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IT AI Index
Index › Products › Bluehost · October 2026 Edition
3 categories · Ranked

Bluehost

31Judge labels
1First choices
22Negative labels
12 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
2% in Cloud hosting for small business buyers
Rank 83 of 85 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 70% of its 10 labels there were negative.
What the models named instead of Bluehost →
By buyer segmentRead the same way at every buyer size.
In cloud hosting · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Bluehost for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Cloud hostingCloud and infrastructure0%83 of 8570%10criticized challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Managed DNSNetwork and edge0%76 of 78100%3under 10 labels · led by Cloudflare DNS at 84%
DDoS protectionNetwork and edge0%49 of 58100%1under 10 labels · led by Cloudflare at 82%newNew since September 2026: not ranked then, 0% now.

Movement

Since September 2026, Bluehost held within the floor in all three categories: no change cleared 11 points.

Best category · Cloud hosting · by segment

Small business▲+2Since September 2026: 0% → 2%, +2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 67 → 17 of 77
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 75 → 73 of 75
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 51 → 30 of 41

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Cloud hosting0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 75 → 83 of 85
Managed DNS0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 76 of 78, unchanged
DDoS0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 49 of 58, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Bluehost across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500011
GPT-5.4 mini00000
Gemini 3.5 Flash00022
Perplexity Sonar00101
Grok 4.2000011
Mistral Small00000
DeepSeek V4 Flash00011
Llama 4 Maverick01102
Qwen 3.7 Flash00022
Kimi K200011
GLM 4.7 FlashX00011
MiniMax M2.500011
GPT-6 Luna00000
Muse Glimmer 30B00011

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct5 labels1
Paraphrase0 labelsNone
Comparative2 labelsNone
Budget-constrained2 labelsNone
Scale-constrained0 labelsNone
Negative22 labelsNone
First choiceAlternativeMentionNegative31 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Other affordable options include Bluehost, Kamatera, Cloudways, and Vultr.” Llama 4 Maverick · Cloud hosting · budget prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Similar issues to Hostinger (poor support, upselling), owned by EIG which has a reputation for slow support and aggressive upselling practices” GLM 4.7 FlashX · Cloud hosting · negative prompt · hard negative
“keeping your DNS and your domain registration in the same bucket violates the principle of separation of duties” Qwen 3.7 Flash · Managed DNS · negative prompt · hard negative
“Bluehost: Has reliability issues with frequent service interruptions that undermine uptime guarantees” Claude Haiku 4.5 · Cloud hosting · negative prompt · hard negative
“Using the default DNS provided by your shared web host is a major architectural anti-pattern.” Gemini 3.5 Flash · Managed DNS · negative prompt · hard negative

Named alongside

The products named in the same answers as Bluehost, over the 31 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Bluehost was named but was not.
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ProductSame answerTook the first choice insteadHead to head
HostGator17 of 310Not among the top eight
Amazon Web Services13 of 311Not among the top eight
DigitalOcean Droplets11 of 311Not among the top eight
Google Cloud11 of 310Not among the top eight
Network Solutions10 of 310Not among the top eight
Hostinger9 of 311Not among the top eight
GoDaddy9 of 310Not among the top eight
Vultr9 of 310Not among the top eight
Cloudways8 of 312Not among the top eight
iPage8 of 310Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Bluehost. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 28 of the 31 answers that named Bluehost and are not a share of its labels.

Domains cited

atlantic.net14
forbes.com11
bluehost.comYour site10
reddit.com9
techradar.com8
g2.com7
scalahosting.com7
cybernews.com6
hostingadvice.com6
hostinger.com5

Seventy-three of the eighty-three domain citations in answers naming Bluehost came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

bluehost.com is not in Google's top ten for any of the category's searches. In the answers, Bluehost takes 0% of first choices and Amazon Web Services takes 32%.
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In search

Google, US estimates
Position for “cloud hosting provider”
–
not in the top ten
Position for “cloud hosting providers”
–
not in the top ten
Searches for its name, Google
74,000 a month (“bluehost”)
AI search demand for its name, est.
1,430 a month
Organic visits to its site
about 163,587 a month
Searches its site ranks for
35,889 · 625 in the top three
Sites linking to it
107,889
Paid Google search
42 searches its ads show for, about 6,412 clicks and $41,082 a month (estimate)
Ads on GoogleDetailLess
94+ ads · 91 text, 3 video · 94 shown in the last 30 days

First shown March 2025, as Newfold Digital, Inc., verified. Ads started 2025-10 to 2026-09: 83 in the year, 11 before. 26 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 83 of 85 in cloud hosting
Segment leader
32%
Amazon Web Services
First choices
1 across its categories
Named in
31 answers
Its own site cited
in 28 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on bluehost.com
13
subdomains included
Content
10
counted in the table below
Documentation
0
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog10102026-09-28
How it is countedHide how it is counted

Every page bluehost.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.

Follow Bluehost

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Bluehost is its own company.
ShowHide

In its own words

Stated by the vendor, not checked
Positioning
The Small Business Platform for the AI Era
For
small businesses, developers, and agencies
Price stated
$3.99/mo, $6.99/mo, $14.99/mo, $20.00/mo, $4.69/mo, $65.00/mo, $140.00/mo, $220.19/mo bluehost.com
Starting price
$3.99/mo bluehost.com
Free plan or trial
FREE TRIAL bluehost.com
Certifications
Recommended by WordPress.org since 2005
Not stated on the pages read
Integrations, hosting, customers

What Bluehost's own pages state, read September 28, 2026: bluehost.com. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Bluehost's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Bluehost, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Bluehost by email, built from the raw record of the edition. It shows:

  • where Bluehost is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Bluehost, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at bluehost.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.