Every category where a model named Tracebit for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Deception technology	Security operations	7%	3 of 94	17%	18	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for Tracebit yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Tracebit across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	0	0	1
GPT-5.4 mini	0	0	0	1	1
Gemini 3.5 Flash	1	4	0	0	5
Perplexity Sonar	0	1	0	0	1
Grok 4.1 Fast	0	0	1	0	1
Mistral Small	0	1	0	1	2
DeepSeek V4 Flash	1	1	1	0	3
Llama 4 Maverick	0	0	0	0	0
Qwen 3.7 Flash	0	1	0	0	1
Kimi K2	0	0	0	1	1
GLM 4.7 FlashX	0	0	0	0	0
MiniMax M2.5	0	0	0	0	0
GPT-6 Luna	1	0	1	0	2
Muse Glimmer 30B	0	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct11 labels3

Paraphrase1 labelNone

Comparative10 labelsNone

Budget-constrained7 labelsNone

Scale-constrained2 labels1

Negative8 labels1not counted in share

First choiceAlternativeMentionNegative39 labels in all, every segment counted; 4 of the 5 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Lightweight / Token-Centric Deception (e.g., Thinkst Canary, Tracebit) ... Best For: Mid-market companies with small teams.” Gemini 3.5 Flash · Deception · scale prompt · first choice

“Top Recommendation: Tracebit” DeepSeek V4 Flash · Deception · direct prompt · first choice

“I'd shortlist Tracebit first” GPT-6 Luna · Deception · direct prompt · first choice

“Tracebit offers canary-based detection across cloud, Kubernetes, CI/CD, and workstations, making it best for modern cloud and identity deception” Claude Haiku 4.5 · Deception · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“User reviews cite concerns about: Confusing, cluttered interface; Difficult navigation; False positives requiring manual review” Kimi K2 · Deception · negative prompt · soft negative

“G2 review summaries for Tracebit mention a confusing/cluttered interface, false positives, and a higher learning curve.” GPT-5.4 mini · Deception · negative prompt · soft negative

“While primarily focused on enterprise... check for the latest pricing and suitability for your scale.” Mistral Small · Deception · budget prompt · soft negative

Named alongside

The products named in the same answers as Tracebit, over the 39 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Tracebit was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Acalvio ShadowPlex27 of 397Compare →

Thinkst Canary26 of 3913Compare →

FortiDeceptor10 of 390Not among the top eight

CounterCraft9 of 390Not among the top eight

Illusive Networks7 of 390Compare →

Rapid7 InsightIDR7 of 390Not among the top eight

HoneyWire6 of 391Not among the top eight

SentinelOne Singularity6 of 391Not among the top eight

Fidelis Deception6 of 390Not among the top eight

Fortinet FortiDeceptor6 of 390Compare →

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Tracebit. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 39 of the 39 answers that named Tracebit and are not a share of its labels.

Domains cited

acalvio.com23

devopsschool.com21

guideflow.com21

expertinsights.com19

slashdot.org17

linkedin.com16

us.fitgap.com16

sourceforge.net15

g2.com14

cybersecuritynews.com11

173 of the 173 domain citations in answers naming Tracebit came from somebody else's page.

Pages cited

devopsschool.com/blog/top-10-deception-technology-tools-features-pros-cons-comparison21

guideflow.com/blog/deception-technology-software21

expertinsights.com/network-security/best-deception-technology-companies19

acalvio.com/preemptive-security/competitive-intelligence-cyber-deception15

linkedin.com/pulse/cyber-deception-technology-cisos-guide-choosing-right-anand-akela-zbmlc15

cybersecuritynews.com/deception-tools11

sourceforge.net/software/deception-technology11

us.fitgap.com/search/deception-technology-software11

Pages are listed as the models cited them.

Search and answers

tracebit.com is not in Google's top ten for any of the category's searches. In the answers, Tracebit takes 7% of first choices and Thinkst Canary takes 37%.

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In search

Google, US estimates

Position for “deception technology platform”

–

not in the top ten

Position for “deception technology platforms”

–

not in the top ten

Searches for its name, Google: 390 a month (“tracebit”)
AI search demand for its name, est.: 3 a month
Organic visits to its site: about 167 a month
Searches its site ranks for: 88 · 3 in the top three
Sites linking to it: 1,117
Paid Google search: 1 searches its ads show for, about 51 clicks and $813 a month (estimate)

Ads on GoogleDetailLess

22 ads · 22 text · 17 shown in the last 30 days

First shown March 2025, as Tracebit, verified. Ads started 2025-11 to 2026-10: 21 in the year, 1 before.

On Google's pages: 1 2 3 4

In answers

This edition

Share of first choices

rank 3 of 94 in deception

Segment leader

37%

Thinkst Canary

First choices: 4 across its categories
Named in: 39 answers
Its own site cited: in 39 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on tracebit.com

209

subdomains included

Content

154

counted in the table below

Documentation

Product · Integration

14 · 0

Kind	Pages	Last 90 days	Latest	Categories named
Blog	113	5	2026-08-17	Deception, SIEM
News or press	9	7	2026-09-22
Conference or event	8	undated
Comparison	7	0	2026-06-01
Glossary or explainer	7	undated		Deception
Case study	6	undated
Webinar or virtual event	3	1	2026-07-25
Podcast or video	1	1	2026-07-25

Most recent

2026-09-22Archive news or press
2026-09-22Context bombs against abliterated news or press
2026-09-08First canary news or press
2026-08-17Compliance to assurance mapping tracebit iso 27001 blog
2026-08-10Deception openai huggingface agentic breach blog
2026-08-10Deception and the openai hugging news or press

Events in person

Last twelve months

August 4, 2026 to August 6, 2026Black Hat USA 2026Mandalay Bay, Las Vegas · took part

As the event pages on tracebit.com state them, read October 5, 2026.

How it is countedHide how it is counted

Every page tracebit.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read October 5, 2026.

Follow Tracebit

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Tracebit is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: The answer to Assume Breach
tracebit.com
For: Modern security teams
tracebit.com
Price stated: Free Enterprise Edition Trial tracebit.com
Starting price: 999 tracebit.com/pricing
Free plan or trial: Try out Enterprise Edition free for 14 days tracebit.com
Certifications: SOC 2 Type 2AWS Qualified SoftwareSOC 2UK Cyber EssentialsCyber Essentials
Customers named: Riot GamesDockerCrestaSynthesiaCoveoZepz
Not stated on the pages read: Integrations, hosting

What Tracebit's own pages state, read October 5, 2026: tracebit.com, tracebit.com/pricing, trust.tracebit.com, tracebit.com/platform/aws, tracebit.com/customers. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Tracebit's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Tracebit, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Tracebit by email, built from the raw record of the edition. It shows:

where Tracebit is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Tracebit, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where Tracebit is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

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Tracebit is among the products AI models recommend first in Deception technology this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://it-ai-index.com/security/deception-technology/"><img src="https://it-ai-index.com/badges/2026-10/tracebit--deception-technology-wide.svg" alt="Among AI models' top three in Deception technology, October 2026 Edition, IT AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Deception technology standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://it-ai-index.com/security/deception-technology/"><img src="https://it-ai-index.com/badges/2026-10/tracebit--deception-technology-square.svg" alt="Among AI models' top three in Deception technology, October 2026 Edition, IT AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Deception technology standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://it-ai-index.com/security/deception-technology/"><img src="https://it-ai-index.com/badges/2026-10/tracebit--deception-technology-compact.svg" alt="Among AI models' top three in Deception technology, October 2026 Edition, IT AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Deception technology standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.