IT AI Index
Index Vendors › Apple Passwords · September 2026 Edition
2 categories · Named, not ranked

Apple Passwords

10Judge labels
0First choices
9Negative labels
7 of 12Models named it
2Categories
September 2026 Edition. Every number here is derived from the raw labels under vendor table vv2026-09.2, every buyer segment counted.
Standing
3 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Apple Passwords was named 3 times in Password managers and 1 other category, where Bitwarden led with 49%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In password managers · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Apple Passwords for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Business password managersIdentity and access0%32 of 35100%2under 10 labels · led by Bitwarden at 49%
Multi-factor authenticationIdentity and access0%33 of 780%1under 10 labels · led by Cisco Duo at 42%

Movement

This is the first edition on this tier, so no move can be computed for Apple Passwords yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Apple Passwords across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash01001
Perplexity Sonar00011
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00011
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative0 labelsNone
Budget-constrained0 labelsNone
Scale-constrained0 labelsNone
Negative10 labelsNone
First choiceAlternativeMentionNegative10 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“FIDO2 / WebAuthn (Passkeys): Available natively on most modern smartphones and computers (e.g., Apple Keychain, Windows Hello, Google Password Manager).” Gemini 3.5 Flash · MFA · negative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Apple Keychain, and similar mobile autofill tools are poor fits for companies because they typically lack centralized admin control” Perplexity Sonar · Password managers · negative prompt · hard negative
“consumer-grade password managers such as Chrome, Google Account storage, and Apple Keychain lack corporate-level security and visibility” Llama 4 Maverick · Password managers · negative prompt · soft negative

Named alongside

The products named in the same answers as Apple Passwords, over the 10 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Apple Passwords was named but was not.
ProductSame answerTook the first choice insteadHead to head
Google Password Manager10 of 100Not in the top three
LastPass9 of 100Not in the top three
Bitwarden8 of 104Not in the top three
1Password7 of 103Not in the top three
Keeper Security6 of 101Not in the top three
Dashlane6 of 100Not in the top three
Microsoft Edge Password Manager6 of 100Not in the top three
KeePass4 of 100Not in the top three
Norton Password Manager3 of 100Not in the top three
KeePassXC2 of 100Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Apple Passwords. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 7 of the 10 answers that named Apple Passwords and are not a share of its labels.

Names read as Apple Passwords

What the judge wrote, as written, with how often. The vendor table decides that these count as Apple Passwords; a claim can dispute any of them.
Apple Keychain 3
Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Apple Passwords's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Apple Passwords, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at apple.news is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.

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