1 category · RankedJumio
Standing by category
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Identity verification | Identity and access | 4% | 7 of 61 | 19% | 36 | accepted challenger |
Movement
By model
How each model treated Jumio across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 0 | 1 | 1 | 3 |
| GPT-5.4 mini | 0 | 2 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 0 | 1 | 1 | 0 | 2 |
| Perplexity Sonar | 0 | 1 | 2 | 0 | 3 |
| Grok 4.1 Fast | 1 | 0 | 1 | 2 | 4 |
| Mistral Small | 1 | 0 | 1 | 0 | 2 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 2 | 4 |
| Llama 4 Maverick | 0 | 0 | 2 | 0 | 2 |
| Qwen 3.7 Flash | 1 | 1 | 1 | 0 | 3 |
| Kimi K2 | 0 | 1 | 0 | 2 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 1 | 0 | 2 |
| MiniMax M2.5 | 2 | 0 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 1 | 0 | 0 | 1 |
| Muse Glimmer 30B | 0 | 1 | 2 | 0 | 3 |
By framing
What the models said for it
Verbatim evidence the judge attached to positive labels.
“One of the pioneers in the space, Jumio offers a "Digital Trust Suite." They have the broadest support for countries and currencies globally.” Qwen 3.7 Flash · Identity verification · comparative prompt · first choice
“Jumio and Socure lead for regulated financial services... Jumio is the safest choice for global scale.” Claude Haiku 4.5 · Identity verification · comparative prompt · first choice
“One of the longest-established players, known for AI-driven, end-to-end identity verification.” MiniMax M2.5 · Identity verification · comparative prompt · first choice
“Choose reputable alternatives (lower issues reported): Jumio, iDenfy, or ComplyCube” Grok 4.1 Fast · Identity verification · negative prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Avoid for mid-sized: Onfido/Jumio (enterprise pricing, custom quotes often $1–2+/check with high mins)” Grok 4.1 Fast · Identity verification · paraphrase prompt · hard negative
“Jumio's median annual spend of around $55,000 is among the highest in the market, which is prohibitive for mid-market organizations” Claude Haiku 4.5 · Identity verification · direct prompt · soft negative
“Excellent quality (5,000+ document types) but enterprise-focused with quote-only pricing and heavy minimums” Kimi K2 · Identity verification · paraphrase prompt · soft negative
“Users describe it as one of the worst verification services they've dealt with.” DeepSeek V4 Flash · Identity verification · negative prompt · soft negative
Named alongside
The products named in the same answers as Jumio, over the 103 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Jumio was named but was not.ShowHide
Named alongside
What carried it into the answer
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 91 of the 103 answers that named Jumio and are not a share of its labels.
Domains cited
300 of the 300 domain citations in answers naming Jumio came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
jumio.com is not in Google's top ten for any of the category's searches. In the answers, Jumio takes 4% of first choices and Persona takes 21%.ShowHide
Search and answers
In search
Google, US estimates- Searches for its name, Google
- 2,900 a month (“jumio”)
- AI search demand for its name, est.
- 118 a month
- Organic visits to its site
- about 4,032 a month
- Searches its site ranks for
- 1,110 · 50 in the top three
- Sites linking to it
- 8,292
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This edition- First choices
- 10 across its categories
- Named in
- 103 answers
- Its own site cited
- in 91 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHide| Kind | Pages | Last 90 days | 2025-11 to 2026-10 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 303 | 6 | 2026-09-14 | Identity verification | |
| News or press | 163 | 0 | 2020-07-28 | Identity verification | |
| Webinar or virtual event | 64 | 2 | 2026-08-27 | Identity verification, CIAM | |
| Case study | 36 | 1 | 2026-07-13 | ||
| Glossary or explainer | 10 | 0 | 2025-10-28 | ||
| Report or ebook | 4 | 0 | 2024-02-06 | ||
| Comparison | 4 | undated | Identity verification | ||
| Podcast or video | 4 | 1 | 2026-08-03 | ||
| Template or tool | 3 | 0 | 2025-11-05 | ||
| Conference or event | 1 | undated |
Most recent
- 2026-09-14Why Identity Security Requires Continuous Resilience and Why Our Investment Here Matters blog
- 2026-08-27World cup findings webinar webinar or virtual event
- 2026-08-21How To Prevent Identity Theft and Agentic AI Fraud blog
- 2026-08-20Strengthening trust in crypto with the power of identity intelligence webinar webinar or virtual event
- 2026-08-14Deepfake detection identity verification blog
- 2026-08-07Decentralized identity data minimization compliance blog
How it is countedHide how it is counted
Every page jumio.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.
Follow Jumio
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Jumio is its own company.ShowHide
The company
In its own words
Stated by the vendor, not checked- Positioning
- Leading AI-Powered Identity Verification Platform
- For
- businesses worldwide
- Certifications
- SOC 2ISO 27001PCI DSS 4.0.1
- Hosting
- Global
- Customers named
- StanleybetPersonal PayAlaska AirlinesAmazon Web Services (AWS)AzurianMicrosoftOracleSift Connect
- Not stated on the pages read
- Price, starting price, free plan or trial, integrations
What Jumio's own pages state, read October 5, 2026: jumio.com, trust.jumio.com, jumio.com/platform, jumio.com/integrations. A claimed page can correct any of them.
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Jumio's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Jumio, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Jumio by email, built from the raw record of the edition. It shows:
- where Jumio is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Jumio, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.