Every category where a model named Fortinet FortiGate for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Next-generation firewalls	Network and edge	61%	1 of 100	8%	38	endorsed leader
Zero trust network access	Network and edge	0%	54 of 71	0%	1	under 10 labels · led by Cloudflare One at 35%

Movement

This is the first edition on this tier, so no move can be computed for Fortinet FortiGate yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Fortinet FortiGate across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	3	1	1	0	5
GPT-5.4 mini	1	1	0	0	2
Gemini 3.5 Flash	2	0	0	0	2
Perplexity Sonar	3	1	0	0	4
Grok 4.1 Fast	4	0	0	1	5
Mistral Small	1	0	0	1	2
DeepSeek V4 Flash	5	0	0	0	5
Llama 4 Maverick	2	1	0	0	3
Qwen 3.7 Flash	2	0	0	0	2
Kimi K2	3	1	0	0	4
GLM 4.7 FlashX	1	0	0	1	2
MiniMax M2.5	2	1	0	0	3

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct25 labels16

Paraphrase18 labels17

Comparative26 labels6not counted in share

Budget-constrained21 labels20

Scale-constrained8 labels6

Negative12 labels4not counted in share

First choiceAlternativeMentionNegative110 labels in all, every segment counted; 59 of the 69 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“The Overall Best Value & Price-Performance: Fortinet FortiGate ... go with the Fortinet FortiGate. It offers the most future-proof scalability” Gemini 3.5 Flash · Firewalls · direct prompt · first choice

“The Best All-Rounder: Fortinet FortiGate (Series 600) ... market leader for mid-sized businesses because it offers the best price-to-performance ratio” Qwen 3.7 Flash · Firewalls · paraphrase prompt · first choice

“For a 500-person company, Fortinet FortiGate is frequently recommended as the sweet spot—enterprise-grade features at mid-market pricing.” Kimi K2 · Firewalls · scale prompt · first choice

“a physical appliance (like Fortinet FortiGate or Sophos) at your edge with virtual firewalls in the cloud would provide the best balance” Claude Haiku 4.5 · Firewalls · paraphrase prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Older models of Fortigate, Palo Alto, and other NGFW devices can become security liabilities if not regularly updated.” Mistral Small · Firewalls · negative prompt · soft negative

“"Caution" in NSS Labs 2025 (79.24% effectiveness). Massive CVE volume (100+ tracked)” Grok 4.1 Fast · Firewalls · negative prompt · soft negative

“Verdict: Caution (High Maintenance)” GLM 4.7 FlashX · Firewalls · negative prompt · soft negative

Named alongside

The products named in the same answers as Fortinet FortiGate, over the 110 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Fortinet FortiGate was named but was not.

ProductSame answerTook the first choice insteadHead to head

Palo Alto Networks39 of 1107Compare →

Cisco Secure Firewall36 of 1100Not in the top three

WatchGuard Firebox34 of 11011Not in the top three

Sophos Firewall27 of 1107Not in the top three

Palo Alto Networks PA-Series21 of 1107Not in the top three

Sophos XGS20 of 1101Not in the top three

Check Point16 of 1101Not in the top three

Check Point Quantum16 of 1100Not in the top three

Cisco Meraki MX12 of 1101Not in the top three

SonicWall TZ Series12 of 1101Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Fortinet FortiGate. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 100 of the 110 answers that named Fortinet FortiGate and are not a share of its labels.

Domains cited

cybersecuritynews.com59

cyberpress.org55

comparitech.com53

fortinet.comYour site42

checkpoint.com36

decryptiondigest.com30

esecurityplanet.com30

tech-insider.org26

enterprisenetworkingplanet.com25

paloaltonetworks.com25

339 of the 381 domain citations in answers naming Fortinet FortiGate came from somebody else's page.

Pages cited

cybersecuritynews.com/best-next-generation-firewall57

cyberpress.org/best-next-generation-firewall-ngfw-solutions-for-every-business-size53

comparitech.com/net-admin/next-gen-firewalls42

esecurityplanet.com/products/top-ngfw30

decryptiondigest.com/blog/enterprise-ngfw-comparison-202625

enterprisenetworkingplanet.com/guides/best-firewalls-for-small-medium-business23

gbhackers.com/ngfw-solutions-compared-features-pricing20

checkpoint.com/comparison/top-4-ngfw-compared18

Pages are listed as the models cited them.

Names read as Fortinet FortiGate

What the judge wrote, as written, with how often. The vendor table decides that these count as Fortinet FortiGate; a claim can dispute any of them.

Fortinet FortiGate (40F/70F series) 1Fortinet FortiGate (e.g., 200G) 1Fortinet FortiGate (e.g., FortiGate 40F or 60F) 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Fortinet FortiGate's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Fortinet FortiGate, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at fortinet.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.