Every category where a model named Palo Alto Networks Prisma Access for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Zero trust network access	Network and edge	0%	13 of 71	12%	16	accepted challenger
SASE platforms	Network and edge	0%	43 of 43	67%	3	under 10 labels · led by Cato SASE Cloud at 28%
Data loss prevention	Security operations	0%	18 of 84	0%	2	under 10 labels · led by Microsoft Purview DLP at 39%
SD-WAN	Network and edge	0%	16 of 53	0%	2	under 10 labels · led by Fortinet Secure SD-WAN at 41%

Movement

This is the first edition on this tier, so no move can be computed for Palo Alto Networks Prisma Access yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Palo Alto Networks Prisma Access across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	1	1	1	3
GPT-5.4 mini	1	0	1	2
Gemini 3.5 Flash	0	0	1	1
Perplexity Sonar	0	1	0	1
Grok 4.1 Fast	1	1	0	2
Mistral Small	1	1	0	2
DeepSeek V4 Flash	1	1	0	2
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	3	1	0	4
Kimi K2	2	0	0	2
GLM 4.7 FlashX	1	0	0	1
MiniMax M2.5	1	0	1	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct10 labels2

Paraphrase15 labelsNone

Comparative26 labelsNone

Budget-constrained15 labelsNone

Scale-constrained9 labelsNone

Negative12 labels2not counted in share

First choiceAlternativeMentionNegative87 labels in all, every segment counted; 2 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Look at Cato Networks, Palo Alto Networks Prisma Access, Netskope Borderless, Fortinet Secure SD-WAN, or Aruba EdgeConnect” Qwen 3.7 Flash · SD-WAN · negative prompt · alternative

“Large enterprise needing SASE convergence + DLP/SWG/CASB | Zscaler, Netskope, Cloudflare, Cisco, Palo Alto Prisma” DeepSeek V4 Flash · ZTNA · comparative prompt · alternative

“Strong policy enforcement leveraging Palo Alto's firewall expertise; good balance of features and usability” Qwen 3.7 Flash · ZTNA · comparative prompt · alternative

“| 3 | Palo Alto Networks Prisma Access | Enterprises already using Palo Alto firewalls & SD‑WAN” GLM 4.7 FlashX · ZTNA · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“What to Avoid: Zscaler & Palo Alto Prisma Access” Gemini 3.5 Flash · ZTNA · paraphrase prompt · hard negative

“Potential problems include higher latency... it remains very expensive compared to other services.” Claude Haiku 4.5 · SASE · negative prompt · soft negative

“Higher price point; can be overkill for simple use cases.” MiniMax M2.5 · ZTNA · direct prompt · soft negative

“Typically not the cheapest option.” GPT-5.4 mini · SASE · budget prompt · soft negative

Named alongside

The products named in the same answers as Palo Alto Networks Prisma Access, over the 87 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Palo Alto Networks Prisma Access was named but was not.

ProductSame answerTook the first choice insteadHead to head

Zscaler Private Access57 of 8730Not in the top three

Cloudflare One46 of 8718Not in the top three

Twingate32 of 876Not in the top three

Check Point Harmony SASE28 of 870Not in the top three

Netskope Private Access25 of 872Not in the top three

Cisco Secure Access20 of 870Not in the top three

Cato Networks19 of 875Not in the top three

Cloudflare Access19 of 871Not in the top three

Tailscale17 of 873Not in the top three

Akamai Enterprise Application Access14 of 870Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Palo Alto Networks Prisma Access. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 74 of the 87 answers that named Palo Alto Networks Prisma Access and are not a share of its labels.

Domains cited

aimultiple.com35

cybersecuritynews.com30

cipherssecurity.com29

expertinsights.com28

gartner.com26

guptadeepak.com26

portnox.com24

akamai.com21

decryptiondigest.com18

zscaler.com17

254 of the 254 domain citations in answers naming Palo Alto Networks Prisma Access came from somebody else's page.

Pages cited

aimultiple.com/ztna-solutions34

cybersecuritynews.com/best-ztna-solutions28

expertinsights.com/network-security/the-top-zero-trust-network-access-solutions28

cipherssecurity.com/best-ztna-platforms-202626

guptadeepak.com/tools/top-5-ztna-solutions-202622

portnox.com/cybersecurity-101/zero-trust/who-are-the-best-ztna-providers21

akamai.com/site/en/documents/analyst-report/2024/kuppingercole-ztna-analyst-report.pdf19

petronellatech.com/blog/zero-trust-vendors-compared-top-10-smbs-202616

Pages are listed as the models cited them.

Names read as Palo Alto Networks Prisma Access

What the judge wrote, as written, with how often. The vendor table decides that these count as Palo Alto Networks Prisma Access; a claim can dispute any of them.

Palo Alto Prisma Access 10Palo Alto Networks Prisma Access / ZTNA 2.0 1Palo Alto Networks – Prisma Access 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Palo Alto Networks Prisma Access's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Palo Alto Networks Prisma Access, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at palo.ai is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.