... Do not buy an enterprise heavyweight (like Digital Guardian or older Symantec versions)” Qwen 3.7 Flash · DLP · paraphrase prompt · hard negative

“the "best" Data Loss Prevention (DLP) platform is rarely the heavy, legacy enterprise suite (like Broadcom/Symantec or traditional Forcepoint)” Gemini 3.5 Flash · DLP · direct prompt · hard negative

“Complex configuration/operational overhead, frequent false positives... When to avoid: If your team lacks DLP specialists” Grok 4.20 · DLP · negative prompt · hard negative

Named alongside

The products named in the same answers as Symantec Data Loss Prevention, over the 137 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Symantec Data Loss Prevention was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Forcepoint DLP110 of 1377Not among the top eight

Microsoft Purview DLP108 of 13749Not among the top eight

Proofpoint Enterprise DLP54 of 1372Not among the top eight

Netskope DLP51 of 1370Not among the top eight

Nightfall AI39 of 1377Not among the top eight

Trellix DLP38 of 1371Not among the top eight

Safetica35 of 1374Not among the top eight

Cyberhaven30 of 1375Not among the top eight

Zscaler Internet Access30 of 1370Not among the top eight

Digital Guardian28 of 1370Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Symantec Data Loss Prevention. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 129 of the 137 answers that named Symantec Data Loss Prevention and are not a share of its labels.

Domains cited

strac.io81

forcepoint.com73

underdefense.com67

currentware.com62

checkpoint.com45

gartner.com45

aimultiple.com39

miniorange.com39

learn.g2.com38

cyberhaven.com31

520 of the 520 domain citations in answers naming Symantec Data Loss Prevention came from somebody else's page.

Pages cited

underdefense.com/blog/dlp-solutions67

currentware.com/blog/best-data-loss-prevention-software62

forcepoint.com/blog/insights/best-dlp-software60

checkpoint.com/cyber-hub/threat-prevention/what-is-data-loss-prevention/top-6-data-loss-pr44

strac.io/blog/top-data-loss-prevention-dlp-tools43

aimultiple.com/dlp-software37

learn.g2.com/best-data-loss-prevention-software36

miniorange.com/blog/top-data-loss-prevention-tools36

Pages are listed as the models cited them.

Search and answers

broadcom.com is not in Google's top ten for any of the category's searches. In the answers, Symantec Data Loss Prevention takes 0% of first choices and Microsoft Purview DLP takes 46%.

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In search

Google, US estimates

Position for “data loss prevention platform”

–

not in the top ten

Position for “data loss prevention platforms”

–

not in the top ten

Searches for its name, Google: 390 a month (“symantec data loss prevention”)
AI search demand for its name, est.: 1 a month
Its company's site: broadcom.com shared with Broadcom's other products; the figures are the site's
Organic visits to its site: about 604,076 a month
Searches its site ranks for: 74,533 · 7,642 in the top three
Sites linking to it: 54,260
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

105+ ads · 105 image · 0 shown in the last 30 days

First shown December 2025, as GENIUS MONKEY, verified. Ads started 2025-10 to 2026-09: 105 in the year. 15 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 89 of 89 in DLP

Segment leader

46%

Microsoft Purview DLP

First choices: 4 across its categories
Named in: 137 answers
Its own site cited: in 129 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Symantec Data Loss Prevention

What the judge wrote, as written, with how often. The vendor table decides that these count as Symantec Data Loss Prevention; a claim can dispute any of them.

Symantec 6Symantec DLP (Broadcom) 6Broadcom/Symantec 4Broadcom Symantec DLP 3Symantec (Broadcom) DLP 3Symantec DLP 2Broadcom 1Broadcom (Symantec) DLP 1Broadcom/Symantec Endpoint DLP 1Symantec (Broadcom) 1Symantec DLP (by Broadcom) 1Symantec DLP (now Broadcom) 1Symantec DLP (now part of Broadcom) 1Symantec DLP / Broadcom Symantec 1Symantec Data Loss Prevention (Broadcom) 1Symantec Data Loss Prevention (DLP) 1Symantec/Broadcom 1Symantec/Broadcom DLP 1

Follow Symantec Data Loss Prevention

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Broadcom is the company behind Symantec Data Loss Prevention.

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On record

Company records

Also from Broadcom: Broadcom (CA) Service Management, Broadcom (CA) Test Data Manager, Broadcom (Symantec) Endpoint Security Complete, Broadcom Automic, Broadcom Automic/AutoSys, Broadcom Clarity, Broadcom Clarity PPM, Broadcom DX APM and 4 more

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Symantec Data Loss Prevention's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Symantec Data Loss Prevention, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Symantec Data Loss Prevention by email, built from the raw record of the edition. It shows:

where Symantec Data Loss Prevention is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Symantec Data Loss Prevention, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.