Small business▼−5Since September 2026: 7% → 2%, −5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 7% in September 2026
Inside the floor by 6 pointsRank 5 → 13 of 62
Splunk · 2 categories · RankedSplunk SOAR
197Judge labels
10First choices
93Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
16% in SOAR for enterprise buyers
Rank 11 of 67 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 44% of its 61 labels there were negative.
What the models named instead of Splunk SOAR →By buyer segmentStrongest at enterprise.
Small business13 of 64
2%58 labels
criticized challenger
Mid-market11 of 67
2%61 labels
criticized challenger
Enterprise2 of 45
16%73 labels
criticized challenger
In soar · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Splunk SOAR for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| SOAR platforms | Security operations | 2% | 11 of 67 | 44% | 61 | criticized challenger | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Incident management and on-call | IT operations and endpoint | 0% | 63 of 65 | 100% | 1 | under 10 labels · led by incident.io at 32% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Splunk SOAR held within the floor in all two categories: no change cleared 11 points.
Best category · SOAR · by segment
Mid-market=heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 2% in September 2026
Inside the floor by 11 pointsRank 10 → 14 of 56
Enterprise▲+7Since September 2026: 12% → 19%, +7 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
19%from 12% in September 2026
Inside the floor by 4 pointsRank 3 → 2 of 41
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| SOAR | 2% | 2% | =heldSince September 2026: 2% → 2%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 10 → 11 of 67 |
| Incidents | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 63 of 65, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Splunk SOAR across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Splunk SOAR across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 0 | 1 | 3 |
| GPT-5.4 mini | 1 | 2 | 0 | 1 | 4 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 3 | 4 |
| Perplexity Sonar | 1 | 1 | 0 | 1 | 3 |
| Grok 4.20 | 0 | 2 | 0 | 4 | 6 |
| Mistral Small | 1 | 1 | 1 | 1 | 4 |
| DeepSeek V4 Flash | 0 | 1 | 0 | 5 | 6 |
| Llama 4 Maverick | 0 | 0 | 2 | 1 | 3 |
| Qwen 3.7 Flash | 0 | 3 | 1 | 3 | 7 |
| Kimi K2 | 0 | 1 | 0 | 5 | 6 |
| GLM 4.7 FlashX | 0 | 2 | 2 | 0 | 4 |
| MiniMax M2.5 | 0 | 2 | 1 | 1 | 4 |
| GPT-6 Luna | 0 | 2 | 0 | 1 | 3 |
| Muse Glimmer 30B | 0 | 3 | 1 | 1 | 5 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct35 labels2
Paraphrase32 labels4
Comparative41 labels4not counted in share
Budget-constrained25 labels3
Scale-constrained26 labels1
Negative38 labelsNone
First choiceAlternativeMentionNegative197 labels in all, every segment counted; 10 of the 14 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Cortex XSOAR and Splunk SOAR are repeatedly positioned as top-tier enterprise platforms” Perplexity Sonar · SOAR · comparative prompt · first choice
“I'd usually recommend Splunk SOAR if you already have a heterogeneous security stack” GPT-5.4 mini · SOAR · paraphrase prompt · first choice
“Splunk SOAR leads in the number of connectors and actions” Mistral Small · SOAR · comparative prompt · first choice
“Deepest playbook engine with native Splunk ES integration... Caveats: Cisco acquisition (2023–2024) has introduced roadmap uncertainty” DeepSeek V4 Flash · SOAR · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“avoid: ... Splunk SOAR: Only makes financial and operational sense if your company is already heavily standardized on Splunk” Gemini 3.5 Flash · SOAR · direct prompt · hard negative
“Integration with Splunk Enterprise Security (ES) is described as "hacky" and problematic” Mistral Small · SOAR · negative prompt · hard negative
“these are generally not recommended for mid-sized organizations” Gemini 3.5 Flash · SOAR · paraphrase prompt · hard negative
“Avoid Enterprise SOARs ... are not viable for a limited budget” DeepSeek V4 Flash · SOAR · budget prompt · hard negative
Named alongside
The products named in the same answers as Splunk SOAR, over the 197 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Splunk SOAR was named but was not.ShowHide
Named alongside
The products named in the same answers as Splunk SOAR, over the 197 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Splunk SOAR was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Splunk SOAR. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 188 of the 197 answers that named Splunk SOAR and are not a share of its labels.
Domains cited
aimultiple.com93
checkthat.ai92
intezer.com86
comparitech.com74
paloaltonetworks.com71
strike48.com64
zendikt.com64
startupstash.com63
guideflow.com57
g2.com51
715 of the 715 domain citations in answers naming Splunk SOAR came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
splunk.com ranks 5 on Google for the category's searches. In the answers, Splunk SOAR takes 2% of first choices and Tines takes 41%.ShowHide
Search and answers
splunk.com ranks 5 on Google for the category's searches. In the answers, Splunk SOAR takes 2% of first choices and Tines takes 41%.
ShowHideIn search
Google, US estimatesPosition for “soar platform”
5
Position for “soar platforms”
–
not in the top ten
- Searches for its name, Google
- 1,300 a month (“splunk soar”)
- AI search demand for its name, est.
- 84 a month
- Its company's site
- splunk.com shared with Splunk's other products; the figures are the site's
- Organic visits to its site
- about 892,906 a month
- Searches its site ranks for
- 58,364 · 6,154 in the top three
- Sites linking to it
- 32,642
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
2%
rank 11 of 67 in SOAR
Segment leader
41%
Tines
- First choices
- 10 across its categories
- Named in
- 197 answers
- Its own site cited
- in 188 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Names read as Splunk SOAR
What the judge wrote, as written, with how often. The vendor table decides that these count as Splunk SOAR; a claim can dispute any of them.
Splunk SOAR (formerly Phantom) 8Splunk 2Splunk SOAR (Phantom) 2Splunk Phantom 1Splunk SOAR (Free Edition) 1Splunk SOAR (formerly Phantom, now Cisco) 1Splunk SOAR (now part of Cisco) 1
Follow Splunk SOAR
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Splunk is the company behind Splunk SOAR.ShowHide
The company
Splunk is the company behind Splunk SOAR.
ShowHideOn record
Company records- Also from Splunk
- Splunk AI, Splunk AIOps, Splunk APM, Splunk Enterprise Security, Splunk IT Service Intelligence, Splunk ITSI, Splunk ITSI / Splunk Observability, Splunk Observability Cloud and 4 more
In its own words
Stated by the vendor, not checked- Positioning
- Vous pouvez éliminer les tâches fastidieuses des analystes, rationaliser vos opérations de sécurité et détecter, trier et prendre en charge les alertes plus rapidement que jamais.
- For
- Le centre des opérations de sécurité (SOC), les analystes de niveau 1 et les professionnels de la cybersécurité
- Price stated
- Téléchargez votre exemplaire gratuit splunk.com/fr_fr/form/5-automation-use-cases-for-splunk-soar.html
- Free plan or trial
- Essai gratuit splunk.com/fr_fr/products/splunk-security-orchestration-and-automation.html
- Integrations claimed
- 300 splunk.com/fr_fr/products/splunk-security-orchestration-and-automation.html
- Customers named
- TideNovunaSplunk SOC
- Not stated on the pages read
- Starting price, certifications, hosting
What Splunk SOAR's own pages state, read September 28, 2026: splunk.com/fr_fr/form/5-automation-use-cases-for-splunk-soar.html, splunk.com/en_us/form/5-automation-use-cases-for-splunk-soar.html, splunk.com/fr_fr/products/splunk-security-orchestration-and-automation.html, splunk.com/de_de/products/splunk-security-orchestration-and-automation.html, splunk.com/zh_tw/products/splunk-security-orchestration-and-automation.html. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Splunk SOAR's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Splunk SOAR, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Splunk SOAR by email, built from the raw record of the edition. It shows:
- where Splunk SOAR is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Splunk SOAR, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.