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Index › Products › Amplitude · October 2026 Edition
1 category · Named, not ranked

Amplitude

9Judge labels
1First choices
4Negative labels
5 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Amplitude was named 1 time in Feature flags, where Flagsmith led with 25%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In feature flags · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Amplitude for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Feature flagsDeveloper platform0%32 of 35100%1under 10 labels · led by Flagsmith at 25%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Amplitude held within the floor in its one category: no change cleared 11 points.

Best category · Feature flags · by segment

Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 21 → 14 of 30
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 26 → 31 of 33
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 27 → 29 of 32

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Feature flags0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 26 → 32 of 35

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Amplitude across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00011
Perplexity Sonar00000
Grok 4.2000000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna00000
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labels1
Paraphrase1 labelNone
Comparative1 labelNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative5 labelsNone
First choiceAlternativeMentionNegative9 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

No positive label carried a quote.

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“the feature flagging capabilities in these platforms are often "second-class citizens" compared to dedicated tools” Gemini 3.5 Flash · Feature flags · negative prompt · soft negative

Named alongside

The products named in the same answers as Amplitude, over the 9 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Amplitude was named but was not.
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ProductSame answerTook the first choice insteadHead to head
LaunchDarkly6 of 92Not among the top eight
Unleash6 of 91Not among the top eight
Flagsmith5 of 91Not among the top eight
GrowthBook4 of 90Not among the top eight
Mixpanel4 of 90Not among the top eight
PostHog Feature Flags4 of 90Not among the top eight
Split3 of 90Not among the top eight
Statsig3 of 90Not among the top eight
Google BigQuery2 of 90Not among the top eight
Harness2 of 90Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Amplitude. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 7 of the 9 answers that named Amplitude and are not a share of its labels.

Domains cited

flagsmith.com4
growthbook.io4
harness.io4
configcat.com3
getunleash.io3
statsig.com3
youtube.com3
flint.com2
guideflow.com2
medium.com2

Thirty of the thirty domain citations in answers naming Amplitude came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

amplitude.com is not in Google's top ten for any of the category's searches. In the answers, Amplitude takes 0% of first choices and Flagsmith takes 25%.
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In search

Google, US estimates
Position for “feature flag platform”
–
not in the top ten
Position for “feature flag platforms”
–
not in the top ten
Searches for its name, Google
74,000 a month (“amplitude”)
AI search demand for its name, est.
5,691 a month
Organic visits to its site
about 373,273 a month
Searches its site ranks for
17,625 · 1,637 in the top three
Sites linking to it
16,379
Paid Google search
2 searches its ads show for, about 13 clicks and $207 a month (estimate)
Ads on GoogleDetailLess
109+ ads · 109 text · 27 shown in the last 30 days

First shown February 2025, as Amplitude Inc., verified. Ads started 2025-10 to 2026-09: 61 in the year, 48 before. 11 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 32 of 35 in feature flags
Segment leader
25%
Flagsmith
First choices
1 across its categories
Named in
9 answers
Its own site cited
in 7 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on amplitude.com
7,043
subdomains included
Content
3,585
counted in the table below
Documentation
991
Product · Integration
32 · 121
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog1,701282026-09-28
Glossary or explainer82602026-05-29
Conference or event37052026-09-30
Template or tool23702026-04-06
News or press19302026-05-05
Comparison12122026-09-25
Case study6102026-02-17
Webinar or virtual event4212026-07-15
Report or ebook3002024-03-29
Podcast or video402024-06-25

Most recent

Events in person

Last twelve months

As the event pages on amplitude.com state them, read September 28, 2026.

How it is countedHide how it is counted

Every page amplitude.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Amplitude

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Amplitude is its own company.
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In its own words

Stated by the vendor, not checked
Positioning
From analytics to feedback to code, Amplitude brings AI into every step of building self-improving products.
For
product teams
Price stated
The industry's most generous free plans amplitude.com
Starting price
0 amplitude.com/pricing
Free plan or trial
Start free with 2M events per month amplitude.com
Certifications
SSO and project-level permissionsAdvanced permissions and SCIMData Access ControlsSOC 2 Type IISOC 1 Type IIISO 27001ISO/IEC 27001EU-US, UK Extension, and Swiss-US Data Privacy Frameworks
Hosting
EU data center optionUnited StatesGermanyEU
Customers named
FenderBackstageUdemyGongDoorDashChickDropboxAtlassian
Not stated on the pages read
Integrations

What Amplitude's own pages state, read September 28, 2026: amplitude.com, amplitude.com/pricing, trust.amplitude.com, amplitude.com/platform-updates, amplitude.com/customers. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Amplitude's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Amplitude, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Amplitude by email, built from the raw record of the edition. It shows:

  • where Amplitude is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Amplitude, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at amplitude.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.