Small business▼−15Since September 2026: 38% → 24%, −15 points. Past the 11-point floor: movement. Read over the models both editions asked.
24%from 38% in September 2026
Cleared the floor by 4 pointsRank 1 → 2 of 51
4 categories · RankedZuplo
156Judge labels
51First choices
6Negative labels
13 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
27% in API gateways for small business buyers
Rank 4 of 61 in the mid-market standingaccepted challenger
1 of 14 models made it the first choice on the direct prompt; 0% of its 14 labels there were negative.
What the models named instead of Zuplo →By buyer segmentStrongest at small business.
Small business2 of 58
25%35 labels
accepted challenger
Mid-market4 of 61
10%14 labels
accepted challenger
Enterprise12 of 75
0%6 labels
under the label threshold
In api management · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Zuplo for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| API management | Developer platform | 10% | 4 of 61 | 0% | 14 | accepted challenger | =heldSince September 2026: 11% → 11%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| API gateways | Developer platform | 8% | 5 of 66 | 0% | 24 | accepted challenger | ▼−7Since September 2026: 16% → 9%, −7 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| API security platforms | Security operations | 4% | 10 of 93 | 0% | 3 | under 10 labels · led by Aikido Security at 12% | |
| LLM gateways and observability | Data platform | 0% | 58 of 69 | 0% | 1 | under 10 labels · led by LiteLLM at 31% | newNew since September 2026: not ranked then, 0% now. |
Movement
Since September 2026, Zuplo held within the floor in all four categories: no change cleared 11 points.
Best category · API management · by segment
Mid-market=heldSince September 2026: 11% → 11%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
11%from 11% in September 2026
Inside the floor by 11 pointsRank 4 of 50, unchanged
Enterprise▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 2% in September 2026
Inside the floor by 9 pointsRank 8 → 12 of 71
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| API gateways | 16% | 9% | ▼−7Since September 2026: 16% → 9%, −7 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 2 → 5 of 66 |
| API security | 0% | 5% | newNew since September 2026: not ranked then, 5% now. | New this edition | Rank 10 of 93, unchanged |
| API management | 11% | 11% | =heldSince September 2026: 11% → 11%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 4 of 61, unchanged |
| LLM gateways | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 58 of 69, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Zuplo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Zuplo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 1 | 2 | 1 | 0 | 4 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 5 | 1 | 0 | 0 | 6 |
| Perplexity Sonar | 1 | 3 | 2 | 0 | 6 |
| Grok 4.20 | 0 | 3 | 1 | 0 | 4 |
| Mistral Small | 1 | 0 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 1 | 2 | 2 | 0 | 5 |
| Llama 4 Maverick | 0 | 1 | 1 | 0 | 2 |
| Qwen 3.7 Flash | 0 | 2 | 1 | 0 | 3 |
| Kimi K2 | 1 | 1 | 0 | 0 | 2 |
| GLM 4.7 FlashX | 2 | 3 | 0 | 0 | 5 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 2 | 2 | 0 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct26 labels13
Paraphrase21 labels13
Comparative30 labels16not counted in share
Budget-constrained33 labels13
Scale-constrained28 labels12
Negative18 labels7not counted in share
First choiceAlternativeMentionNegative156 labels in all, every segment counted; 51 of the 74 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“If you are running a modern SaaS stack and want to spend your engineering hours on building your B2B product rather than managing gateway servers, start with Zuplo.” Gemini 3.5 Flash · API gateways · paraphrase prompt · first choice
“Candidates like Kong Konnect, Tyk, Azure API Management, or Zuplo are often the right fit at this scale” DeepSeek V4 Flash · API management · scale prompt · first choice
“Speed & Hands-off Maintenance | Zuplo | Best SaaS free tier ($0 up to 100k requests/mo); no servers to manage.” Gemini 3.5 Flash · API management · budget prompt · first choice
“pick Kong for the lowest-cost serious platform, or Zuplo if you prefer managed convenience with a tiny budget” Perplexity Sonar · API management · budget prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as Zuplo, over the 156 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Zuplo was named but was not.ShowHide
Named alongside
The products named in the same answers as Zuplo, over the 156 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Zuplo was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Zuplo. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 154 of the 156 answers that named Zuplo and are not a share of its labels.
Domains cited
zuplo.comYour site126
dupple.com66
api7.ai48
g2.com48
geekflare.com48
integrate.io44
gravitee.io43
tyk.io42
checkthat.ai36
sourceforge.net36
411 of the 537 domain citations in answers naming Zuplo came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
zuplo.com ranks 9 on Google for the category's searches. In the answers, Zuplo takes 10% of first choices and Kong Gateway takes 37%.ShowHide
Search and answers
zuplo.com ranks 9 on Google for the category's searches. In the answers, Zuplo takes 10% of first choices and Kong Gateway takes 37%.
ShowHideIn search
Google, US estimatesPosition for “api management platform”
9
Position for “api management platforms”
9
- Searches for its name, Google
- 390 a month (“zuplo”)
- AI search demand for its name, est.
- 0 a month
- Organic visits to its site
- about 7,963 a month
- Searches its site ranks for
- 2,171 · 123 in the top three
- Sites linking to it
- 2,474
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US
In answers
This editionShare of first choices
10%
rank 4 of 61 in API management
Segment leader
37%
Kong Gateway
- First choices
- 51 across its categories
- Named in
- 156 answers
- Its own site cited
- in 154 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on zuplo.com
2,194
subdomains included
Content
725
counted in the table below
Documentation
834
Product · Integration
226 · 0
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 275 | 23 | 2026-09-22 | API gateways, API management | |
| Podcast or video | 244 | 1 | 2026-07-15 | API gateways, API management | |
| Comparison | 79 | 25 | 2026-09-22 | API gateways, API management | |
| Glossary or explainer | 71 | 0 | 2026-03-13 | API gateways, API management | |
| Report or ebook | 23 | 12 | 2026-09-28 | ||
| Case study | 20 | 0 | 2026-03-23 | ||
| Conference or event | 10 | 0 | 2025-08-08 | ||
| Webinar or virtual event | 3 | 0 | 2025-05-16 |
Most recent
- 2026-09-28Using multiple apis report or ebook
- 2026-09-28Transforming examples report or ebook
- 2026-09-28Static files report or ebook
- 2026-09-28Server side content protection report or ebook
- 2026-09-28Redirects report or ebook
- 2026-09-28Processors report or ebook
How it is countedHide how it is counted
Every page zuplo.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Zuplo
What the judge wrote, as written, with how often. The vendor table decides that these count as Zuplo; a claim can dispute any of them.
Zuplo (Free Tier) 1
Follow Zuplo
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Zuplo is its own company.ShowHide
The company
Zuplo is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- The Unified Gateway for APIs, AI, and MCP
- For
- Teams building APIs, AI, and MCP traffic
- Price stated
- Free tier includes 100K requests/month. No credit card. No sales call. zuplo.com
- Starting price
- $0/mo zuplo.com/pricing
- Free plan or trial
- Free tier includes 100K requests/month. No credit card. No sales call. zuplo.com
- Certifications
- SOC 2 Type IISOC 2 Type 2 Compliance
- Hosting
- 300+ POPs
- Customers named
- AccuWeatherBlockdaemonLake Michigan Credit UnionFinsolutiaMewsYextZumiezRewiring America
- Not stated on the pages read
- Integrations
What Zuplo's own pages state, read September 28, 2026: zuplo.com, zuplo.com/pricing, trust.zuplo.com, zuplo.com/features/gitops, zuplo.com/customers. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Zuplo's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Zuplo, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Zuplo by email, built from the raw record of the edition. It shows:
- where Zuplo is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Zuplo, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.