Index › Products › SAP HANA · October 2026 Edition

SAP · 1 category · Named, not ranked

SAP HANA

22Judge labels

0First choices

14Negative labels

10 / 14Models named it

1Category

October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.

Standing

7 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. SAP HANA was named 7 times in Data virtualization, where Denodo led with 28%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small business88 of 90

under the label threshold

Mid-market73 of 99

under the label threshold

Enterprise35 of 80

under the label threshold

In data virtualization · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named SAP HANA for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Data virtualization	Data platform	0%	73 of 99	43%	7	under 10 labels · led by Denodo at 28%

Movement

This is the first edition on this tier, so no move can be computed for SAP HANA yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated SAP HANA across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	1	0	0	1
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	0	0	0
Perplexity Sonar	0	1	0	1
Grok 4.1 Fast	1	0	1	2
Mistral Small	0	0	0	0
DeepSeek V4 Flash	0	0	0	0
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	0	0	0
Kimi K2	0	0	1	1
GLM 4.7 FlashX	0	1	0	1
MiniMax M2.5	0	0	0	0
GPT-6 Luna	0	0	0	0
Muse Glimmer 30B	0	0	1	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct2 labelsNone

Paraphrase0 labelsNone

Comparative6 labelsNone

Budget-constrained1 labelNone

Scale-constrained2 labelsNone

Negative11 labelsNone

First choiceAlternativeMentionNegative22 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“outshines others with its high-speed performance... However, it is mostly focused on SAP-related workflows” Claude Haiku 4.5 · Data virtualization · comparative prompt · alternative

“In-memory speed, ERP/operational data federation. Real-time analytics.” Grok 4.1 Fast · Data virtualization · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Users note a steep learning curve for SAP HANA Cloud, which may require specialized training to navigate effectively.” Muse Glimmer 30B · Data virtualization · negative prompt · soft negative

“Steep learning curve requiring specialized training - Prohibitive cost for smaller organizations” Kimi K2 · Data virtualization · negative prompt · soft negative

“Lower ratings often due to complexity in non-virtualization features; avoid if not already in ecosystem.” Grok 4.1 Fast · Data virtualization · negative prompt · soft negative

Named alongside

The products named in the same answers as SAP HANA, over the 22 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and SAP HANA was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Denodo19 of 227Not among the top eight

TIBCO Data Virtualization18 of 220Not among the top eight

Dremio8 of 223Not among the top eight

CData Connect Cloud6 of 224Not among the top eight

IBM Cloud Pak for Data6 of 220Not among the top eight

Starburst Galaxy5 of 221Not among the top eight

Informatica Intelligent Data Management Cloud5 of 220Not among the top eight

Starburst4 of 221Not among the top eight

Red Hat JBoss Data Virtualization4 of 220Not among the top eight

CData Virtuality3 of 221Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named SAP HANA. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 21 of the 22 answers that named SAP HANA and are not a share of its labels.

Domains cited

g2.com19

thectoclub.com13

checkthat.ai11

domo.com11

peerspot.com10

promethium.ai10

airbyte.com7

eweek.com7

worldmetrics.org7

gartner.com6

101 of the 101 domain citations in answers naming SAP HANA came from somebody else's page.

Pages cited

thectoclub.com/tools/best-data-virtualization-software13

domo.com/learn/article/best-data-virtualization-platforms11

promethium.ai/guides/data-virtualization-tools-vendors10

checkthat.ai/answers/what-are-the-best-data-virtualization-solutions9

g2.com/categories/data-virtualization/enterprise8

airbyte.com/top-etl-tools-for-sources/data-virtualization-tools7

eweek.com/big-data-and-analytics/best-data-virtualization-tools7

peerspot.com/categories/data-virtualization7

Pages are listed as the models cited them.

Search and answers

Where SAP HANA stands in Google search beside where it stands in the models' answers.

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In search

Google, US estimates

Searches for its name, Google: 3,600 a month (“sap hana”)
AI search demand for its name, est.: 1,284 a month
Its own site: It sits on SAP's site (sap.com), so there are no site figures for it alone

In answers

This edition

Share of first choices

rank 73 of 99 in data virtualization

Segment leader

28%

Denodo

First choices: 0 across its categories
Named in: 22 answers
Its own site cited: in 21 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as SAP HANA

What the judge wrote, as written, with how often. The vendor table decides that these count as SAP HANA; a claim can dispute any of them.

SAP HANA Cloud 3SAP HANA (with federation capabilities) 1SAP HANA/SAP-focused virtualization 1

Follow SAP HANA

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

SAP is the company behind SAP HANA.

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On record

Company records

Also from SAP: SAP AI, SAP Access Control, SAP Ariba, SAP BTP, SAP BTP API Management, SAP Build Process Automation, SAP Business ByDesign, SAP Business Data Cloud and 19 more

In its own words

Stated by the vendor, not checked

Positioning: free on-premise to SAP HANA Cloud migration assessment
sap.com/registration/free-migration-sap-hana-cloud.html
For: SAP HANA Customers
sap.com/registration/free-migration-sap-hana-cloud.html
Price stated: free sap.com/registration/free-migration-sap-hana-cloud.html
Free plan or trial: free assessment sap.com/registration/free-migration-sap-hana-cloud.html
Not stated on the pages read: Starting price, integrations, certifications, hosting, customers

What SAP HANA's own pages state, read October 5, 2026: sap.com/registration/free-migration-sap-hana-cloud.html, sap.com/products/technology-platform/hana-cloud-sap-hana-application-migration.html, sap.com/products/technology-platform/build-code-generation-of-sap-hana-applications.html, sap.com/registration/trials/sap-hana-cloud/tye.html, sap.com/products/data-cloud/hana/what-is-sap-hana.html. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when SAP HANA's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as SAP HANA, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for SAP HANA by email, built from the raw record of the edition. It shows:

where SAP HANA is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name SAP HANA, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.