Every category where a model named Ondato for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Identity verification	Identity and access	0%	19 of 61	0%	4	under 10 labels · led by Persona at 21%

Movement

This is the first edition on this tier, so no move can be computed for Ondato yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Ondato across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Labels
Claude Haiku 4.5	1	0	1
GPT-5.4 mini	0	0	0
Gemini 3.5 Flash	1	0	1
Perplexity Sonar	0	0	0
Grok 4.1 Fast	0	1	1
Mistral Small	0	0	0
DeepSeek V4 Flash	1	0	1
Llama 4 Maverick	0	0	0
Qwen 3.7 Flash	0	0	0
Kimi K2	0	0	0
GLM 4.7 FlashX	0	0	0
MiniMax M2.5	0	0	0
GPT-6 Luna	0	0	0
Muse Glimmer 30B	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct8 labelsNone

Paraphrase3 labelsNone

Comparative2 labelsNone

Budget-constrained2 labelsNone

Scale-constrained1 labelNone

Negative3 labelsNone

First choiceAlternativeMentionNegative19 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“SMEs/mid-market wanting automated compliance suite” DeepSeek V4 Flash · Identity verification · paraphrase prompt · alternative

“The Best for Lean Compliance Teams: Ondato” Gemini 3.5 Flash · Identity verification · paraphrase prompt · alternative

“Ondato - Best for All-in-One Compliance” Claude Haiku 4.5 · Identity verification · direct prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Ondato, over the 19 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Ondato was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Veriff14 of 198Not among the top eight

iDenfy12 of 199Not among the top eight

Sumsub12 of 193Not among the top eight

Jumio8 of 190Not among the top eight

Persona8 of 190Not among the top eight

Trulioo7 of 192Not among the top eight

Onfido5 of 190Not among the top eight

Middesk4 of 191Not among the top eight

Entrust3 of 190Not among the top eight

Trustpair2 of 190Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Ondato. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 19 of the 19 answers that named Ondato and are not a share of its labels.

Domains cited

ondato.comYour site11

checkr.com9

signzy.com9

trustpair.com9

bureau.id8

idenfy.com8

middesk.com8

zyphe.com8

guideflow.com7

gbg.com6

Seventy-two of the eighty-three domain citations in answers naming Ondato came from somebody else's page.

Pages cited

checkr.com/resources/articles/best-identity-verification-software9

ondato.com/blog/best-identity-verification-software9

trustpair.com/blog/best-identity-verification-solutions-selection-guide-and-provider-compa9

bureau.id/resources/blog/identity-verification-solutions8

signzy.com/blogs/best-identity-verification-tools7

guideflow.com/blog/best-identity-verification-software6

idenfy.com/blog/best-identity-verification-software6

middesk.com/blog/business-verification-services6

Pages are listed as the models cited them.

Search and answers

ondato.com is not in Google's top ten for any of the category's searches. In the answers, Ondato takes 0% of first choices and Persona takes 21%.

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In search

Google, US estimates

Position for “identity verification service”

–

not in the top ten

Position for “identity verification services”

–

not in the top ten

Searches for its name, Google: 1,000 a month (“ondato”)
AI search demand for its name, est.: 142 a month
Organic visits to its site: about 13,646 a month
Searches its site ranks for: 2,827 · 181 in the top three
Sites linking to it: 3,089
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

8 ads · 6 text, 2 image · 2 shown in the last 30 days

First shown December 2022, as UAB Ondato, verified. Ads started 2025-11 to 2026-10: 2 in the year, 6 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 19 of 61 in identity verification

Segment leader

21%

Persona

First choices: 0 across its categories
Named in: 19 answers
Its own site cited: in 19 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on ondato.com

281

subdomains included

Content

226

counted in the table below

Documentation

Product · Integration

0 · 0

Kind	Pages	Last 90 days	Latest	Categories named
Blog	152	10	2026-10-01	Identity verification
Case study	27	6	2026-09-08
News or press	25	2	2026-10-01
Comparison	9	0	2025-09-26	Identity verification
Report or ebook	7	0	2026-01-26
Glossary or explainer	5	0	2025-08-07	MFA, Identity verification
Template or tool	1	0	2026-03-19

Most recent

2026-10-01Eu amlr 2027 blog
2026-10-01Ondato ft150 fastest growing companies news or press
2026-09-17Eudi wallet blog
2026-09-15Ondato asacp partnership news or press
2026-09-14Uk neobanks onboarding challenges blog
2026-09-08Artea bank ondato case study case study

How it is countedHide how it is counted

Every page ondato.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read October 5, 2026.

Follow Ondato

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Ondato is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: KYC software for secure customer onboarding
ondato.com
For: Businesses worldwide
ondato.com
Price stated: Identity Verification Pricing Range from €1,40 – €0,50; Know Your Business Pricing Start from €600; Age Verification Pricing Range from €0,30 – €0,01 ondato.com
Starting price: 600 ondato.com
Certifications: ISO 27001 certifiedeIDAS/ETSI compliantGDPR compliantNIST BenchmarkedKJM ApprovedeIDASETSIISO/IEC 27001:2013
Customers named: OoredooOnlyFansBlueemiLuminorFintrustCompensa Life
Not stated on the pages read: Free plan or trial, integrations, hosting

What Ondato's own pages state, read October 5, 2026: ondato.com, ondato.com/plans-pricing, ondato.com/security. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Ondato's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Ondato, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Ondato by email, built from the raw record of the edition. It shows:

where Ondato is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Ondato, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.