Every category where a model named SentinelOne Singularity Identity for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Identity threat detection and response	Identity and access	0%	20 of 105	17%	12	accepted challenger
Deception technology	Security operations	0%	40 of 94	0%	2	under 10 labels · led by Thinkst Canary at 37%

Movement

This is the first edition on this tier, so no move can be computed for SentinelOne Singularity Identity yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated SentinelOne Singularity Identity across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	1	2
GPT-5.4 mini	0	1	0	1
Gemini 3.5 Flash	2	0	0	2
Perplexity Sonar	1	0	0	1
Grok 4.1 Fast	0	1	0	1
Mistral Small	0	1	0	1
DeepSeek V4 Flash	1	1	0	2
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	0	0	0
Kimi K2	2	0	1	3
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	0	0	0	0
GPT-6 Luna	1	0	0	1
Muse Glimmer 30B	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct9 labelsNone

Paraphrase4 labelsNone

Comparative17 labelsNone

Budget-constrained4 labelsNone

Scale-constrained5 labelsNone

Negative6 labelsNone

First choiceAlternativeMentionNegative45 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Top Recommendation: CrowdStrike Falcon Identity Threat Protection OR SentinelOne Singularity Identity” Gemini 3.5 Flash · ITDR · paraphrase prompt · alternative

“Choose SentinelOne if you want deception-based detection layered into identity security.” Perplexity Sonar · ITDR · comparative prompt · alternative

“If you are a SentinelOne shop, their Singularity Identity module is an excellent add-on.” Gemini 3.5 Flash · ITDR · direct prompt · alternative

“SentinelOne Singularity Identity (formerly Attivo) — but watch for complexity” DeepSeek V4 Flash · Deception · negative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“What to Avoid - ... SentinelOne Singularity Identity — excellent but typically require negotiation and higher minimums” Kimi K2 · ITDR · budget prompt · hard negative

“their platform is tech-heavy. You'll likely need a team of seasoned security pros” Claude Haiku 4.5 · ITDR · negative prompt · soft negative

Named alongside

The products named in the same answers as SentinelOne Singularity Identity, over the 45 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and SentinelOne Singularity Identity was named but was not.

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ProductSame answerTook the first choice insteadHead to head

CrowdStrike Falcon Identity Protection34 of 457Not among the top eight

Microsoft Defender for Identity23 of 456Not among the top eight

Silverfort ITDR21 of 453Not among the top eight

Huntress Managed ITDR16 of 4510Not among the top eight

Okta Identity Threat Protection14 of 450Not among the top eight

Semperis Directory Services Protector11 of 450Not among the top eight

Cynet7 of 451Not among the top eight

Microsoft Defender for Identity / Entra ID Protection6 of 453Not among the top eight

BeyondTrust5 of 451Not among the top eight

Push Security5 of 451Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named SentinelOne Singularity Identity. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 42 of the 45 answers that named SentinelOne Singularity Identity and are not a share of its labels.

Domains cited

expertinsights.com29

huntress.com27

cybersecuritynews.com26

cynet.com24

gartner.com21

gbhackers.com20

g2.com18

crowdstrike.com16

guardz.com14

microsoft.com14

209 of the 209 domain citations in answers naming SentinelOne Singularity Identity came from somebody else's page.

Pages cited

expertinsights.com/identity-and-access-management/the-top-identity-threat-detection-and-re27

huntress.com/itdr-guide/best-itdr-vendors27

cynet.com/security-foundations/identity-security/itdr-vendors23

cybersecuritynews.com/best-identity-threat-detection-and-response-solutions21

gartner.com/reviews/market/identity-threat-detection-and-response-itdr19

gbhackers.com/itdr-solutions-compared-features-pricing19

cdn.prod.website-files.com/636a32d80b4765f57507800f/665d9d546589fc2714c467a7_80828%20-Lead13

breachsense.com/blog/itdr-tools12

Pages are listed as the models cited them.

Search and answers

sentinelone.com is not in Google's top ten for any of the category's searches. In the answers, SentinelOne Singularity Identity takes 0% of first choices and Huntress Managed ITDR takes 51%.

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In search

Google, US estimates

Position for “itdr solution”

–

not in the top ten

Position for “itdr solutions”

–

not in the top ten

Searches for its name, Google: 10 a month (“sentinelone singularity identity”)
AI search demand for its name, est.: 1 a month
Organic visits to its site: about 446,702 a month
Searches its site ranks for: 36,548 · 3,580 in the top three
Sites linking to it: 19,511
Paid Google search: 2 searches its ads show for, about 20 clicks and $780 a month (estimate)

Ads on GoogleDetailLess

38 ads · 34 text, 2 image, 2 video · 22 shown in the last 30 days

First shown October 2024, as SENTINELONE, INC., verified. Ads started 2025-10 to 2026-09: 15 in the year, 23 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 20 of 105 in ITDR

Segment leader

51%

Huntress Managed ITDR

First choices: 0 across its categories
Named in: 45 answers
Its own site cited: in 42 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on sentinelone.com

10,071

subdomains included

Content

2,891

counted in the table below

Documentation

Product · Integration

71 · 13

Kind	Pages	Last 90 days	Latest	Categories named
Blog	1,583	undated		XDR, EDR
News or press	440	8	2026-09-24	Endpoint protection, XDR
Webinar or virtual event	224	undated		XDR, SIEM
Report or ebook	224	undated		XDR, Endpoint protection
Glossary or explainer	189	undated		CSPM, CNAPP
Comparison	132	undated		SIEM, EDR
Case study	38	undated		EDR
Template or tool	24	undated		SIEM
Conference or event	20	0	2026-04-20	XDR
Podcast or video	17	undated

Most recent

2026-09-24Sentinelone extends wayfinder threat huntings continuous coverage to aws azure and google cloud news or press
2026-09-17New study from sentinelone sp globals 451 research uncovers widely divergent enterprise readiness for autonomous soc ado news or press
2026-09-15Sentinelone named an ai security platform leader in latio 2026 ai security market report news or press
2026-09-03Sentinelone expands wayfinder frontier ai services with openai daybreak models news or press
2026-08-26Sentinelone and tenable find cyber attackers routinely target edge device vendor ecosystems rather than individual vulne news or press
2026-08-20Professor james mickens katie moussouris christiaan triebert and dino dai zovi to keynote sentinelones labscon 2026 news or press

Events in person

Last twelve months

April 20, 20262026 EMEA PartnerOne SummitCascais, Portugal · took part

As the event pages on sentinelone.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page sentinelone.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name XDR (82); 0 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as SentinelOne Singularity Identity

What the judge wrote, as written, with how often. The vendor table decides that these count as SentinelOne Singularity Identity; a claim can dispute any of them.

SentinelOne Identity 1

Follow SentinelOne Singularity Identity

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

SentinelOne Singularity Identity is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Identity Security Platform
sentinelone.com/platform/identity
Customers named: Barry-WehmillerAston Martin Lagonda LTDSundt Construction
Not stated on the pages read: Who it is for, price, starting price, free plan or trial, integrations, certifications, hosting

What SentinelOne Singularity Identity's own pages state, read October 5, 2026: sentinelone.com/platform/identity, university.sentinelone.com/courses/singularity-identity, sentinelone.com/cybersecurity-101/identity-security, university.sentinelone.com/courses/identity-security-whiteboard, university.sentinelone.com/courses/accessing-the-identity-console. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when SentinelOne Singularity Identity's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as SentinelOne Singularity Identity, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for SentinelOne Singularity Identity by email, built from the raw record of the edition. It shows:

where SentinelOne Singularity Identity is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name SentinelOne Singularity Identity, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.