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Index › Products › Microsoft Power Automate · October 2026 Edition
Microsoft · 4 categories · Ranked

Microsoft Power Automate

334Judge labels
99First choices
39Negative labels
14 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
72% in RPA for small business buyers
Rank 1 of 68 in the mid-market standingendorsed leader
8 of 14 models made it the first choice on the direct prompt; 6% of its 72 labels there were negative.
What the models named instead of Microsoft Power Automate →
By buyer segmentStrongest at small business.
In rpa · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Microsoft Power Automate for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Robotic process automationIT operations and endpoint51%1 of 686%72endorsed leader
Process miningIT operations and endpoint5%6 of 617%14accepted challenger
Workflow orchestrationData platform2%10 of 7912%16accepted challenger▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Intelligent document processingData platform0%66 of 890%1under 10 labels · led by Nanonets at 32%

Movement

This is the first edition on this tier, so no move can be computed for Microsoft Power Automate yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Microsoft Power Automate across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.522138
GPT-5.4 mini32005
Gemini 3.5 Flash34007
Perplexity Sonar13015
Grok 4.20380011
Mistral Small33208
DeepSeek V4 Flash34108
Llama 4 Maverick02316
Qwen 3.7 Flash25108
Kimi K233208
GLM 4.7 FlashX252110
MiniMax M2.523106
GPT-6 Luna31105
Muse Glimmer 30B16018

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct65 labels28
Paraphrase50 labels24
Comparative57 labels13not counted in share
Budget-constrained61 labels36
Scale-constrained44 labels11
Negative57 labels13not counted in share
First choiceAlternativeMentionNegative334 labels in all, every segment counted; 99 of the 125 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“the best RPA platform is usually one of these two: 1. Microsoft Power Automate — best if your company already uses Microsoft 365/Windows and wants a low entry cost” GPT-5.4 mini · RPA · budget prompt · first choice
“mid-market companies evaluate Microsoft Power Automate (especially if you are already heavily invested in the Microsoft 365 ecosystem)” Gemini 3.5 Flash · RPA · scale prompt · first choice
“If your company is already using Microsoft products, Power Automate is likely the most cost-effective and easiest to implement.” Mistral Small · RPA · budget prompt · first choice
“For most mid-market B2B companies, Microsoft Power Automate delivers the best balance of cost, speed to value, and capability” DeepSeek V4 Flash · RPA · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“if your environment is not already Microsoft-centric, because its value is strongest inside the Microsoft ecosystem, and costs can rise quickly” Perplexity Sonar · RPA · negative prompt · soft negative
“Be cautious for heavy non-Microsoft estates or complex attended/unattended enterprise governance.” Muse Glimmer 30B · RPA · negative prompt · soft negative
“30-day workflow duration limit... licensing... can get confusing, and it often needs an IT admin” Claude Haiku 4.5 · Orchestration · negative prompt · soft negative
“it may not be suitable for organizations that do not use Microsoft 365” Llama 4 Maverick · RPA · negative prompt · soft negative

Named alongside

The products named in the same answers as Microsoft Power Automate, over the 333 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Microsoft Power Automate was named but was not.
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ProductSame answerTook the first choice insteadHead to head
UiPath192 of 33367Compare →
Zapier65 of 33310Not among the top eight
SS&C Blue Prism61 of 3331Not among the top eight
Blue Prism59 of 3331Not among the top eight
Make52 of 33311Not among the top eight
Pega38 of 3330Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Microsoft Power Automate. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 314 of the 333 answers that named Microsoft Power Automate and are not a share of its labels.

Domains cited

g2.com111
learn.g2.com100
blueprism.com86
kanerika.com73
layer3labs.io70
2hatslogic.com65
resources.rework.com64
auxis.com59
aimultiple.com55
datamation.com55

738 of the 738 domain citations in answers naming Microsoft Power Automate came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

Where Microsoft Power Automate stands in Google search beside where it stands in the models' answers.
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In search

Google, US estimates
Searches for its name, Google
14,800 a month (“microsoft power automate”)
AI search demand for its name, est.
477 a month
Its own site
It sits on Microsoft's site (microsoft.com), so there are no site figures for it alone

In answers

This edition
Share of first choices
51%
rank 1 of 68 in RPA
First choices
99
across its categories
Named in
333 answers
Its own site cited
in 314 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Microsoft Power Automate

What the judge wrote, as written, with how often. The vendor table decides that these count as Microsoft Power Automate; a claim can dispute any of them.
Power Automate 6Microsoft 2Azure Logic Apps / Power Automate 1Microsoft Power Automate (Process Mining Add-on) 1Microsoft Power Automate (with Process Mining) 1Microsoft Power Automate / Power Platform 1Microsoft Power Automate/Minit 1Power Automate (Microsoft) 1

Follow Microsoft Power Automate

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Microsoft is the company behind Microsoft Power Automate.
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In its own words

Stated by the vendor, not checked
Positioning
Решавайте предизвикателствата пред бизнеса с инструменти, които не изискват програмиране, за вашите екипи.
Price stated
Вижте плановете и цените microsoft.com/bg-bg/microsoft-365/business/microsoft-powerapps
Customers named
Групата за застраховане HanoverHanover Insurance GroupCineplexHolland America LineCommonwealth Bank of Australia (CBA)
Not stated on the pages read
Starting price, free plan or trial, integrations, certifications, hosting

What Microsoft Power Automate's own pages state, read September 28, 2026: microsoft.com/bg-bg/microsoft-365/business/microsoft-powerapps, microsoft.com/bg-bg/microsoft-copilot/copilot-101/ai-automation, microsoft.com/sr-latn-rs/microsoft-copilot/copilot-101/ai-automation, microsoft.com/bg-bg/microsoft-copilot/copilot-101/workflow-automation, microsoft.com/de-de/microsoft-copilot/copilot-101/workflow-automation. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Microsoft Power Automate's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Microsoft Power Automate, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Microsoft Power Automate by email, built from the raw record of the edition. It shows:

  • where Microsoft Power Automate is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Microsoft Power Automate, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at microsoft.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.

Badges

Wins only: a badge exists where Microsoft Power Automate is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHide

AI models recommend Microsoft Power Automate first in Robotic process automation this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges
AI models' first choice in Robotic process automation, October 2026 Edition, IT AI Recommendation Index
Show the code
<a href="https://it-ai-index.com/operations/robotic-process-automation/"><img src="https://it-ai-index.com/badges/2026-10/microsoft-power-automate--robotic-process-automation-wide.svg" alt="AI models' first choice in Robotic process automation, October 2026 Edition, IT AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Robotic process automation standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides
AI models' first choice in Robotic process automation, October 2026 Edition, IT AI Recommendation Index
Show the code
<a href="https://it-ai-index.com/operations/robotic-process-automation/"><img src="https://it-ai-index.com/badges/2026-10/microsoft-power-automate--robotic-process-automation-square.svg" alt="AI models' first choice in Robotic process automation, October 2026 Edition, IT AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Robotic process automation standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer
AI models' first choice in Robotic process automation, October 2026 Edition, IT AI Recommendation Index
Show the code
<a href="https://it-ai-index.com/operations/robotic-process-automation/"><img src="https://it-ai-index.com/badges/2026-10/microsoft-power-automate--robotic-process-automation-compact.svg" alt="AI models' first choice in Robotic process automation, October 2026 Edition, IT AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Robotic process automation standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.