AWS · 1 category · Named, not rankedAWS Pinpoint
3Judge labels
0First choices
0Negative labels
2 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. AWS Pinpoint was named 1 time in CPaaS, where Twilio led with 43%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small business31 of 68
0%2 labels
under the label threshold
Mid-market51 of 71
0%1 label
under the label threshold
Enterprisenot named
0%
No model named it for this buyer.
In cpaas · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named AWS Pinpoint for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Communications APIs | Developer platform | 0% | 51 of 71 | 0% | 1 | under 10 labels · led by Twilio at 43% |
Movement
This is the first edition on this tier, so no move can be computed for AWS Pinpoint yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.
By model
How each model treated AWS Pinpoint across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated AWS Pinpoint across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 1 | 0 | 1 |
| GPT-5.4 mini | 0 | 0 | 0 | 0 | 0 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.1 Fast | 0 | 0 | 0 | 0 | 0 |
| Mistral Small | 0 | 0 | 0 | 0 | 0 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 0 | 0 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 0 | 0 | 0 | 0 |
| Kimi K2 | 0 | 0 | 0 | 0 | 0 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct2 labelsNone
Paraphrase0 labelsNone
Comparative0 labelsNone
Budget-constrained0 labelsNone
Scale-constrained1 labelNone
Negative0 labelsNone
First choiceAlternativeMentionNegative3 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
No positive label carried a quote.
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
No model argued against it.
Named alongside
The products named in the same answers as AWS Pinpoint, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and AWS Pinpoint was named but was not.ShowHide
Named alongside
The products named in the same answers as AWS Pinpoint, over the 3 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and AWS Pinpoint was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
Follow AWS Pinpoint
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
AWS is the company behind AWS Pinpoint.ShowHide
The company
AWS is the company behind AWS Pinpoint.
ShowHideOn record
Company records- Also from AWS
- AWS ACM, AWS ACM Private CA, AWS ALB, AWS ALB/ELB, AWS ALB/NLB, AWS API Gateway HTTP APIs, AWS Amazon Aurora, AWS App Runner and 87 more
In its own words
Stated by the vendor, not checked- Positioning
- a flexible, scalable marketing communications service that connects you with customers over email, SMS, push notifications, or voice
- For
- marketers and developers
- Price stated
- The first 5,000 endpoints that you target each month are free. You pay $0.0012 per endpoint after that. If you collect application events, you pay $0 for the first 100,000,000 events that you collect each month, and $0.000001 per event you collect after that. For in-app messaging, you pay $0 for the first 15,000 in-app message API requests that you make each month, and $0.00011 for each request after that. The Deliverability Dashboard is available for a fixed price of USD $1,250 per month. You can monitor domains beyond the first five for an additional $25 per domain per month. Beyond the included 25 tests, you can perform tests for an additional $10 per test. You pay $24.95 per month for each dedicated IP address that you lease. aws.amazon.com/pinpoint/pricing
- Starting price
- 0 aws.amazon.com/pinpoint/pricing
- Free plan or trial
- try before you buy aws.amazon.com/pinpoint/faqs
- Not stated on the pages read
- Integrations, certifications, hosting, customers
What AWS Pinpoint's own pages state, read October 6, 2026: aws.amazon.com/pinpoint, aws.amazon.com/pinpoint/sla, aws.amazon.com/pinpoint/faqs, aws.amazon.com/pinpoint/pricing, aws.amazon.com/pinpoint/features. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when AWS Pinpoint's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as AWS Pinpoint, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for AWS Pinpoint by email, built from the raw record of the edition. It shows:
- where AWS Pinpoint is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name AWS Pinpoint, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.