IT AI Index
Index Vendors › Azure Synapse Analytics · September 2026 Edition
Azure · 1 category · Ranked

Azure Synapse Analytics

64Judge labels
0First choices
15Negative labels
12 of 12Models named it
1Category
September 2026 Edition. Every number here is derived from the raw labels under vendor table vv2026-09.2, every buyer segment counted.
Best standing
0% in Data warehouses for mid-market buyers
Rank 10 of 41 in the mid-market standingaccepted challenger
0 of 12 models made it the first choice on the direct prompt; 21% of its 24 labels there were negative.
By buyer segmentRead the same way at every buyer size.
In data warehouses · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Azure Synapse Analytics for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Data warehousesData platform0%10 of 4121%24accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Azure Synapse Analytics yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Azure Synapse Analytics across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500303
GPT-5.4 mini01102
Gemini 3.5 Flash00011
Perplexity Sonar00000
Grok 4.1 Fast00101
Mistral Small01102
DeepSeek V4 Flash00101
Llama 4 Maverick00000
Qwen 3.7 Flash01012
Kimi K202013
GLM 4.7 FlashX02114
MiniMax M2.502215

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct9 labelsNone
Paraphrase5 labelsNone
Comparative15 labelsNone
Budget-constrained6 labelsNone
Scale-constrained13 labelsNone
Negative16 labelsNone
First choiceAlternativeMentionNegative64 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Is heavy on Microsoft products (Office 365, Teams, Azure). | Azure Synapse Analytics” Qwen 3.7 Flash · Data warehouses · paraphrase prompt · alternative
“Microsoft's enterprise solution, ideal for integrating data from hundreds of sources” Mistral Small · Data warehouses · comparative prompt · alternative
“Azure Synapse | Microsoft shops, hybrid scenarios | Tight Power BI integration” Kimi K2 · Data warehouses · scale prompt · alternative
“Microsoft-first organization (Power BI, Azure ML) | Azure Synapse Analytics” GLM 4.7 FlashX · Data warehouses · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid building new, mission-critical workloads on legacy Synapse features that are being phased out in favor of Fabric equivalents.” GLM 4.7 FlashX · Data warehouses · negative prompt · hard negative
“For Azure-heavy shops, skip Azure Synapse and look directly at Microsoft Fabric.” Gemini 3.5 Flash · Data warehouses · negative prompt · hard negative
“Complex pricing model (can be hard to predict costs). Less mature ecosystem compared to Snowflake/BigQuery.” MiniMax M2.5 · Data warehouses · negative prompt · soft negative
“Azure Synapse Analytics ⚠️ Be Cautious If... The Risk: Complexity & Pricing Opacity” Qwen 3.7 Flash · Data warehouses · negative prompt · soft negative

Named alongside

The products named in the same answers as Azure Synapse Analytics, over the 64 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Azure Synapse Analytics was named but was not.
ProductSame answerTook the first choice insteadHead to head
Google BigQuery63 of 6415Not in the top three
Amazon Redshift63 of 643Not in the top three
Snowflake62 of 6423Not in the top three
Databricks26 of 641Not in the top three
ClickHouse Cloud22 of 640Not in the top three
Databricks SQL16 of 640Not in the top three
Microsoft Fabric15 of 640Not in the top three
Firebolt9 of 640Not in the top three
MotherDuck7 of 643Not in the top three
PostgreSQL5 of 641Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Azure Synapse Analytics. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 48 of the 64 answers that named Azure Synapse Analytics and are not a share of its labels.

Domains cited

clickhouse.com26
atlan.com25
scnsoft.com16
fortegrp.com15
ovaledge.com14
domo.com13
brickclay.com12
medium.com12
athenaworks.com9
cloud.google.com9

151 of the 151 domain citations in answers naming Azure Synapse Analytics came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Names read as Azure Synapse Analytics

What the judge wrote, as written, with how often. The vendor table decides that these count as Azure Synapse Analytics; a claim can dispute any of them.
Azure Synapse 7Azure Synapse SQL Pools 1Fabric/Synapse 1Microsoft Azure Synapse / Fabric 1Microsoft Fabric / Azure Synapse Analytics 1Microsoft Synapse 1Synapse/Databricks 1
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Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Azure Synapse Analytics's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Azure Synapse Analytics, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at azure.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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