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Index › Products › Google Cloud Pub/Sub · October 2026 Edition
Google Cloud · 2 categories · Ranked

Google Cloud Pub/Sub

98Judge labels
5First choices
22Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
6% in Streaming for small business buyers
Rank 9 of 98 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 23% of its 30 labels there were negative.
What the models named instead of Google Cloud Pub/Sub →
By buyer segmentRead the same way at every buyer size.
In streaming · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Google Cloud Pub/Sub for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Streaming platformsData platform2%9 of 9823%30accepted challenger=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Telemetry pipelinesIT operations and endpoint0%94 of 1240%1under 10 labels · led by OpenTelemetry Collector at 37%

Movement

Since September 2026, Google Cloud Pub/Sub held within the floor in all two categories: no change cleared 11 points.

Best category · Streaming · by segment

Small business▲+3Since September 2026: 4% → 7%, +3 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
7%from 4% in September 2026
Inside the floor by 8 pointsRank 6 → 3 of 84
Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 15 → 20 of 94
Enterprise=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 11 of 64, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Streaming0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 15 → 9 of 98
Telemetry pipelines0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 94 of 124, unchanged

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Google Cloud Pub/Sub across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00101
Gemini 3.5 Flash00022
Perplexity Sonar00011
Grok 4.2004004
Mistral Small00202
DeepSeek V4 Flash01113
Llama 4 Maverick00202
Qwen 3.7 Flash01113
Kimi K200202
GLM 4.7 FlashX01012
MiniMax M2.503104
GPT-6 Luna10102
Muse Glimmer 30B02013

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct12 labelsNone
Paraphrase10 labels1
Comparative28 labels1not counted in share
Budget-constrained9 labels2
Scale-constrained20 labels2
Negative19 labels1not counted in share
First choiceAlternativeMentionNegative98 labels in all, every segment counted; 5 of the 7 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Google Cloud Pub/Sub is a strong budget-friendly default” GPT-6 Luna · Streaming · budget prompt · first choice
“fully managed, globally distributed messaging and event ingestion service built for massive scale” Muse Glimmer 30B · Streaming · comparative prompt · alternative
“Google Cloud Pub/Sub or Azure Event Hubs if you prefer a fully managed serverless posture” Muse Glimmer 30B · Streaming · direct prompt · alternative
“GCP‑centric event‑driven apps | Google Cloud Pub/Sub (simple pub/sub, durable)” GLM 4.7 FlashX · Streaming · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“convenient "walled gardens." You should be cautious about locking yourself into these” Qwen 3.7 Flash · Streaming · negative prompt · hard negative
“comes with heavy cloud lock-in and lacks the rich open-source ecosystem of Kafka (e.g., AWS Kinesis, GCP Pub/Sub)” Gemini 3.5 Flash · Streaming · scale prompt · soft negative
“At-least-once delivery with no ordering guarantees — problematic for use cases that need strict ordering” DeepSeek V4 Flash · Streaming · negative prompt · soft negative
“cautious if you want portability or low operational lock-in, since they are cloud-specific managed services” Perplexity Sonar · Streaming · negative prompt · soft negative

Named alongside

The products named in the same answers as Google Cloud Pub/Sub, over the 98 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Google Cloud Pub/Sub was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Azure Event Hubs67 of 981Not among the top eight
Amazon Kinesis Data Streams63 of 981Not among the top eight
RabbitMQ15 of 982Not among the top eight
NATS JetStream10 of 981Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Google Cloud Pub/Sub. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 83 of the 98 answers that named Google Cloud Pub/Sub and are not a share of its labels.

Domains cited

devopsschool.com46
confluent.io33
redpanda.com33
dacast.com30
guideflow.com28
automq.com26
airbyte.com25
estuary.dev23
apidog.com20
linkedin.com20

284 of the 284 domain citations in answers naming Google Cloud Pub/Sub came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

cloud.google.com is not in Google's top ten for any of the category's searches. In the answers, Google Cloud Pub/Sub takes 2% of first choices and Confluent Cloud takes 39%.
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In search

Google, US estimates
Position for “event streaming platform”
–
not in the top ten
Position for “event streaming platforms”
–
not in the top ten
Searches for its name, Google
not counted (“google cloud pub/sub”)
AI search demand for its name, est.
13 a month
Organic visits to its site
about 7,405,347 a month
Searches its site ranks for
70,320 · 16,032 in the top three
Sites linking to it
201,334
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US

In answers

This edition
Share of first choices
2%
rank 9 of 98 in streaming
Segment leader
39%
Confluent Cloud
First choices
5 across its categories
Named in
98 answers
Its own site cited
in 83 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on cloud.google.com
79
subdomains included
Content
67
counted in the table below
Documentation
6
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Blog37142026-09-28API management
Case study19undated
Conference or event4undated
Report or ebook2undated
Glossary or explainer2undated
Webinar or virtual event1undated
Template or tool1undated
News or press1undated
How it is countedHide how it is counted

Every page cloud.google.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Names read as Google Cloud Pub/Sub

What the judge wrote, as written, with how often. The vendor table decides that these count as Google Cloud Pub/Sub; a claim can dispute any of them.
Google Pub/Sub 14Pub/Sub 3GCP Pub/Sub 1Google Pub/Sub + Dataflow 1

Follow Google Cloud Pub/Sub

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Google Cloud is the company behind Google Cloud Pub/Sub.
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Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Google Cloud Pub/Sub's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Google Cloud Pub/Sub, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Google Cloud Pub/Sub by email, built from the raw record of the edition. It shows:

  • where Google Cloud Pub/Sub is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Google Cloud Pub/Sub, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at cloud.google.com is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.