Every category where a model named Zoom Phone for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Business phone systems	IT operations and endpoint	8%	5 of 75	0%	42	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Zoom Phone yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Zoom Phone across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	1	1	1	3
GPT-5.4 mini	1	2	0	3
Gemini 3.5 Flash	1	3	0	4
Perplexity Sonar	0	0	1	1
Grok 4.1 Fast	1	4	0	5
Mistral Small	0	2	1	3
DeepSeek V4 Flash	1	3	0	4
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	0	2	0	2
Kimi K2	0	2	1	3
GLM 4.7 FlashX	0	3	0	3
MiniMax M2.5	0	2	1	3
GPT-6 Luna	0	3	0	3
Muse Glimmer 30B	0	4	0	4

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct26 labels3

Paraphrase19 labels1

Comparative29 labels1not counted in share

Budget-constrained21 labels12

Scale-constrained21 labels1

Negative10 labels2not counted in share

First choiceAlternativeMentionNegative126 labels in all, every segment counted; 17 of the 20 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Zoom's $10/month metered plan is one of the cheapest entry points on the market” Gemini 3.5 Flash · Business phones · budget prompt · first choice

“Zoom Phone stands out as one of the most affordable small business phone systems” Claude Haiku 4.5 · Business phones · budget prompt · first choice

“the best business phone system is usually RingCentral or Zoom Phone” GPT-5.4 mini · Business phones · direct prompt · first choice

“I'd recommend Zoom Phone (starting at $10–15/user/month) or Nextiva” DeepSeek V4 Flash · Business phones · budget prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Zoom Phone, over the 126 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Zoom Phone was named but was not.

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ProductSame answerTook the first choice insteadHead to head

RingCentral86 of 12640Compare →

Nextiva77 of 12628Compare →

Microsoft Teams Phone59 of 1268Compare →

8x856 of 1263Compare →

Dialpad48 of 1261Compare →

Google Voice27 of 1263Compare →

Grasshopper26 of 1261Not among the top eight

Ooma Office22 of 1260Not among the top eight

Vonage20 of 1260Not among the top eight

RingCentral RingEX19 of 12613Compare →

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Zoom Phone. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 113 of the 126 answers that named Zoom Phone and are not a share of its labels.

Domains cited

nextiva.com70

expertmarket.com50

cloudtalk.io48

ringcentral.com39

thenetworkinstallers.com39

getvoip.com38

resources.rework.com32

techrepublic.com31

crazyegg.com30

business.com28

405 of the 405 domain citations in answers naming Zoom Phone came from somebody else's page.

Pages cited

nextiva.com/blog/business-phone-plans.html43

thenetworkinstallers.com/blog/phone-systems29

thenetworkinstallers.com/blog/business-phone-system-comparison28

resources.rework.com/tools/business-phone/best-business-phone-system-202626

business.com/categories/business-phone-systems25

crazyegg.com/blog/best-business-phone-systems25

financesonline.com/business-phone-systems22

expertmarket.com/phone-systems/best-enterprise-phone-systems21

Pages are listed as the models cited them.

Search and answers

zoom.com is not in Google's top ten for any of the category's searches. In the answers, Zoom Phone takes 8% of first choices and RingCentral takes 29%.

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In search

Google, US estimates

Position for “business phone system”

–

not in the top ten

Position for “business phone systems”

–

not in the top ten

Searches for its name, Google: 12,100 a month (“zoom phone”)
AI search demand for its name, est.: 3,273 a month
Organic visits to its site: about 2,795,648 a month
Searches its site ranks for: 53,022 · 19,188 in the top three
Sites linking to it: 159,348
Paid Google search: 21 searches its ads show for, about 654 clicks and $4,064 a month (estimate)

Ads on GoogleDetailLess

93+ ads · 83 text, 8 image, 2 video · 47 shown in the last 30 days

First shown January 2023, as Zoom Video Communications, Inc., verified. Ads started 2025-10 to 2026-09: 29 in the year, 64 before. 27 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 5 of 75 in business phones

Segment leader

29%

RingCentral

First choices: 17 across its categories
Named in: 126 answers
Its own site cited: in 113 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on zoom.com

10,023

subdomains included

Content

661

counted in the table below

Documentation

Product · Integration

594 · 0

Kind	Pages	Last 90 days	Latest
Case study	311	undated
Blog	214	17	2026-09-28
Webinar or virtual event	63	2	2026-09-18
Comparison	40	undated
Report or ebook	15	0	2025-11-21
Template or tool	9	undated
Conference or event	6	undated
Glossary or explainer	3	undated

Most recent

2026-09-28Zoom whiteboard visual collaboration blog
2026-09-28Stop settling for good enough collaboration blog
2026-09-25Privacy security blog
2026-09-23Solopreneur 50 docuseries blog
2026-09-22How can i sign a document on my phone for free blog
2026-09-22How to sign electronically blog

How it is countedHide how it is counted

Every page zoom.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Zoom Phone

What the judge wrote, as written, with how often. The vendor table decides that these count as Zoom Phone; a claim can dispute any of them.

Zoom 3Zoom Phone (Zoom Workplace) 1Zoom Workplace / Zoom Phone 1

Follow Zoom Phone

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Zoom Phone is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: VoIP phone
zoom.com
For: your teams
zoom.com/de/products/voip-phone/features/integrations
Not stated on the pages read: Price, starting price, free plan or trial, integrations, certifications, hosting, customers

What Zoom Phone's own pages state, read October 5, 2026: zoom.com, trust.zoom.com, zoom.com/en/products/hub, zoom.com/ja/customer-stories, zoom.com/de/products/voip-phone/features/integrations. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Zoom Phone's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Zoom Phone, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Zoom Phone by email, built from the raw record of the edition. It shows:

where Zoom Phone is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Zoom Phone, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.