Every category where a model named OneLogin for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Workforce identity and SSO	Identity and access	20%	3 of 44	12%	41	accepted challenger	▲+5Since September 2026: 15% → 20%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Identity governance	Identity and access	3%	11 of 76	17%	6	under 10 labels · led by Microsoft Entra ID Governance at 25%	=heldSince September 2026: 3% → 4%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Intelligent document processing	Data platform	2%	16 of 89	0%	2	under 10 labels · led by Nanonets at 32%
Customer identity and access management	Identity and access	0%	48 of 70	33%	3	under 10 labels · led by Frontegg at 21%	▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Non-human identity management	Identity and access	0%	73 of 128	0%	1	under 10 labels · led by JumpCloud at 14%
Privileged access management	Identity and access	0%	32 of 73	0%	1	under 10 labels · led by Delinea Secret Server at 37%	newNew since September 2026: not ranked then, 0% now.

Movement

Since September 2026, OneLogin held within the floor in all six categories: no change cleared 11 points.

Best category · Workforce identity · by segment

Small business▲+4Since September 2026: 2% → 6%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

6%from 2% in September 2026

Inside the floor by 7 pointsRank 4 of 51, unchanged

Mid-market▲+5Since September 2026: 15% → 20%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

20%from 15% in September 2026

Inside the floor by 6 pointsRank 3 of 38, unchanged

Enterprise▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

2%from 0% in September 2026

Inside the floor by 9 pointsRank 48 → 5 of 46

All categories · Mid-market

Category	September 2026	Now	Change	Reading	Rank
Workforce identity	15%	20%	▲+5Since September 2026: 15% → 20%, +5 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 3 of 44, unchanged
Document processing	0%	2%	newNew since September 2026: not ranked then, 2% now.	New this edition	Rank 16 of 89, unchanged
CIAM	2%	0%	▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 15 → 48 of 70
IGA	3%	4%	=heldSince September 2026: 3% → 4%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.	Within noise	Rank 8 → 11 of 76
NHI management	0%	0%	newNew since September 2026: not ranked then, 0% now.	New this edition	Rank 73 of 128, unchanged
PAM	0%	0%	newNew since September 2026: not ranked then, 0% now.	New this edition	Rank 32 of 73, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated OneLogin across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	2	2	1	0	5
GPT-5.4 mini	0	0	0	0	0
Gemini 3.5 Flash	0	1	0	1	2
Perplexity Sonar	2	2	0	0	4
Grok 4.20	0	4	2	1	7
Mistral Small	2	1	2	1	6
DeepSeek V4 Flash	1	2	1	1	5
Llama 4 Maverick	3	2	0	0	5
Qwen 3.7 Flash	2	2	0	3	7
Kimi K2	0	2	0	0	2
GLM 4.7 FlashX	0	3	0	0	3
MiniMax M2.5	1	0	2	0	3
GPT-6 Luna	0	0	0	0	0
Muse Glimmer 30B	1	2	2	0	5

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct27 labels6

Paraphrase21 labels6

Comparative22 labels1not counted in share

Budget-constrained19 labels6

Scale-constrained14 labels1

Negative28 labelsNone

First choiceAlternativeMentionNegative131 labels in all, every segment counted; 19 of the 20 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“the most practical workforce identity choice in the results is OneLogin (by One Identity), which is explicitly described as the budget-tier choice” Perplexity Sonar · Workforce identity · budget prompt · first choice

“OneLogin is a strong fit for mid-market companies that want enterprise-grade SSO and MFA without the implementation timeline of the largest suites.” Muse Glimmer 30B · Workforce identity · direct prompt · first choice

“OneLogin - A strong fit for mid-market companies that want enterprise-grade SSO and MFA without the implementation timeline of the largest suites.” Llama 4 Maverick · Workforce identity · paraphrase prompt · first choice

“If you want a single default recommendation for employee identity and SSO at a mid-sized B2B company, I would choose OneLogin.” Perplexity Sonar · Workforce identity · paraphrase prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“This is currently the highest-risk scenario for enterprises... your costs may skyrocket; if you are looking to buy, the long-term roadmap is opaque.” Qwen 3.7 Flash · Workforce identity · negative prompt · hard negative

“Avoid OneLogin if you are a fast-growing enterprise with complex hybrid-cloud environments” Gemini 3.5 Flash · Workforce identity · negative prompt · hard negative

“It is recommended to avoid OneLogin for primary workforce identity use cases.” Mistral Small · Workforce identity · negative prompt · hard negative

“Avoid as a *primary* platform for complex workforce needs; better for SMBs with simple SSO/MFA requirements.” Grok 4.20 · Workforce identity · negative prompt · soft negative

Named alongside

The products named in the same answers as OneLogin, over the 131 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and OneLogin was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Microsoft Entra ID103 of 13136Compare →

Okta Workforce Identity94 of 13122Compare →

JumpCloud73 of 13126Compare →

Ping Identity58 of 1311Not among the top eight

Auth026 of 1314Not among the top eight

SailPoint Identity Security Cloud22 of 1311Not among the top eight

CyberArk Identity20 of 1310Not among the top eight

ForgeRock Identity Platform19 of 1310Not among the top eight

miniOrange19 of 1310Not among the top eight

IBM Verify17 of 1310Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named OneLogin. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 119 of the 131 answers that named OneLogin and are not a share of its labels.

Domains cited

startwithidentity.com85

securityboulevard.com62

siit.io50

corma.io42

it-ai-index.com39

cybersecuritynews.com32

okta.com31

ssojet.com28

guptadeepak.com27

g2.com26

422 of the 422 domain citations in answers naming OneLogin came from somebody else's page.

Pages cited

startwithidentity.com/rankings44

securityboulevard.com/2025/12/top-12-identity-and-access-management-platforms38

siit.io/blog/best-iam-tools33

corma.io/blog/top-10-iam-solutions-for-smbs-and-mid-size-companies-202630

it-ai-index.com/identity/workforce-identity-and-sso/enterprise22

startwithidentity.com/articles/top-5-identity-as-a-service-platforms22

almcorp.com/blog/best-identity-and-access-management-tools20

startwithidentity.com/rankings/best-iam-for-smb19

Pages are listed as the models cited them.

Search and answers

onelogin.com is not in Google's top ten for any of the category's searches. In the answers, OneLogin takes 20% of first choices and Microsoft Entra ID takes 46%.

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In search

Google, US estimates

Position for “workforce identity platform”

–

not in the top ten

Position for “workforce identity platforms”

–

not in the top ten

Searches for its name, Google: 60,500 a month (“onelogin”)
AI search demand for its name, est.: 562 a month
Organic visits to its site: about 315,519 a month
Searches its site ranks for: 11,729 · 1,814 in the top three
Sites linking to it: 9,496
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

45 ads · 45 text · 0 shown in the last 30 days

First shown May 2022, as One Identity LLC, verified. 3 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

20%

rank 3 of 44 in workforce identity

Segment leader

46%

Microsoft Entra ID

First choices: 19 across its categories
Named in: 131 answers
Its own site cited: in 119 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide

Addresses on onelogin.com

7,042

subdomains included

Content

727

counted in the table below

Documentation

472

Product · Integration

57 · 5,248

Kind	Pages	Last 90 days
Blog	253	undated
Report or ebook	111	undated
Webinar or virtual event	107	undated
Case study	76	undated
Podcast or video	74	undated
Glossary or explainer	61	undated
Conference or event	24	undated
Comparison	8	undated
Template or tool	7	undated
News or press	6	undated

How it is countedHide how it is counted

Every page onelogin.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as OneLogin

What the judge wrote, as written, with how often. The vendor table decides that these count as OneLogin; a claim can dispute any of them.

OneLogin (by One Identity) 4OneLogin (Basic) 1OneLogin (Cisco Secure Login) 1OneLogin (One Identity) 1OneLogin (now One Identity) 1OneLogin Basic 1

Follow OneLogin

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

OneLogin is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Market-Leading Identity and Access Management Solutions
onelogin.com
For: Secure your workforce, customers, and partner data with our modern IAM platform at a price that works with your budget.
onelogin.com
Price stated: Straightforward pricing at a budget that works for you onelogin.com
Starting price: 3/mo. onelogin.com
Free plan or trial: Try Free for 30 Days onelogin.com
Integrations claimed: 8000 onelogin.com · 6000 onelogin.com/product pages disagree
Certifications: SOC 2 Type 2SOC 1 Type 2ISO 27018:2019ISO 27017:2022ISO 27001:2022GDPREU Model Contract ClausesPenetration Tests
Customers named: SOTIpandoraAAASteelcaseCleveland Institute of ArtAwanaDISYSQAD
Not stated on the pages read: Hosting

What OneLogin's own pages state, read September 28, 2026: onelogin.com, onelogin.com/compliance, onelogin.com/product, onelogin.com/customers, onelogin.com/jp-ja/partners. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when OneLogin's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as OneLogin, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for OneLogin by email, built from the raw record of the edition. It shows:

where OneLogin is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name OneLogin, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where OneLogin is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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OneLogin is among the products AI models recommend first in Workforce identity and SSO this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://it-ai-index.com/identity/workforce-identity-and-sso/"><img src="https://it-ai-index.com/badges/2026-10/onelogin--workforce-identity-and-sso-wide.svg" alt="Among AI models' top three in Workforce identity and SSO, October 2026 Edition, IT AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Workforce identity and SSO standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://it-ai-index.com/identity/workforce-identity-and-sso/"><img src="https://it-ai-index.com/badges/2026-10/onelogin--workforce-identity-and-sso-square.svg" alt="Among AI models' top three in Workforce identity and SSO, October 2026 Edition, IT AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Workforce identity and SSO standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://it-ai-index.com/identity/workforce-identity-and-sso/"><img src="https://it-ai-index.com/badges/2026-10/onelogin--workforce-identity-and-sso-compact.svg" alt="Among AI models' top three in Workforce identity and SSO, October 2026 Edition, IT AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Workforce identity and SSO standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.