Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 8 → 6 of 35
Keeper · 1 category · RankedKeeper Security
155Judge labels
7First choices
6Negative labels
14 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
12% in Password managers for enterprise buyers
Rank 7 of 35 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 4% of its 55 labels there were negative.
What the models named instead of Keeper Security →By buyer segmentStrongest at enterprise.
Small business6 of 38
0%43 labels
accepted challenger
Mid-market7 of 35
0%55 labels
accepted challenger
Enterprise3 of 37
12%55 labels
accepted challenger
In password managers · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Keeper Security for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Business password managers | Identity and access | 0% | 7 of 35 | 4% | 55 | accepted challenger | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Keeper Security held within the floor in its one category: no change cleared 11 points.
Best category · Password managers · by segment
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 6 → 7 of 35
Enterprise▼−10Since September 2026: 21% → 12%, −10 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
12%from 21% in September 2026
Inside the floor by 1 pointRank 3 of 37, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Password managers | 0% | 0% | =heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 6 → 7 of 35 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Keeper Security across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Keeper Security across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 3 | 0 | 0 | 3 |
| GPT-5.4 mini | 0 | 2 | 1 | 0 | 3 |
| Gemini 3.5 Flash | 0 | 5 | 0 | 0 | 5 |
| Perplexity Sonar | 0 | 2 | 0 | 0 | 2 |
| Grok 4.20 | 0 | 6 | 0 | 0 | 6 |
| Mistral Small | 0 | 2 | 1 | 0 | 3 |
| DeepSeek V4 Flash | 0 | 3 | 1 | 0 | 4 |
| Llama 4 Maverick | 0 | 1 | 0 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 4 | 1 | 0 | 5 |
| Kimi K2 | 0 | 4 | 1 | 1 | 6 |
| GLM 4.7 FlashX | 0 | 4 | 1 | 0 | 5 |
| MiniMax M2.5 | 0 | 3 | 1 | 1 | 5 |
| GPT-6 Luna | 0 | 2 | 0 | 0 | 2 |
| Muse Glimmer 30B | 0 | 3 | 2 | 0 | 5 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct33 labels3
Paraphrase24 labels2
Comparative37 labels4not counted in share
Budget-constrained20 labelsNone
Scale-constrained23 labels2
Negative18 labels1not counted in share
First choiceAlternativeMentionNegative155 labels in all, every segment counted; 7 of the 12 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Exceptionally strong for highly regulated environments... Cons: Features can feel siloed across multiple distinct add-on packages” Gemini 3.5 Flash · Password managers · scale prompt · alternative
“Keeper's heritage is in privileged-access management; if you already use Keeper for secrets, it makes sense to stick with it.” MiniMax M2.5 · Password managers · direct prompt · alternative
“Low entry price, popular in mid-market... Best for: Cost-sensitive B2B with heavy compliance needs.” Grok 4.20 · Password managers · direct prompt · alternative
“Keeper Enterprise if you want password management as part of a broader privileged-access program.” GPT-6 Luna · Password managers · direct prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“A security flaw was discovered affecting 11 password managers” MiniMax M2.5 · Password managers · negative prompt · soft negative
“Proprietary; limited ability to verify security architecture” Kimi K2 · Password managers · negative prompt · soft negative
Named alongside
The products named in the same answers as Keeper Security, over the 155 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Keeper Security was named but was not.ShowHide
Named alongside
The products named in the same answers as Keeper Security, over the 155 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Keeper Security was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Keeper Security. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 140 of the 155 answers that named Keeper Security and are not a share of its labels.
Domains cited
bitwarden.com107
security.org74
techrepublic.com70
1password.com65
blog.lastpass.com65
petronellatech.com62
techradar.com53
selecthub.com51
dashlane.com39
learn.g2.com39
625 of the 625 domain citations in answers naming Keeper Security came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
keepersecurity.com ranks 3 on Google for the category's searches. In the answers, Keeper Security takes 0% of first choices and 1Password takes 47%.ShowHide
Search and answers
keepersecurity.com ranks 3 on Google for the category's searches. In the answers, Keeper Security takes 0% of first choices and 1Password takes 47%.
ShowHideIn search
Google, US estimatesPosition for “business password manager”
–
not in the top ten
Position for “business password managers”
–
not in the top ten
- Searches for its name, Google
- 18,100 a month (“keeper security”)
- AI search demand for its name, est.
- 278 a month
- Its company's site
- keepersecurity.com shared with Keeper's other products; the figures are the site's
- Organic visits to its site
- about 126,627 a month
- Searches its site ranks for
- 15,517 · 450 in the top three
- Sites linking to it
- 13,218
- Paid Google search
- 2 searches its ads show for, about 117 clicks and $1,702 a month (estimate)
In answers
This editionShare of first choices
0%
rank 7 of 35 in password managers
Segment leader
47%
1Password
- First choices
- 7 across its categories
- Named in
- 155 answers
- Its own site cited
- in 140 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Names read as Keeper Security
What the judge wrote, as written, with how often. The vendor table decides that these count as Keeper Security; a claim can dispute any of them.
Keeper 25Keeper Business 13Keeper Enterprise 4Keeper Business / Enterprise 3Keeper Business / Keeper Enterprise 1Keeper Security (Business/Enterprise) 1Keeper Security (Keeper Business/Enterprise) 1Keeper Starter 1
Follow Keeper Security
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Keeper is the company behind Keeper Security.ShowHide
The company
Keeper is the company behind Keeper Security.
ShowHideOn record
Company records- Also from Keeper
- Keeper Secrets Manager
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Keeper Security's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Keeper Security, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Keeper Security by email, built from the raw record of the edition. It shows:
- where Keeper Security is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Keeper Security, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.