Every category where a model named Soda for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Data quality and observability	Data platform	9%	2 of 110	7%	42	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Soda yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Soda across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	2	1	1	4
GPT-5.4 mini	3	1	0	0	4
Gemini 3.5 Flash	0	4	0	0	4
Perplexity Sonar	0	0	1	0	1
Grok 4.1 Fast	1	1	2	0	4
Mistral Small	0	0	1	0	1
DeepSeek V4 Flash	1	4	0	1	6
Llama 4 Maverick	0	0	1	0	1
Qwen 3.7 Flash	0	4	0	0	4
Kimi K2	0	4	1	0	5
GLM 4.7 FlashX	0	1	0	0	1
MiniMax M2.5	0	1	1	0	2
GPT-6 Luna	1	1	1	0	3
Muse Glimmer 30B	0	1	0	1	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct18 labels3

Paraphrase7 labels4

Comparative32 labels7not counted in share

Budget-constrained18 labels6

Scale-constrained17 labels1

Negative14 labels2not counted in share

First choiceAlternativeMentionNegative106 labels in all, every segment counted; 14 of the 23 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Soda is often the better default because mid-sized teams usually benefit from faster adoption and built-in observability” GPT-5.4 mini · Data observability · paraphrase prompt · first choice

“I'd shortlist Soda. It offers checks and monitoring across common warehouses and databases” GPT-6 Luna · Data observability · paraphrase prompt · first choice

“best value choice is usually Great Expectations (GX Core) or Soda Free/open-source first” GPT-5.4 mini · Data observability · budget prompt · first choice

“the best default pick is usually Soda or Monte Carlo” GPT-5.4 mini · Data observability · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Why be cautious: if you plan to stay on Soda Core open-source, assess ongoing support and feature parity; Soda Cloud pricing and roadmap are not self-serve” Muse Glimmer 30B · Data observability · negative prompt · soft negative

“License change risk... Not full observability... Limited out-of-the-box metrics.” DeepSeek V4 Flash · Data observability · negative prompt · soft negative

“Soda might require more upfront effort to configure tests” Claude Haiku 4.5 · Data observability · negative prompt · soft negative

Named alongside

The products named in the same answers as Soda, over the 106 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Soda was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Monte Carlo86 of 10629Compare →

Bigeye60 of 1064Compare →

Great Expectations59 of 1061Compare →

Metaplane57 of 10622Compare →

Anomalo49 of 1061Not among the top eight

Acceldata38 of 1063Not among the top eight

Elementary24 of 1064Compare →

Collibra Data Quality & Observability18 of 1060Not among the top eight

Informatica Intelligent Data Management Cloud15 of 1063Not among the top eight

Ataccama ONE15 of 1061Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Soda. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 97 of the 106 answers that named Soda and are not a share of its labels.

Domains cited

atlan.com50

datamation.com37

g2.com37

metaplane.dev30

basedash.com28

guideflow.com27

acceldata.io26

research.isg-one.com26

learn.g2.com25

dqlabs.ai20

306 of the 306 domain citations in answers naming Soda came from somebody else's page.

Pages cited

atlan.com/know/data-observability-tools43

datamation.com/big-data/data-observability-tools35

guideflow.com/blog/data-observability-software26

research.isg-one.com/buyers-guide/analytics_and_data/data_observability/202426

learn.g2.com/best-data-observability-software25

basedash.com/blog/best-data-observability-tools-compared-202622

ir.com/guides/top-observability-tools-comparison-2026-smbs-vs-enterprise-platforms18

research.oz.spotlightar.com/reports/magic-quadrant-observability-platforms-2024/leaders17

Pages are listed as the models cited them.

Search and answers

soda.io is not in Google's top ten for any of the category's searches. In the answers, Soda takes 9% of first choices and Metaplane takes 31%.

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In search

Google, US estimates

Position for “data observability platform”

–

not in the top ten

Position for “best data observability platform”

–

not in the top ten

Searches for its name, Google: 165,000 a month (“soda”)
AI search demand for its name, est.: 348,802 a month
Organic visits to its site: about 1,651 a month
Searches its site ranks for: 1,376 · 31 in the top three
Sites linking to it: 1,090
Paid Google search: 4 searches its ads show for, about 17 clicks and $401 a month (estimate)

Ads on GoogleDetailLess

11 ads · 11 text · 9 shown in the last 30 days

First shown May 2023, as Soda Data NV, verified. Ads started 2025-11 to 2026-10: 9 in the year, 2 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 2 of 110 in data observability

Segment leader

31%

Metaplane

First choices: 14 across its categories
Named in: 106 answers
Its own site cited: in 97 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on soda.io

700

subdomains included

Content

152

counted in the table below

Documentation

325

Product · Integration

25 · 0

Kind	Pages	Last 90 days	Latest	Categories named
Blog	94	8	2026-08-19	Observability
Template or tool	21	21	2026-09-25
Conference or event	20	2	2026-08-11
Comparison	13	2	2026-07-21
Glossary or explainer	3	0	2026-06-08
Report or ebook	1	undated

Most recent

2026-09-25Salesforce account ingestion template or tool
2026-09-25Platform automation template or tool
2026-09-25Streaming event contracts template or tool
2026-09-25Offer snapshots template or tool
2026-09-25Source aligned events template or tool
2026-09-25Customer transactions template or tool

How it is countedHide how it is counted

Every page soda.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Soda

What the judge wrote, as written, with how often. The vendor table decides that these count as Soda; a claim can dispute any of them.

Soda (Soda Core / Soda Cloud) 2Soda (Community Edition) 1Soda (Soda Cloud) 1Soda (Soda Core + Soda Cloud) 1Soda / Soda Core & Soda Cloud 1Soda Core / Soda 1

Follow Soda

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Soda is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: The AI-native, fully automated data quality platform.
soda.io
For: Engineers run it as code. Business runs it in an interface.
soda.io
Price stated: Free: $0 per month; Team: $750 per month; Enterprise: Custom pricing soda.io/pricing
Starting price: 0 soda.io/pricing
Free plan or trial: Free account; No credit card required soda.io/pricing
Integrations claimed: 70 soda.io/product/mcp · 48 soda.io/integrations pages disagree
Certifications: SOC 2 Type 2SOC 3DORAGDPR
Customers named: Sid SrivastavaMario KonschakeSutaraj DuttaGu Xie
Not stated on the pages read: Hosting

What Soda's own pages state, read October 5, 2026: soda.io, soda.io/pricing, trust.soda.io, soda.io/product/mcp, soda.io/integrations. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Soda's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Soda, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Soda by email, built from the raw record of the edition. It shows:

where Soda is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Soda, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where Soda is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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Soda is among the products AI models recommend first in Data quality and observability this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://it-ai-index.com/it-data/data-quality-and-observability/"><img src="https://it-ai-index.com/badges/2026-10/soda--data-quality-and-observability-wide.svg" alt="Among AI models' top three in Data quality and observability, October 2026 Edition, IT AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Data quality and observability standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://it-ai-index.com/it-data/data-quality-and-observability/"><img src="https://it-ai-index.com/badges/2026-10/soda--data-quality-and-observability-square.svg" alt="Among AI models' top three in Data quality and observability, October 2026 Edition, IT AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Data quality and observability standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://it-ai-index.com/it-data/data-quality-and-observability/"><img src="https://it-ai-index.com/badges/2026-10/soda--data-quality-and-observability-compact.svg" alt="Among AI models' top three in Data quality and observability, October 2026 Edition, IT AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Data quality and observability standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.