Every category where a model named Okta Workforce Identity for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Workforce identity and SSO	Identity and access	15%	3 of 48	7%	27	accepted challenger
Identity governance	Identity and access	0%	40 of 77	0%	1	under 10 labels · led by Lumos at 20%

Movement

This is the first edition on this tier, so no move can be computed for Okta Workforce Identity yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Okta Workforce Identity across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	2	0	0	0	2
GPT-5.4 mini	1	2	0	0	3
Gemini 3.5 Flash	0	3	0	0	3
Perplexity Sonar	1	0	0	0	1
Grok 4.1 Fast	2	0	0	0	2
Mistral Small	0	0	1	0	1
DeepSeek V4 Flash	2	2	0	1	5
Llama 4 Maverick	0	0	1	0	1
Qwen 3.7 Flash	1	0	0	1	2
Kimi K2	2	0	0	0	2
GLM 4.7 FlashX	2	3	0	0	5
MiniMax M2.5	1	0	0	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct18 labels12

Paraphrase11 labels4

Comparative25 labels17not counted in share

Budget-constrained14 labels1

Scale-constrained5 labels3

Negative12 labelsNone

First choiceAlternativeMentionNegative85 labels in all, every segment counted; 20 of the 37 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Top contenders from recent analyses include Okta Workforce Identity Cloud, Microsoft Entra ID (ideal if you're Microsoft-heavy)... (check integration catalog size: Okta has 7,500+” Grok 4.1 Fast · Workforce identity · scale prompt · first choice

“Okta is widely regarded as the "Gold Standard" for usability. It offers the fastest onboarding time for both IT admins and end-users.” Qwen 3.7 Flash · Workforce identity · direct prompt · first choice

“Okta is the workforce IAM benchmark for mid-market and enterprise teams connecting a sprawling SaaS stack without custom API work” Claude Haiku 4.5 · Workforce identity · direct prompt · first choice

“Choose Okta if you want a strong, general-purpose workforce identity platform across many SaaS apps and cloud stacks.” GPT-5.4 mini · Workforce identity · comparative prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“avoid Okta as a single point of failure” DeepSeek V4 Flash · Workforce identity · negative prompt · hard negative

“Premium pricing relative to alternatives; experienced a significant customer support system breach in October 2023” Qwen 3.7 Flash · Workforce identity · negative prompt · soft negative

Named alongside

The products named in the same answers as Okta Workforce Identity, over the 85 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Okta Workforce Identity was named but was not.

ProductSame answerTook the first choice insteadHead to head

Microsoft Entra ID81 of 8524Compare →

Ping Identity52 of 851Not in the top three

JumpCloud49 of 8518Not in the top three

CyberArk Identity34 of 850Not in the top three

OneLogin32 of 850Not in the top three

IBM Verify20 of 850Not in the top three

SailPoint17 of 850Not in the top three

ForgeRock16 of 850Not in the top three

Auth012 of 850Not in the top three

Cisco Duo9 of 850Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Okta Workforce Identity. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 73 of the 85 answers that named Okta Workforce Identity and are not a share of its labels.

Domains cited

startwithidentity.com61

securityboulevard.com33

siit.io31

okta.comYour site25

ssojet.com20

microsoft.com17

decryptiondigest.com16

g2.com16

corma.io15

guideflow.com14

223 of the 248 domain citations in answers naming Okta Workforce Identity came from somebody else's page.

Pages cited

startwithidentity.com/rankings/best-iam-platforms43

startwithidentity.com/articles/top-6-workforce-identity-platforms35

securityboulevard.com/2025/12/top-12-identity-and-access-management-platforms25

siit.io/blog/best-iam-tools24

startwithidentity.com/rankings/best-iam-for-smb21

cybersecurityessential.com/tools/iam-zero-trust/okta-entra-ping-zero-trust-iam13

guideflow.com/blog/identity-access-management-software13

wifitalents.com/best/identity-software13

Pages are listed as the models cited them.

Names read as Okta Workforce Identity

What the judge wrote, as written, with how often. The vendor table decides that these count as Okta Workforce Identity; a claim can dispute any of them.

Okta Workforce Identity Cloud 15

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Okta Workforce Identity's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Okta Workforce Identity, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at okta.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.