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Identity verification · October 2026 Edition

Sumsub vs Jumio

Three of fourteen models named Sumsub first on the direct prompt; zero named Jumio. Both were named by all fourteen models and Sumsub carries 40 labels and Jumio 36, so the shares are not directly comparable.

Sumsub

accepted challenger

Named in one category this edition.

Jumio

accepted challenger

Named in one category this edition.

First-choice share17%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate15%19%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#3#6A position in a field of 10; printed, not drawn.
Labels4036A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Sumsub reading right to left. Rank and label count are printed, not drawn.Persona vs Sumsub · Persona vs Jumio · Veriff vs Sumsub

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the identity verification page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
SumsubFirst choices, of fourteen modelsJumio
Direct302 against Jumio
Paraphrase522 against Jumio
Comparative03
Budget-constrained102 against Sumsub · 1 against Jumio
Scale-constrained00
Negative014 against Sumsub · 2 against Jumio
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, Sumsub and Jumio were named in the same answer sixty-six times, of the 119 answers naming Sumsub and the 103 naming Jumio. In those answers Jumio took the first choice three times and Sumsub fourteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Sumsub and Jumio stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Sumsub Jumio first choice named as an alternative argued againstblank: not namedEach cell is one answer, Sumsub on the left and Jumio on the right.

The direct prompt

The plain question, one answer per model, grouped by where Sumsub and Jumio stood in it.

Sumsub first, Jumio not the choice

3 of 14 modelsJumio was named in the answer but not as the choice, or not at all.
Grok 4.1 FastPersona, Sumsub alternatives: Trulioo
Kimi K2Persona, Sumsub alternatives: iDenfy
GLM 4.7 FlashXPersona, Sumsub alternatives: Trulioo, Veriff

Neither was the first choice, one was named

6 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Claude Haiku 4.5Trulioo alternatives: Ondato, Sumsub, iDenfy
GPT-5.4 miniPersona alternatives: Jumio, Sumsub, Trulioo
Gemini 3.5 FlashPersona alternatives: Middesk, Sumsub, iDenfy
Perplexity SonarTrulioo alternatives: Jumio, Sumsub, Veriff, iDenfy
DeepSeek V4 FlashPersona alternatives: Middesk, Sumsub, Trulioo
Qwen 3.7 FlashMiddesk, Veriff alternatives: IDology, Jumio, Onfido, Shufti Pro

Neither was named

5 of 14 modelsThe answer made no first choice from these two in this category.
Mistral Small1Kosmos, Trulioo alternatives: Middesk, Veriff
Llama 4 MaverickVeriff alternatives: Trustpair, iDenfy
MiniMax M2.5GBG, Veriff alternatives: Trustpair
GPT-6 LunaMiddesk, Persona alternatives: Alloy
Muse Glimmer 30Bno first choice

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Sumsub leads by seven points.
Sumsub7%#5 of 11
Jumio0%#11 of 11
The full small business standing →
Mid-marketThe figures above
Sumsub leads by thirteen points.
Sumsub17%#3 of 10
Jumio4%#6 of 10
The full mid-market standing →
Enterprise
Sumsub leads by two points.
Sumsub17%#1 of 11
Jumio15%#2 of 11
The full enterprise standing →

What the models said about Sumsub

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Be most cautious about: IDScan.net, IDmerit, and Sumsub due to confirmed major data breaches.” DeepSeek V4 Flash · negative prompt · hard negative
“2024 breach through third-party vendor went undetected for 18 months” MiniMax M2.5 · negative prompt · hard negative
“a July 2024 intrusion through a third-party support ticketing platform went undetected until a January 2026 review” Muse Glimmer 30B · negative prompt · soft negative
“I would recommend Sumsub if you want a balanced, enterprise-ready KYC document + selfie verification tool” Perplexity Sonar · paraphrase prompt · first choice
“Sumsub — Best All-in-One Value ... Start with Sumsub if you need KYB (business verification) + KYC together” Kimi K2 · paraphrase prompt · first choice
“The Best All-in-One Solution (KYC + KYB): Sumsub ... highly recommended for mid-market B2B companies” Gemini 3.5 Flash · paraphrase prompt · first choice

What the models said about Jumio

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“Avoid for mid-sized: Onfido/Jumio (enterprise pricing, custom quotes often $1–2+/check with high mins)” Grok 4.1 Fast · paraphrase prompt · hard negative
“Jumio's median annual spend of around $55,000 is among the highest in the market, which is prohibitive for mid-market organizations” Claude Haiku 4.5 · direct prompt · soft negative
“Excellent quality (5,000+ document types) but enterprise-focused with quote-only pricing and heavy minimums” Kimi K2 · paraphrase prompt · soft negative
“One of the pioneers in the space, Jumio offers a "Digital Trust Suite." They have the broadest support for countries and currencies globally.” Qwen 3.7 Flash · comparative prompt · first choice
“Jumio and Socure lead for regulated financial services... Jumio is the safest choice for global scale.” Claude Haiku 4.5 · comparative prompt · first choice
“One of the longest-established players, known for AI-driven, end-to-end identity verification.” MiniMax M2.5 · comparative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.