Small business=heldSince September 2026: 7% → 6%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
6%from 7% in September 2026
Inside the floor by 11 pointsRank 3 → 5 of 107
1 category · RankedBackblaze
26Judge labels
6First choices
3Negative labels
11 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
7% in Backup and DR for small business buyers
Rank 8 of 116 in the mid-market standing
0 of 14 models made it the first choice on the direct prompt; 29% of its 7 labels there were negative.
By buyer segmentRead the same way at every buyer size.
Small business5 of 114
7%17 labels
accepted challenger
Mid-market8 of 116
4%7 labels
under the label threshold
Enterprisenot named
0%
No model named it for this buyer.
In backup and dr · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Backblaze for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Backup and disaster recovery | Cloud and infrastructure | 4% | 8 of 116 | 29% | 7 | under 10 labels · led by Veeam Data Platform at 38% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Backblaze held within the floor in its one category: no change cleared 11 points.
Best category · Backup and DR · by segment
Mid-market▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
4%from 0% in September 2026
Inside the floor by 7 pointsRank 28 → 6 of 112
EnterprisegoneNot named this edition; 0% in September 2026.
0%from 0% in September 2026
Inside the floor by 11 pointsNot ranked
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Backup and DR | 0% | 4% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 28 → 8 of 116 |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Backblaze across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Backblaze across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-5.4 mini | 0 | 0 | 1 | 0 | 1 |
| Gemini 3.5 Flash | 0 | 0 | 0 | 0 | 0 |
| Perplexity Sonar | 0 | 0 | 0 | 0 | 0 |
| Grok 4.20 | 0 | 1 | 0 | 1 | 2 |
| Mistral Small | 1 | 0 | 0 | 0 | 1 |
| DeepSeek V4 Flash | 0 | 0 | 0 | 1 | 1 |
| Llama 4 Maverick | 0 | 0 | 0 | 0 | 0 |
| Qwen 3.7 Flash | 0 | 1 | 0 | 0 | 1 |
| Kimi K2 | 1 | 0 | 0 | 0 | 1 |
| GLM 4.7 FlashX | 0 | 0 | 0 | 0 | 0 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 0 | 0 | 0 | 0 |
| Muse Glimmer 30B | 0 | 0 | 0 | 0 | 0 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labelsNone
Paraphrase3 labelsNone
Comparative4 labels2not counted in share
Budget-constrained9 labels6
Scale-constrained2 labelsNone
Negative4 labels1not counted in share
First choiceAlternativeMentionNegative26 labels in all, every segment counted; 6 of the 9 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“CrashPlan and Backblaze Business are excellent starting points for very small teams or individual computers” Mistral Small · Backup and DR · budget prompt · first choice
“1. Backblaze Business 💰 ... Best for: Simplicity and cost-effectiveness” Kimi K2 · Backup and DR · budget prompt · first choice
“Paid value kings: IDrive or Backblaze offer unlimited/near-unlimited cloud for pennies per device” Grok 4.20 · Backup and DR · budget prompt · alternative
“Go with Backblaze if you have limited IT resources and mostly store files/documents.” Qwen 3.7 Flash · Backup and DR · paraphrase prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Issues with slow/erroneous restore processes, poor customer support (robotic/unhelpful), unexpected exclusions” Grok 4.20 · Backup and DR · negative prompt · hard negative
“Caution level: Medium. Fine for simple, personal backups, but not for critical business data or long-term compliance needs.” DeepSeek V4 Flash · Backup and DR · negative prompt · soft negative
Named alongside
The products named in the same answers as Backblaze, over the 26 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Backblaze was named but was not.ShowHide
Named alongside
The products named in the same answers as Backblaze, over the 26 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Backblaze was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Backblaze. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 19 of the 26 answers that named Backblaze and are not a share of its labels.
Domains cited
learn.g2.com9
ifeeltech.com7
listicler.com7
backblaze.comYour site6
byteplus.com6
expertinsights.com6
veeam.com6
acronis.com5
apollotechnical.com5
axcient.com5
Fifty-six of the sixty-two domain citations in answers naming Backblaze came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
backblaze.com is not in Google's top ten for any of the category's searches. In the answers, Backblaze takes 4% of first choices and Veeam Data Platform takes 38%.ShowHide
Search and answers
backblaze.com is not in Google's top ten for any of the category's searches. In the answers, Backblaze takes 4% of first choices and Veeam Data Platform takes 38%.
ShowHideIn search
Google, US estimatesPosition for “backup and disaster recovery solution”
–
not in the top ten
Position for “backup and disaster recovery solutions”
–
not in the top ten
- Searches for its name, Google
- 27,100 a month (“backblaze”)
- AI search demand for its name, est.
- 818 a month
- Organic visits to its site
- about 135,980 a month
- Searches its site ranks for
- 10,165 · 1,045 in the top three
- Sites linking to it
- 22,730
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
4%
rank 8 of 116 in Backup and DR
Segment leader
38%
Veeam Data Platform
- First choices
- 6 across its categories
- Named in
- 26 answers
- Its own site cited
- in 19 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on backblaze.com
3,734
subdomains included
Content
2,508
counted in the table below
Documentation
559
Product · Integration
21 · 20
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 2,269 | 17 | 2026-09-24 | Data warehouses | |
| Comparison | 102 | 1 | 2026-08-04 | ||
| Case study | 84 | undated | |||
| Glossary or explainer | 22 | undated | |||
| Report or ebook | 17 | undated | |||
| Conference or event | 8 | undated | |||
| Template or tool | 3 | undated | |||
| Podcast or video | 3 | undated |
Most recent
- 2026-09-24Why the best ai clouds dont run on flash alone blog
- 2026-09-22What it teams get wrong about immutable backups and object lock blog
- 2026-09-17Zero touch or it doesnt scale the new standard for mac fleet backup blog
- 2026-09-10Backblaze b2 x suite studios s3 native file streaming turns b2 cloud storage into a high performance drive blog
- 2026-09-08Introducing the backblaze b2 mcp server blog
- 2026-09-03Four platforms one timeline bringing tams workflow to life on backblaze b2 blog
How it is countedHide how it is counted
Every page backblaze.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Names read as Backblaze
What the judge wrote, as written, with how often. The vendor table decides that these count as Backblaze; a claim can dispute any of them.
Backblaze Business 4
Follow Backblaze
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Backblaze is its own company.ShowHide
The company
Backblaze is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- Backblaze is a high-performance cloud storage platform offering AI-ready, S3-compatible object storage and secure backup for businesses and individuals.
- For
- Neoclouds, GenAI devs, and AI-forward builders
- Price stated
- predictable pricing backblaze.com
- Starting price
- 99/year backblaze.com/cloud-backup/pricing
- Free plan or trial
- Start Free backblaze.com
- Integrations claimed
- 45 backblaze.com/case-studies
- Certifications
- SSAE-18/SOC-2 compliant
- Hosting
- U.S. West (California & Arizona)U.S. East (Virginia)EU Central (Amsterdam)
- Customers named
- CoreWeaveMirageTexas A&M University–KingsvilleCal Poly HumboldtDecartGlobal Cloud PlatformGlobal Edge Services PlatformGraylark
What Backblaze's own pages state, read September 28, 2026: backblaze.com, backblaze.com/cloud-backup/pricing, backblaze.com/cloud-backup/security, backblaze.com/cloud-storage/solutions/cdn, backblaze.com/case-studies. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Backblaze's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Backblaze, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Backblaze by email, built from the raw record of the edition. It shows:
- where Backblaze is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Backblaze, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.