Third-party risk management for small business buyers
Asked as “third-party risk management platform”, and as “vendor risk assessment tool”, on behalf of a small B2B company. 50 first choices recorded across the direct, paraphrase, budget and scale prompts, twelve models each.
By buyer segment
The same question asked on behalf of a different buyer. Each standing is computed within its segment; they sit side by side and are never added together.
01The standing
Share is the count of first choices across the direct, paraphrase, budget and scale prompts, over all twelve models, for a small B2B company. Ordered by share.
ProductFirst-choice shareNegative rateLabelsQuadrant
Show the seven products at 0%, ordered by negative rate
Bars are the share of first choices, 0 to 100Every product with at least 10 labels here. Every product name links to its vendor page.
Recommended versus criticized
Every product with at least 10 labels here, on both axes. The 30% line names a quadrant, not the verdict above: that one needs more than 40%.
Criticized challengerCriticized default
Negative label rate →
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13Accepted challengerEndorsed leader
0%First-choice share → · lines at 30% share and 25% negative60%
Key
01UpGuard44%
UpGuard44%02Vanta26%
Vanta26%03Drata6%
Drata6%04Secureframe2%
Secureframe2%05Panorays2%
Panorays2%06Venminder2%
Venminder2%07Whistic0%
Whistic0%08SecurityScorecard0%
SecurityScorecard0%09Prevalent0%
Prevalent0%10Bitsight0%
Bitsight0%11Archer0%
Archer0%12ProcessUnity0%
ProcessUnity0%13OneTrust Third-Party Risk Management0%
OneTrust Third-Party Risk Management0%02What they warned about
Three of twelve models held their first choice under the paraphrase. Claude Haiku 4.5, Gemini 3.5 Flash, Perplexity Sonar, Mistral Small, DeepSeek V4 Flash, Llama 4 Maverick, Qwen 3.7 Flash, GLM 4.7 FlashX and MiniMax M2.5 changed. A high negative share on a product with few labels is a warning. A low share on a product with many labels is salience, not sentiment.
OneTrust Third-Party Risk Management72%
18 of 25 labels negative · 9 of 12 models · 7 hard negative
“small businesses should be cautious about or avoid the following third-party risk management (TPRM) platforms... **OneTrust** - **Issues:** Steep learning curve, complex and opaque pricing” Mistral Small, negative prompt
ProcessUnity75%
15 of 20 labels negative · 9 of 12 models · 4 hard negative
“Avoid higher-end tools like ProcessUnity, which starts around $25,000/year” MiniMax M2.5, budget prompt
Bitsight57%
17 of 30 labels negative · 8 of 12 models · 5 hard negative
“Enterprise Options to Avoid (for Small Teams) - **BitSight** ... overkill for most small teams” Kimi K2, comparative prompt
SecurityScorecard36%
13 of 36 labels negative · 8 of 12 models · 3 hard negative
“**Issues:** Poor customer service, data leak detection that triggers too many false positives, and inaccurate data.” Mistral Small, negative prompt
03What they cite
Citations exist only for the models that return a source list: twelve of the twelve in this edition, and all six flagship models on the expanded tier.
Sites the answers cite
68 of 72 answers in this category came back with a source list, from 12 of 12 models: citations where the model returns them, or the search results it consulted. 6 of those lists are Google grounding redirects that name no site and are left out of the counts. 878 links across 169 sites, every framing counted. Ranked by the number of answers carrying the site or page.
vendor site · UpGuard56 answers · 111 citations · 10 models
37 answers · 37 citations · 9 models
34 answers · 54 citations · 11 models
33 answers · 34 citations · 10 models
30 answers · 43 citations · 11 models
vendor site · Risk Ledger26 answers · 31 citations · 9 models
vendor site · Vanta21 answers · 28 citations · 6 models
vendor site · Riskonnect20 answers · 20 citations · 9 models
vendor site · Panorays17 answers · 20 citations · 8 models
vendor site · Bitsight17 answers · 18 citations · 7 models
17 answers · 17 citations · 8 models
14 answers · 14 citations · 7 models
Pages the answers cite
The ten pages named in the most answers, by full address. A page here is one the models returned with a recommendation, not one the index endorses.
46 answers · 10 models
37 answers · 9 models
31 answers · 9 models
25 answers · 10 models
19 answers · 8 models
19 answers · 9 models
19 answers · 9 models
17 answers · 8 models
15 answers · 8 models
14 answers · 7 models
04How they answered
Six framings of the same buying question, each sent to every model in a fresh session with search on. One row per model, so a row shows whether it held its answer under rewording, what it named when cost was the constraint, and what it argued against. Computed from the raw judge labels.
ModelDirect“What is the best third-party risk management platform for a small B2B company?”Paraphrase“Which vendor risk assessment tool would you recommend to a small business that sells to other businesses?”Comparative“What are the top third-party risk management platforms for a small team and how do they differ?”Budget-constrained“What is the best third-party risk management platform for a small company with a tight budget?”Scale-constrained“We are a 30 person company evaluating a third-party risk management platform. What should we look at?”Negative“Which third-party risk management platforms should a small business avoid or be cautious about?”
Claude Haiku 4.5VantaVenminderChangedVantaCreditsafeno first choiceagainst: ProcessUnity
Two alternatives
OneTrust Third-Party Risk Management, PanoraysOne alternative
VantaThree alternatives
Creditsafe, Secureframe, UpGuardTwo alternatives
Vanta, VenminderGPT-5.4 miniVantaagainst: Panorays, ProcessUnity, UpGuardVantaHeldVanta, Venminderagainst: OneTrust Third-Party Risk ManagementRisk 365no first choiceagainst: Creditsafe, D&B Risk Analytics, IBM OpenPages, Mitratech Prevalent / VendorINSIGHT, ProcessUnity, SAP Ariba
One alternative
VenminderThree alternatives
Creditsafe, Secureframe, UpGuardFour alternatives
Prevalent, SecurityScorecard, UpGuard, WhisticOne alternative
VantaGemini 3.5 FlashUpGuardagainst: Archer, MetricStream, OneTrust Third-Party Risk ManagementDrata, VantaChangedagainst: Bitsight, ProcessUnityUpGuardagainst: Bitsight, SecurityScorecardLT-VRMagainst: Bitsight, OneTrust Third-Party Risk Management, ProcessUnityDrata, Vantaagainst: Archer, OneTrust Third-Party Risk Management, ServiceNowagainst: Archer, Bitsight, BlueVoyant, MetricStream, OneTrust Third-Party Risk Management, SecurityScorecard, ServiceNow Vendor Risk Management
Three alternatives
Drata, Panorays, VantaTwo alternatives
Conveyor, UpGuardFour alternatives
Drata, Panorays, Vanta, VenminderSix alternatives
Fair TPRM, Prevalent Vendor Threat Monitor, SecurityScorecard, Sprinto, UpGuard, VantaThree alternatives
Ciphrix, UpGuard, Viso TrustPerplexity SonarUpGuardVantaChangedUpGuardagainst: AuditBoard, OneTrust Third-Party Risk Management, ProcessUnity, RiskonnectUpGuardno first choiceagainst: Aravo, Archer, Bitsight, Black Kite, Diligent One, MetricStream, OneTrust Third-Party Risk Management, Prevalent, ProcessUnity, Riskonnect, SecurityScorecard
Four alternatives
Bitsight, Panorays, SecurityScorecard, VantaFour alternatives
Cloudeagle, Hyperproof, Procurify, SpendfloFive alternatives
Bitsight, Panorays, Prevalent, SecurityScorecard, VantaOne alternative
VantaGrok 4.1 FastUpGuardagainst: Bitsight, SecurityScorecard, VenminderUpGuardHeldagainst: HyperproofUpGuardagainst: Bitsight, OneTrust Third-Party Risk ManagementvCISO Liteagainst: Bitsight, OneTrust Third-Party Risk Management, ProcessUnity, SecurityScorecard, VenminderUpGuard, Vantaagainst: Archer, Bitsight, MetricStream, OneTrust Third-Party Risk Management, ProcessUnity, SecurityScorecard
Two alternatives
Secureframe, VantaTwo alternatives
Secureframe, VantaFour alternatives
Panorays, SecurityScorecard, Vanta, WhisticTwo alternatives
Fair TPRM or LT-VRM, UpGuardMistral SmallRisk Ledger, UpGuardUpGuard, VendorappChangedVantaUpGuardno first choiceagainst: OneTrust Third-Party Risk Management, SecurityScorecard
Two alternatives
Prevalent, ProcessUnityTwo alternatives
Spendflo, VantaSeven alternatives
Bitsight, Panorays, Prevalent, Secureframe, SecurityScorecard, UpGuard, WhisticTwo alternatives
Bitsight, VantaDeepSeek V4 FlashUpGuardVantaChangedagainst: Archer, OneTrust Third-Party Risk Management, ServiceNow Integrated Risk Management, UpGuardUpGuardagainst: Bitsight, VantaUpGuardagainst: Bitsight, OneTrust Third-Party Risk Management, Prevalentno first choiceagainst: Archer, AuditBoard, Diligent One, OneTrust Third-Party Risk Management, Prevalent, ProcessUnity
Four alternatives
Panorays, Prevalent, SecurityScorecard, VantaFive alternatives
ComplyJet, Drata, SecurityScorecard, ThirdProof, WhisticThree alternatives
Prevalent, SecurityScorecard, WhisticOne alternative
SecurityScorecardLlama 4 MaverickUpGuardno first choiceChangedno first choiceVantano first choiceagainst: Bitsight, Panorays, Prevalent, SecurityScorecard
Three alternatives
Creditsafe, Secureframe, UpGuardQwen 3.7 FlashUpGuard, VantaSecureframe, VantaChangedUpGuardagainst: PrevalentComplyJet, UpGuardDrata, Vantaagainst: OneTrust Third-Party Risk Management, ServiceNowagainst: Archer, Drata, IBM OpenPages, Microsoft Dynamics 365 Governance, Salesforce, ServiceNow Integrated Risk Management, Typeform, Vanta
Two alternatives
Creditsafe, SecureframeTwo alternatives
Spendflo, UpGuardThree alternatives
Risk Ledger, SecurityScorecard, VantaThree alternatives
OneTrust Third-Party Risk Management, Secureframe, VantaFour alternatives
Prevalon, Riskonnect, Secureframe, UpGuardKimi K2UpGuardUpGuardHeldagainst: Bitsight, ProcessUnity, SecurityScorecard, VantaUpGuardagainst: Bitsight, Mitratech, OneTrust Third-Party Risk Management, PrevalentUpGuardPanorays, UpGuard, Vantaagainst: Bitsight, OneTrust Third-Party Risk Management, Panorays, Prevalent, ProcessUnity, RiskRecon, SecurityScorecard, Vanta, Zania
Three alternatives
Panorays, ProcessUnity, VantaTwo alternatives
ComplyJet, ThirdProofFour alternatives
Panorays, Secureframe, SecurityScorecard, VantaFour alternatives
Panorays, Secureframe, SecurityScorecard, VantaGLM 4.7 FlashXUpGuardagainst: SecurityScorecardComplyJetChangedUpGuard, VantaUpGuardno first choiceagainst: Archer, Bitsight, OneTrust Third-Party Risk Management, Panorays, Prevalent, ProcessUnity, SecurityScorecard, ServiceNow Integrated Risk Management
Four alternatives
Nudge Security, RealCISO, Vanta, vCISO LiteTwo alternatives
UpGuard, VantaTwo alternatives
Panorays, SecurityScorecardTwo alternatives
SecurityScorecard, ThirdProofMiniMax M2.5UpGuardComplyJetChangedagainst: UpGuardUpGuardUpGuardagainst: ProcessUnityno first choiceagainst: Bitsight, LogicGate Risk Cloud, Prevalent, ProcessUnity, SecurityScorecard, Vanta
Three alternatives
Enzuzo, Prevalent, VantaTwo alternatives
Smartsheet, VantaFive alternatives
Bitsight, Panorays, Secureframe, SecurityScorecard, VantaTwo alternatives
Secureframe, VantaBold is the first choiceAlternatives are counted; the count opens them.What the answer argued against
05The record
One row per call: the version string exactly as returned, whether the model searched, sources cited, and latency. Full answer text is in the free responses file. Download the record
Seventy-two rows: every prompt, every model, every answer.
| Prompt | Model | Version string | Time (UTC) | Searched | Sources | Latency |
|---|---|---|---|---|---|---|
| Direct recommendation | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-17 10:47 | yes | 9 | 8 s |
| Direct recommendation | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-17 11:51 | yes | 2 | 4 s |
| Direct recommendation | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-17 12:57 | yes | 12 | 18 s |
| Direct recommendation | Perplexity Sonar | sonar | 2026-09-17 11:29 | yes | 20 | 6 s |
| Direct recommendation | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-17 13:09 | yes | 39 | 19 s |
| Direct recommendation | Mistral Small | mistral/mistral-small via mistral | 2026-09-17 13:59 | yes | 5 | 4 s |
| Direct recommendation | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-17 10:01 | yes | 8 | 11 s |
| Direct recommendation | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-17 10:36 | yes | 5 | 2 s |
| Direct recommendation | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-17 12:04 | yes | 5 | 25 s |
| Direct recommendation | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-17 13:53 | yes | 12 | 28 s |
| Direct recommendation | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-17 11:44 | yes | 31 | 53 s |
| Direct recommendation | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-17 14:01 | yes | 22 | 41 s |
| Paraphrase | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-17 12:25 | yes | 9 | 7 s |
| Paraphrase | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-17 10:18 | yes | 1 | 4 s |
| Paraphrase | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-17 12:15 | yes | 8 | 21 s |
| Paraphrase | Perplexity Sonar | sonar | 2026-09-17 12:45 | yes | 20 | 5 s |
| Paraphrase | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-17 11:12 | yes | 37 | 16 s |
| Paraphrase | Mistral Small | mistral/mistral-small via mistral | 2026-09-17 10:14 | yes | 5 | 6 s |
| Paraphrase | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-17 12:37 | yes | 16 | 19 s |
| Paraphrase | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-17 09:53 | yes | 5 | 2 s |
| Paraphrase | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-17 12:19 | yes | 9 | 41 s |
| Paraphrase | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-17 11:10 | yes | 24 | 32 s |
| Paraphrase | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-17 10:23 | yes | 22 | 225 s |
| Paraphrase | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-17 13:37 | yes | 15 | 33 s |
| Comparative | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-17 12:47 | yes | 9 | 8 s |
| Comparative | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-17 13:30 | yes | 8 | 8 s |
| Comparative | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-17 10:30 | yes | 10 | 28 s |
| Comparative | Perplexity Sonar | sonar | 2026-09-17 09:23 | yes | 20 | 9 s |
| Comparative | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-17 10:06 | yes | 23 | 15 s |
| Comparative | Mistral Small | mistral/mistral-small via mistral | 2026-09-17 12:48 | yes | 5 | 6 s |
| Comparative | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-17 09:32 | yes | 25 | 27 s |
| Comparative | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-17 13:31 | yes | 5 | 3 s |
| Comparative | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-17 10:27 | yes | 10 | 48 s |
| Comparative | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-17 14:12 | yes | 12 | 39 s |
| Comparative | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-17 13:50 | yes | 8 | 47 s |
| Comparative | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-17 13:17 | yes | 22 | 62 s |
| Budget constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-17 10:37 | yes | 18 | 9 s |
| Budget constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-17 11:21 | yes | 3 | 4 s |
| Budget constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-17 12:36 | yes | 15 | 23 s |
| Budget constrained | Perplexity Sonar | sonar | 2026-09-17 13:15 | yes | 20 | 7 s |
| Budget constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-17 13:52 | yes | 36 | 20 s |
| Budget constrained | Mistral Small | mistral/mistral-small via mistral | 2026-09-17 14:08 | yes | 5 | 4 s |
| Budget constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-17 10:31 | yes | 26 | 23 s |
| Budget constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-17 11:00 | yes | 5 | 3 s |
| Budget constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-17 11:16 | yes | 9 | 60 s |
| Budget constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-17 13:52 | yes | 22 | 58 s |
| Budget constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-17 13:25 | yes | 12 | 18 s |
| Budget constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-17 10:25 | yes | 5 | 18 s |
| Scale constrained | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-17 11:00 | no | 0 | 8 s |
| Scale constrained | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-17 11:05 | no | 0 | 8 s |
| Scale constrained | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-17 14:10 | yes | 9 | 25 s |
| Scale constrained | Perplexity Sonar | sonar | 2026-09-17 13:45 | yes | 19 | 7 s |
| Scale constrained | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-17 11:03 | yes | 12 | 10 s |
| Scale constrained | Mistral Small | mistral/mistral-small via mistral | 2026-09-17 11:25 | no | 0 | 7 s |
| Scale constrained | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-17 10:51 | yes | 15 | 18 s |
| Scale constrained | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-17 11:29 | yes | 5 | 3 s |
| Scale constrained | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-17 09:48 | yes | 10 | 54 s |
| Scale constrained | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-17 09:42 | yes | 13 | 22 s |
| Scale constrained | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-17 10:41 | yes | 14 | 70 s |
| Scale constrained | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-17 13:31 | yes | 5 | 25 s |
| Negative framing | Claude Haiku 4.5 | claude-haiku-4-5-20251001 | 2026-09-17 13:07 | yes | 18 | 9 s |
| Negative framing | GPT-5.4 mini | gpt-5.4-mini-2026-03-17 | 2026-09-17 12:27 | yes | 4 | 6 s |
| Negative framing | Gemini 3.5 Flash | gemini-3.5-flash | 2026-09-17 12:43 | yes | 17 | 23 s |
| Negative framing | Perplexity Sonar | sonar | 2026-09-17 12:37 | yes | 20 | 8 s |
| Negative framing | Grok 4.1 Fast | spacexai/grok-4.1-fast-non-reasoning via vertex | 2026-09-17 14:06 | yes | 15 | 13 s |
| Negative framing | Mistral Small | mistral/mistral-small via mistral | 2026-09-17 13:17 | yes | 13 | 9 s |
| Negative framing | DeepSeek V4 Flash | deepseek/deepseek-v4-flash via fireworks | 2026-09-17 11:22 | yes | 26 | 31 s |
| Negative framing | Llama 4 Maverick | meta/llama-4-maverick via bedrock | 2026-09-17 13:15 | yes | 5 | 3 s |
| Negative framing | Qwen 3.7 Flash | alibaba/qwen3.7-flash via alibaba | 2026-09-17 14:12 | no | 0 | 36 s |
| Negative framing | Kimi K2 | moonshotai/kimi-k2 via novita | 2026-09-17 09:33 | yes | 15 | 65 s |
| Negative framing | GLM 4.7 FlashX | zai/glm-4.7-flashx via zai | 2026-09-17 11:02 | yes | 28 | 66 s |
| Negative framing | MiniMax M2.5 | minimax/minimax-m2.5 via minimax | 2026-09-17 13:03 | yes | 12 | 35 s |
Normalization in this category
Every judgment call made between the raw labels and the numbers above, listed so it is visible and reversible.
Category-scoped readings
Diligent read as Diligent One
OneTrust read as OneTrust Third-Party Risk Management
OneTrust (SMB Offerings) read as OneTrust Third-Party Risk Management
OneTrust (TPRM module) read as OneTrust Third-Party Risk Management
Unresolved, counted raw
Bitline
CISA
Conveyor
D&B Risk Analytics
Descartes
Fair TPRM or LT-VRM
Hypersky
Microsoft Dynamics 365 Governance
Mitratech Prevalent / VendorINSIGHT
Prevalent Vendor Threat Monitor
Prevalon
Procurify
SAP Ariba
Typeform
VendorGuard
Viso Trust
Zania
Discontinued, still offered
No shut-down product was recommended here.