IT AI Index

Index › Products › Oracle MDM · October 2026 Edition

Oracle · 1 category · Named, not ranked

Oracle MDM

14Judge labels

1First choices

9Negative labels

9 / 14Models named it

1Category

October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.

Standing

3 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. Oracle MDM was named 3 times in Master data, where Profisee MDM led with 41%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small business96 of 101

under the label threshold

Mid-market52 of 92

under the label threshold

Enterprise13 of 83

under the label threshold

In master data · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Oracle MDM for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Master data management	Data platform	0%	52 of 92	33%	3	under 10 labels · led by Profisee MDM at 41%

Movement

This is the first edition on this tier, so no move can be computed for Oracle MDM yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Oracle MDM across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	1	1
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	0	0	0
Perplexity Sonar	0	0	0	0
Grok 4.1 Fast	0	0	0	0
Mistral Small	0	0	0	0
DeepSeek V4 Flash	0	1	0	1
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	0	0	0
Kimi K2	0	0	0	0
GLM 4.7 FlashX	1	0	0	1
MiniMax M2.5	0	0	0	0
GPT-6 Luna	0	0	0	0
Muse Glimmer 30B	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 label1

Paraphrase1 labelNone

Comparative5 labelsNone

Budget-constrained0 labelsNone

Scale-constrained1 labelNone

Negative6 labelsNone

First choiceAlternativeMentionNegative14 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“For Oracle‑stack users: Oracle MDM.” GLM 4.7 FlashX · Master data · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Oracle MDM is complex and costly, often tied into larger Oracle licensing agreements.” Claude Haiku 4.5 · Master data · negative prompt · soft negative

Named alongside

The products named in the same answers as Oracle MDM, over the 14 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Oracle MDM was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Informatica MDM12 of 144Not among the top eight

Semarchy xDM12 of 141Not among the top eight

SAP Master Data Governance10 of 140Not among the top eight

Profisee MDM8 of 145Not among the top eight

Reltio7 of 140Not among the top eight

Ataccama ONE4 of 140Not among the top eight

AtroCore MDM4 of 140Not among the top eight

IBM InfoSphere MDM4 of 140Not among the top eight

Pimcore4 of 140Not among the top eight

Salesforce Data Cloud4 of 140Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Oracle MDM. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 13 of the 14 answers that named Oracle MDM and are not a share of its labels.

Domains cited

fortegrp.com7

atrocore.com6

devopsschool.com6

geopostcodes.com6

larksuite.com6

fanruan.com5

guideflow.com5

g2.com4

myhospitalnow.com4

ovaledge.com4

Fifty-three of the fifty-three domain citations in answers naming Oracle MDM came from somebody else's page.

Pages cited

fortegrp.com/insights/top-19-data-management-tools-platforms-in-the-usa7

geopostcodes.com/blog/comparison-master-data-management-tools6

larksuite.com/en_us/blog/tools-for-master-data-management6

atrocore.com/en/blog/best-master-data-management-tools5

devopsschool.com/blog/top-10-master-data-management-tools-in-2025-features-pros-cons-compa5

guideflow.com/blog/master-data-management-software5

devopsschool.com/blog/2026-guide-the-top-10-master-data-management-tools-for-your-business4

fanruan.com/en/blog/master-data-management-solutions-importance-business-success4

Pages are listed as the models cited them.

Search and answers

Where Oracle MDM stands in Google search beside where it stands in the models' answers.

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In search

Google, US estimates

Searches for its name, Google: 140 a month (“oracle mdm”)
AI search demand for its name, est.: 8 a month
Its own site: It sits on Oracle's site (oracle.com), so there are no site figures for it alone

In answers

This edition

Share of first choices

rank 52 of 92 in master data

Segment leader

41%

Profisee MDM

First choices: 1 across its categories
Named in: 14 answers
Its own site cited: in 13 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Oracle MDM

What the judge wrote, as written, with how often. The vendor table decides that these count as Oracle MDM; a claim can dispute any of them.

Oracle MDM Suite 1

Follow Oracle MDM

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Oracle is the company behind Oracle MDM.

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On record

Company records

Also from Oracle: Oracle AI, Oracle API Gateway, Oracle API Management, Oracle Access Governance, Oracle Access Manager, Oracle Autonomous AI Database, Oracle Autonomous Data Warehouse, Oracle Autonomous Database and 44 more

In its own words

Stated by the vendor, not checked

Positioning: Oracle master data management solutions are a set of purpose-built applications designed to consolidate, clean, govern, and share master data across the business.
oracle.com/scm/product-lifecycle-management/master-data-management
For: your organization
oracle.com/scm/product-lifecycle-management/master-data-management
Customers named: CoreLogic
Not stated on the pages read: Price, starting price, free plan or trial, integrations, certifications, hosting

What Oracle MDM's own pages state, read October 5, 2026: oracle.com/financial-services/analytics/data-management-solutions, oracle.com/scm/product-lifecycle-management/master-data-management, oracle.com/ae/scm/product-lifecycle-management/master-data-management, oracle.com/br/scm/product-lifecycle-management/master-data-management, oracle.com/bz/scm/product-lifecycle-management/master-data-management. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Oracle MDM's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Oracle MDM, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Oracle MDM by email, built from the raw record of the edition. It shows:

where Oracle MDM is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Oracle MDM, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.