Every category where a model named OneLogin MFA for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Multi-factor authentication	Identity and access	2%	6 of 77	0%	12	accepted challenger	▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, OneLogin MFA held within the floor in its one category: no change cleared 11 points.

Best category · MFA · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

0%from 0% in September 2026

Inside the floor by 11 pointsRank 20 → 16 of 57

Mid-market▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

2%from 0% in September 2026

Inside the floor by 9 pointsRank 23 → 6 of 69

Enterprise▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

2%from 0% in September 2026

Inside the floor by 9 pointsRank 16 → 5 of 59

All categories · Mid-market

Category	September 2026	Now	Change	Reading	Rank
MFA	0%	2%	▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 23 → 6 of 77

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated OneLogin MFA across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	1	0	1
Perplexity Sonar	0	2	1	3
Grok 4.1 Fast	0	1	0	1
Mistral Small	1	0	1	2
DeepSeek V4 Flash	0	0	0	0
Llama 4 Maverick	0	0	1	1
Qwen 3.7 Flash	0	0	1	1
Kimi K2	0	0	0	0
GLM 4.7 FlashX	0	2	0	2
MiniMax M2.5	0	0	1	1
GPT-6 Luna	0	0	0	0
Muse Glimmer 30B	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct3 labelsNone

Paraphrase4 labels1

Comparative9 labelsNone

Budget-constrained3 labels1

Scale-constrained7 labelsNone

Negative0 labelsNone

First choiceAlternativeMentionNegative26 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Okta Adaptive MFA or OneLogin MFA are the top choices” Mistral Small · MFA · paraphrase prompt · first choice

“strong value option for mid-market companies that want enterprise-grade SSO and MFA with faster deployment” Perplexity Sonar · MFA · direct prompt · alternative

“Okta / OneLogin (Best for Broad Identity Management)... these are the gold standards.” Gemini 3.5 Flash · MFA · scale prompt · alternative

“worth considering if your company wants a broader IAM platform rather than MFA alone” Perplexity Sonar · MFA · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as OneLogin MFA, over the 26 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and OneLogin MFA was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Cisco Duo25 of 2616Compare →

Okta Verify22 of 266Compare →

Microsoft Entra ID19 of 266Compare →

Google Authenticator9 of 260Not among the top eight

Ping Identity9 of 260Not among the top eight

YubiKey9 of 260Not among the top eight

Auth06 of 260Not among the top eight

JumpCloud Protect6 of 260Not among the top eight

Authy4 of 260Not among the top eight

LastPass MFA4 of 260Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named OneLogin MFA. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 24 of the 26 answers that named OneLogin MFA and are not a share of its labels.

Domains cited

expertinsights.com21

aimultiple.com13

frontegg.com12

securityboulevard.com12

miniorange.com11

manageengine.com10

checkthat.ai9

cybersecuritynews.com8

gbhackers.com8

onelogin.comYour site8

104 of the 112 domain citations in answers naming OneLogin MFA came from somebody else's page.

Pages cited

expertinsights.com/identity-and-access-management/the-top-multi-factor-authentication-mfa-21

aimultiple.com/mfa-solutions12

frontegg.com/guides/multi-factor-authentication-solutions12

manageengine.com/products/self-service-password/blog/mfa/mfa-solutions-and-vendors.html10

miniorange.com/blog/mfa-providers10

checkthat.ai/answers/what-are-the-best-multi-factor-authentication-solutions9

gbhackers.com/best-mfa-compared8

plivo.com/blog/best-multi-factor-authentication-solutions-for-business8

Pages are listed as the models cited them.

Search and answers

onelogin.com ranks 2 on Google for the category's searches. In the answers, OneLogin MFA takes 2% of first choices and Cisco Duo takes 47%.

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In search

Google, US estimates

Position for “mfa solution”

Position for “mfa solutions”

–

not in the top ten

Searches for its name, Google: 10 a month (“onelogin mfa”)
AI search demand for its name, est.: 0 a month
Organic visits to its site: about 315,519 a month
Searches its site ranks for: 11,729 · 1,814 in the top three
Sites linking to it: 9,496
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

45 ads · 45 text · 0 shown in the last 30 days

First shown May 2022, as One Identity LLC, verified. 3 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 6 of 77 in MFA

Segment leader

47%

Cisco Duo

First choices: 2 across its categories
Named in: 26 answers
Its own site cited: in 24 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on onelogin.com

7,042

subdomains included

Content

727

counted in the table below

Documentation

472

Product · Integration

57 · 5,248

Kind	Pages	Last 90 days
Blog	253	undated
Report or ebook	111	undated
Webinar or virtual event	107	undated
Case study	76	undated
Podcast or video	74	undated
Glossary or explainer	61	undated
Conference or event	24	undated
Comparison	8	undated
Template or tool	7	undated
News or press	6	undated

How it is countedHide how it is counted

Every page onelogin.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as OneLogin MFA

What the judge wrote, as written, with how often. The vendor table decides that these count as OneLogin MFA; a claim can dispute any of them.

OneLogin 8OneLogin by One Identity 1

Follow OneLogin MFA

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

OneLogin MFA is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Protect every login with Multi-Factor Authentication. Adaptive MFA across every application strengthens security without disrupting users.
onelogin.com
For: Workforce, customers and partner identities
onelogin.com
Price stated: Basic plan includes Multi-Factor Authentication (MFA) onelogin.com
Starting price: 3/mo. onelogin.com
Free plan or trial: Free trial onelogin.com
Integrations claimed: 8000 onelogin.com · 6000 onelogin.com/product pages disagree
Certifications: SOC 2 Type 2SOC 1 Type 2ISO 27018:2019ISO 27017:2022ISO 27001:2022GDPREU Model Contract ClausesNIST Cybersecurity Framework
Customers named: SOTI
Not stated on the pages read: Hosting

What OneLogin MFA's own pages state, read October 5, 2026: onelogin.com, onelogin.com/compliance, onelogin.com/product, onelogin.com/customers, onelogin.com/jp-ja/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when OneLogin MFA's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as OneLogin MFA, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for OneLogin MFA by email, built from the raw record of the edition. It shows:

where OneLogin MFA is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name OneLogin MFA, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.