IT AI Index

Index › Products › CluedIn · October 2026 Edition

1 category · Named, not ranked

CluedIn

12Judge labels

0First choices

1Negative labels

7 / 14Models named it

1Category

October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.

Standing

8 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. CluedIn was named 8 times in Master data, where Profisee MDM led with 41%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small business24 of 101

under the label threshold

Mid-market13 of 92

under the label threshold

Enterprise22 of 83

under the label threshold

In master data · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named CluedIn for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Master data management	Data platform	0%	13 of 92	12%	8	under 10 labels · led by Profisee MDM at 41%

Movement

This is the first edition on this tier, so no move can be computed for CluedIn yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated CluedIn across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	1	1	2
Gemini 3.5 Flash	2	0	0	2
Perplexity Sonar	1	0	0	1
Grok 4.1 Fast	0	0	0	0
Mistral Small	0	0	0	0
DeepSeek V4 Flash	0	1	0	1
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	0	0	0	0
Kimi K2	0	0	0	0
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	1	0	0	1
GPT-6 Luna	0	0	0	0
Muse Glimmer 30B	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct0 labelsNone

Paraphrase2 labelsNone

Comparative5 labels1not counted in share

Budget-constrained0 labelsNone

Scale-constrained4 labelsNone

Negative1 labelNone

First choiceAlternativeMentionNegative12 labels in all, every segment counted; 0 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“A modern, Azure-native MDM that uses a "graph database" approach... Great for quick time-to-value.” Gemini 3.5 Flash · Master data · scale prompt · alternative

“If you prioritize ease of use and governance → Semarchy or CluedIn” MiniMax M2.5 · Master data · scale prompt · alternative

“Choose CluedIn if you want governance embedded into operational MDM.” Perplexity Sonar · Master data · comparative prompt · alternative

“CluedIn (Best for Graph-Based & AI-Ready Data)” Gemini 3.5 Flash · Master data · paraphrase prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Small or newer vendors if you need long-term stability and global scale Vendors such as CluedIn, Syncari, PiLog, Viamedici, Prospecta, Gaine, Tamr, and some others ... you should be cautious” GPT-5.4 mini · Master data · negative prompt · soft negative

Named alongside

The products named in the same answers as CluedIn, over the 12 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and CluedIn was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Semarchy xDM12 of 121Not among the top eight

Informatica MDM11 of 123Not among the top eight

Profisee MDM9 of 124Not among the top eight

Reltio9 of 120Not among the top eight

Ataccama ONE8 of 121Not among the top eight

Stibo Systems STEP8 of 120Not among the top eight

Pimcore6 of 121Not among the top eight

IBM InfoSphere6 of 120Not among the top eight

SAP Master Data Governance4 of 120Not among the top eight

Syndigo4 of 120Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named CluedIn. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 10 of the 12 answers that named CluedIn and are not a share of its labels.

Domains cited

cluedin.comYour site5

gartner.com5

ovaledge.com5

fanruan.com4

profisee.com4

semarchy.com4

fortegrp.com3

g2.com3

guideflow.com3

ibm.com3

Thirty-four of the thirty-nine domain citations in answers naming CluedIn came from somebody else's page.

Pages cited

gartner.com/reviews/market/master-data-management-solutions5

ovaledge.com/blog/master-data-management-tools5

profisee.com/30-best-master-data-management-tools4

semarchy.com/blog/top-master-data-management-solutions-compared4

cluedin.com/resources/articles/top-mdm-tools-data-governance3

fanruan.com/en/blog/master-data-management-solutions-importance-business-success3

fortegrp.com/insights/top-19-data-management-tools-platforms-in-the-usa3

startupstash.com/master-data-management-tools3

Pages are listed as the models cited them.

Search and answers

cluedin.com is not in Google's top ten for any of the category's searches. In the answers, CluedIn takes 0% of first choices and Profisee MDM takes 41%.

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In search

Google, US estimates

Position for “master data management platform”

–

not in the top ten

Position for “master data management platforms”

–

not in the top ten

Searches for its name, Google: 170 a month (“cluedin”)
AI search demand for its name, est.: 2 a month
Organic visits to its site: about 92 a month
Searches its site ranks for: 69 · 1 in the top three
Sites linking to it: 925
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on Google

None found in Google's ad transparency records for the US

In answers

This edition

Share of first choices

rank 13 of 92 in master data

Segment leader

41%

Profisee MDM

First choices: 0 across its categories
Named in: 12 answers
Its own site cited: in 10 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on cluedin.com

347

subdomains included

Content

238

counted in the table below

Documentation

Product · Integration

21 · 0

Kind	Pages	Last 90 days	Latest	Categories named
Blog	113	20	2026-10-05	Master data
Podcast or video	43	4	2026-08-07	Master data
Report or ebook	35	0	2025-12-17	Master data, Data catalogs
Webinar or virtual event	26	0	2026-07-03
Case study	8	undated		Master data
Glossary or explainer	6	2	2026-07-28	Master data
Comparison	4	2	2026-09-16	Master data
Conference or event	2	undated
Template or tool	1	undated

Most recent

2026-10-05Agentic data operations microsoft fabric blog
2026-09-30Master data management is becoming something bigger blog
2026-09-16Best microsoft mds alternatives 2026 comparison
2026-09-16Microsoft mds to cluedin technical migration guide blog
2026-09-15Microsoft mds replacement sql server 2025 blog
2026-09-08From ai assistance to ai action blog

How it is countedHide how it is counted

Every page cluedin.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.

Follow CluedIn

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

CluedIn is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Graph-Native Agentic Master Data Management
cluedin.com
For: Platform, architecture, and data engineering teams; organizations operationalizing AI at enterprise scale
cluedin.com
Price stated: pay-as-you-go by the hour on CluedIn SaaS cluedin.com
Free plan or trial: Deployed for free in 60 seconds. No credit card required & $100 of AI credit included. cluedin.com
Integrations claimed: 27 cluedin.com
Certifications: SOC 2HIPAA
Hosting: USEuropeAPACbeyond
Customers named: ISSPlains Midstream CanadaSegaSwiss Luxury RetailerJet AviationNykredit
Not stated on the pages read: Starting price

What CluedIn's own pages state, read October 5, 2026: cluedin.com, cluedin.com/product/power-bi, cluedin.com/case-studies, cluedin.com/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when CluedIn's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as CluedIn, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for CluedIn by email, built from the raw record of the edition. It shows:

where CluedIn is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name CluedIn, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.