Every category where a model named Luzmo for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Embedded analytics	Data platform	13%	3 of 72	3%	29	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Luzmo yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Luzmo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	1	0	2
GPT-5.4 mini	0	0	0	0	0
Gemini 3.5 Flash	1	3	0	0	4
Perplexity Sonar	1	0	1	0	2
Grok 4.1 Fast	1	2	1	1	5
Mistral Small	0	2	0	0	2
DeepSeek V4 Flash	3	1	0	0	4
Llama 4 Maverick	0	0	0	0	0
Qwen 3.7 Flash	0	0	0	0	0
Kimi K2	1	1	1	0	3
GLM 4.7 FlashX	1	1	0	0	2
MiniMax M2.5	0	1	1	0	2
GPT-6 Luna	0	1	0	0	1
Muse Glimmer 30B	0	1	1	0	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct11 labels2

Paraphrase22 labels6

Comparative20 labels6not counted in share

Budget-constrained13 labels2

Scale-constrained9 labels3

Negative9 labels3not counted in share

First choiceAlternativeMentionNegative84 labels in all, every segment counted; 13 of the 22 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“I'd recommend Luzmo or Explo if your top priority is fast, white-labeled dashboard embedding with minimal engineering overhead.” Perplexity Sonar · Embedded analytics · paraphrase prompt · first choice

“Dedicated embedded analytics platforms (like Luzmo, Toucan, Reveal, Cube) were built from the ground up for embedding.” DeepSeek V4 Flash · Embedded analytics · negative prompt · first choice

“If you want to get it done in a week with a beautiful, fully white-labeled UX and zero developer headache: Go with Luzmo.” Gemini 3.5 Flash · Embedded analytics · paraphrase prompt · first choice

“Reveal BI and Luzmo frequently win for product teams needing SDK control without enterprise overhead” Kimi K2 · Embedded analytics · scale prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“avoid per-viewer pricing like Metabase Pro or Luzmo if user base grows fast” Grok 4.1 Fast · Embedded analytics · budget prompt · soft negative

Named alongside

The products named in the same answers as Luzmo, over the 84 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Luzmo was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Metabase50 of 8417Compare →

Looker42 of 842Not among the top eight

Power BI Embedded38 of 842Not among the top eight

Sisense38 of 842Compare →

Tableau36 of 840Not among the top eight

ThoughtSpot Embedded33 of 843Compare →

Embeddable29 of 842Not among the top eight

Qrvey28 of 842Not among the top eight

GoodData27 of 846Compare →

Microsoft Power BI Embedded25 of 841Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Luzmo. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 84 of the 84 answers that named Luzmo and are not a share of its labels.

Domains cited

holistics.io63

luzmo.comYour site55

omni.co49

zoho.com48

peliqan.io43

embeddable.com42

cube.dev37

querio.ai30

g2.com29

domo.com28

369 of the 424 domain citations in answers naming Luzmo came from somebody else's page.

Pages cited

holistics.io/blog/best-embedded-analytics-tools52

peliqan.io/blog/embedded-analytics-tools43

omni.co/articles/best-embedded-analytics-tools-202640

luzmo.com/blog/embedded-analytics-tools37

zoho.com/analytics/insightshq/top-embedded-analytics-tools.html36

cube.dev/articles/best-embedded-analytics-platforms-202633

domo.com/learn/article/embedded-analytics-tools26

thoughtspot.com/data-trends/embedded-analytics/embedded-analytics-platform23

Pages are listed as the models cited them.

Search and answers

luzmo.com ranks 7 on Google for the category's searches. In the answers, Luzmo takes 13% of first choices and Metabase takes 22%.

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In search

Google, US estimates

Position for “embedded analytics platform”

Position for “embedded analytics platforms”

–

not in the top ten

Searches for its name, Google: 260 a month (“luzmo”)
AI search demand for its name, est.: 4 a month
Organic visits to its site: about 13,539 a month
Searches its site ranks for: 3,048 · 61 in the top three
Sites linking to it: 2,633
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

37 ads · 30 text, 6 image, 1 video · 11 shown in the last 30 days

First shown June 2024, as Luzmo NV, verified. Ads started 2025-11 to 2026-10: 20 in the year, 17 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

13%

rank 3 of 72 in embedded analytics

Segment leader

22%

Metabase

First choices: 13 across its categories
Named in: 84 answers
Its own site cited: in 84 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on luzmo.com

1,450

subdomains included

Content

935

counted in the table below

Documentation

Product · Integration

3 · 0

Kind	Pages	Last 90 days	Latest	Categories named
Blog	442	11	2026-09-28	Data warehouses
Glossary or explainer	286	0	2024-04-18
Comparison	71	14	2026-09-25
Report or ebook	70	0	2024-11-20
Case study	28	1	2026-07-15
Webinar or virtual event	27	1	2026-09-03
Conference or event	5	0	2026-06-15
Template or tool	5	1	2026-09-16
News or press	1	undated

Most recent

2026-09-28Embedded analytics security blog
2026-09-25Compare comparison
2026-09-25Omni comparison
2026-09-21Explo alternatives comparison
2026-09-16Embedded analytics poc checklist template or tool
2026-09-15How to add customer facing analytics blog

How it is countedHide how it is counted

Every page luzmo.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Luzmo

What the judge wrote, as written, with how often. The vendor table decides that these count as Luzmo; a claim can dispute any of them.

Luzmo (formerly Cumul.io) 6

Follow Luzmo

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Luzmo is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: The fastest way to embed analytics in your product
luzmo.com
For: software companies
luzmo.com
Price stated: Starting from €1,995 per month, billed annually luzmo.com/pricing
Starting price: €1,995 per month luzmo.com/pricing
Free plan or trial: Free trial luzmo.com
Certifications: SOC2 Type 2HIPAAGDPRCCPA/CPRAVCDPACPACTDPAUCPA
Hosting: European Union (AWS, eu-west-1 (Ireland) region)United States (AWS, us-east-2 (Ohio) region)EUUS
Customers named: GreenlyLansweeperMarigoldAttunedSpaceflowKatanaInTouchShowpad
Not stated on the pages read: Integrations

What Luzmo's own pages state, read October 5, 2026: luzmo.com, luzmo.com/pricing, trust.luzmo.com, luzmo.com/solutions/telecom, luzmo.com/resources-category/case-studies. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Luzmo's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Luzmo, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Luzmo by email, built from the raw record of the edition. It shows:

where Luzmo is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Luzmo, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where Luzmo is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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Luzmo is among the products AI models recommend first in Embedded analytics this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://it-ai-index.com/it-data/embedded-analytics/"><img src="https://it-ai-index.com/badges/2026-10/luzmo--embedded-analytics-wide.svg" alt="Among AI models' top three in Embedded analytics, October 2026 Edition, IT AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Embedded analytics standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://it-ai-index.com/it-data/embedded-analytics/"><img src="https://it-ai-index.com/badges/2026-10/luzmo--embedded-analytics-square.svg" alt="Among AI models' top three in Embedded analytics, October 2026 Edition, IT AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Embedded analytics standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://it-ai-index.com/it-data/embedded-analytics/"><img src="https://it-ai-index.com/badges/2026-10/luzmo--embedded-analytics-compact.svg" alt="Among AI models' top three in Embedded analytics, October 2026 Edition, IT AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Embedded analytics standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.