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Index › Products › Zscaler DSPM · October 2026 Edition
Zscaler · 1 category · Named, not ranked

Zscaler DSPM

18Judge labels
1First choices
6Negative labels
10 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Standing
5 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Zscaler DSPM was named 5 times in DSPM, where Microsoft Purview led with 18%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In dspm · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Zscaler DSPM for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Data security posture managementSecurity operations0%87 of 10540%5under 10 labels · led by Microsoft Purview at 18%

Movement

This is the first edition on this tier, so no move can be computed for Zscaler DSPM yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Zscaler DSPM across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500101
GPT-5.4 mini02002
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00011
Kimi K200000
GLM 4.7 FlashX00011
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct3 labels1
Paraphrase1 labelNone
Comparative6 labelsNone
Budget-constrained1 labelNone
Scale-constrained1 labelNone
Negative6 labelsNone
First choiceAlternativeMentionNegative18 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Zscaler DSPM or Wiz may be cheaper *in practice* if DSPM is bundled into an existing suite” GPT-5.4 mini · DSPM · budget prompt · alternative
“Need zero-trust/cloud-access aligned data security: Zscaler DSPM.” GPT-5.4 mini · DSPM · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“their foray into "Data Centric Security" is sometimes viewed as secondary to their core business” Qwen 3.7 Flash · DSPM · negative prompt · soft negative
“user reviews specifically warn about a "setup loophole"” GLM 4.7 FlashX · DSPM · negative prompt · soft negative

Named alongside

The products named in the same answers as Zscaler DSPM, over the 18 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Zscaler DSPM was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Varonis Data Security Platform13 of 182Not among the top eight
Securiti11 of 180Not among the top eight
Cyera10 of 184Not among the top eight
BigID9 of 181Not among the top eight
Wiz7 of 180Not among the top eight
Microsoft Purview6 of 181Not among the top eight
Sentra5 of 181Not among the top eight
Prisma Cloud5 of 180Not among the top eight
Concentric AI4 of 180Not among the top eight
Forcepoint4 of 180Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Zscaler DSPM. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 17 of the 18 answers that named Zscaler DSPM and are not a share of its labels.

Domains cited

forcepoint.com10
g2.com10
startupstash.com8
cpl.thalesgroup.com7
gartner.com7
cyberhaven.com6
orca.security6
expertinsights.com5
proofpoint.com5
securityopswire.com5

Sixty-nine of the sixty-nine domain citations in answers naming Zscaler DSPM came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

Where Zscaler DSPM stands in Google search beside where it stands in the models' answers.
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In search

Google, US estimates
Searches for its name, Google
140 a month (“zscaler dspm”)
AI search demand for its name, est.
4 a month
Its own site
It sits on Zscaler's site (zscaler.com), so there are no site figures for it alone

In answers

This edition
Share of first choices
0%
rank 87 of 105 in DSPM
Segment leader
18%
Microsoft Purview
First choices
1 across its categories
Named in
18 answers
Its own site cited
in 17 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as Zscaler DSPM

What the judge wrote, as written, with how often. The vendor table decides that these count as Zscaler DSPM; a claim can dispute any of them.
Zscaler 2

Follow Zscaler DSPM

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Zscaler is the company behind Zscaler DSPM.
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In its own words

Stated by the vendor, not checked
Positioning
The features available in DSPM are classified as modules and global modules.
Not stated on the pages read
Price, starting price, free plan or trial, integrations, certifications, hosting, customers

What Zscaler DSPM's own pages state, read October 5, 2026: help.zscaler.com/dspm/dspm-modules, help.zscaler.com/dspm/about-alerts, help.zscaler.com/dspm/managing-alerts, help.zscaler.com/dspm/about-compliance, help.zscaler.com/dspm/integrating-jira. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Zscaler DSPM's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Zscaler DSPM, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Zscaler DSPM by email, built from the raw record of the edition. It shows:

  • where Zscaler DSPM is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Zscaler DSPM, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at zscaler.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.