VMware · 3 categories · RankedVMware NSX
150Judge labels
2First choices
72Negative labels
14 / 14Models named it
3Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
2% in Microsegmentation for mid-market buyers
Rank 11 of 94 in the mid-market standingcriticized challenger
0 of 14 models made it the first choice on the direct prompt; 41% of its 32 labels there were negative.
What the models named instead of VMware NSX →By buyer segmentRead the same way at every buyer size.
Small business101 of 101
0%28 labels
criticized challenger
Mid-market11 of 94
2%32 labels
criticized challenger
Enterprise8 of 74
2%42 labels
criticized challenger
In microsegmentation · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named VMware NSX for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Microsegmentation | Network and edge | 2% | 11 of 94 | 41% | 32 | criticized challenger | |
| Data center networking | Network and edge | 0% | 164 of 165 | 44% | 16 | criticized challenger | |
| Zero trust network access | Network and edge | 0% | 53 of 66 | 0% | 1 | under 10 labels · led by Twingate at 39% | newNew since September 2026: not ranked then, 0% now. |
Movement
This is the first edition on this tier, so no move can be computed for VMware NSX yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.
By model
How each model treated VMware NSX across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated VMware NSX across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 3 | 0 | 3 |
| GPT-5.4 mini | 0 | 1 | 0 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 1 | 0 | 4 | 5 |
| Perplexity Sonar | 0 | 3 | 0 | 0 | 3 |
| Grok 4.20 | 0 | 2 | 0 | 2 | 4 |
| Mistral Small | 1 | 0 | 3 | 2 | 6 |
| DeepSeek V4 Flash | 0 | 1 | 1 | 5 | 7 |
| Llama 4 Maverick | 0 | 0 | 3 | 1 | 4 |
| Qwen 3.7 Flash | 1 | 0 | 1 | 3 | 5 |
| Kimi K2 | 0 | 1 | 1 | 1 | 3 |
| GLM 4.7 FlashX | 0 | 1 | 0 | 1 | 2 |
| MiniMax M2.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 3 | 0 | 1 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct14 labelsNone
Paraphrase26 labels1
Comparative48 labels2not counted in share
Budget-constrained10 labelsNone
Scale-constrained10 labels1
Negative42 labelsNone
First choiceAlternativeMentionNegative150 labels in all, every segment counted; 2 of the 4 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“If you are a VMware Shop: Stick with VMware NSX. It is native, reliable, and easiest to manage.” Qwen 3.7 Flash · Microsegmentation · comparative prompt · first choice
“Illumio and VMware NSX are strong contenders for hybrid environments” Mistral Small · Microsegmentation · scale prompt · first choice
“If your infrastructure is 100% VMware, choose VMware NSX for seamless, low-overhead native security.” Gemini 3.5 Flash · Microsegmentation · comparative prompt · alternative
“If you want an agent-less, network-native fit for VMware vSphere estates, NSX is the natural choice.” Muse Glimmer 30B · Microsegmentation · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Don't over-engineer with ACI/NSX. Cisco ACI and VMware NSX are powerful but carry significant complexity and cost” DeepSeek V4 Flash · Data center networking · paraphrase prompt · hard negative
“Investing heavily in NSX right now introduces severe long-term budget unpredictability and vendor lock-in.” Gemini 3.5 Flash · Data center networking · negative prompt · hard negative
“What I'd Avoid: | VMware NSX | Requires VMware-centric environment; significant compute overhead” Kimi K2 · Data center networking · paraphrase prompt · hard negative
“Broadcom-led VMware NSX: While technically powerful, recent restructuring at Broadcom has caused confusion regarding licensing costs and support models. Be cautious of long-term contracts” Qwen 3.7 Flash · Microsegmentation · negative prompt · soft negative
Named alongside
The products named in the same answers as VMware NSX, over the 150 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and VMware NSX was named but was not.ShowHide
Named alongside
The products named in the same answers as VMware NSX, over the 150 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and VMware NSX was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named VMware NSX. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 142 of the 150 answers that named VMware NSX and are not a share of its labels.
Domains cited
elisity.com77
peerspot.com68
g2.com67
tigera.io58
gartner.com53
us.fitgap.com47
cybersecuritynews.com46
cyberpress.org45
zeronetworks.com43
forrester.com35
539 of the 539 domain citations in answers naming VMware NSX came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where VMware NSX stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
Where VMware NSX stands in Google search beside where it stands in the models' answers.
ShowHideIn search
Google, US estimates- Searches for its name, Google
- 880 a month (“vmware nsx”)
- AI search demand for its name, est.
- 92 a month
- Its own site
- It sits on VMware's site (vmware.com), so there are no site figures for it alone
In answers
This editionShare of first choices
2%
rank 11 of 94 in microsegmentation
Segment leader
25%
ColorTokens Xshield
- First choices
- 2 across its categories
- Named in
- 150 answers
- Its own site cited
- in 142 of the answers that named it
Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Names read as VMware NSX
What the judge wrote, as written, with how often. The vendor table decides that these count as VMware NSX; a claim can dispute any of them.
VMware NSX (Broadcom) 4VMware NSX (by Broadcom) 1VMware NSX (now under Broadcom) 1VMware NSX / Broadcom NSX 1Vmware NSX 1
Follow VMware NSX
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
VMware is the company behind VMware NSX.ShowHide
The company
VMware is the company behind VMware NSX.
ShowHideOn record
Company records- Also from VMware
- VMware Aria Cost, VMware Avi Load Balancer, VMware Carbon Black, VMware Cloud Foundation, VMware ESXi, VMware Horizon, VMware Horizon / Omnissa Horizon, VMware Horizon/Omnissa and 19 more
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when VMware NSX's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as VMware NSX, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for VMware NSX by email, built from the raw record of the edition. It shows:
- where VMware NSX is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name VMware NSX, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.