Small business▼−9Since September 2026: 60% → 51%, −9 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
51%from 60% in September 2026
Inside the floor by 2 pointsRank 1 of 34, unchanged
Backblaze · 2 categories · RankedBackblaze B2
195Judge labels
56First choices
14Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
47% in Object storage for small business buyers
Rank 1 of 51 in the mid-market standingendorsed leader
5 of 14 models made it the first choice on the direct prompt; 5% of its 62 labels there were negative.
What the models named instead of Backblaze B2 →By buyer segmentStrongest at small business.
Small business1 of 43
47%71 labels
endorsed leader
Mid-market1 of 51
46%62 labels
endorsed leader
Enterprise7 of 56
2%40 labels
accepted challenger
In object storage · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named Backblaze B2 for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Object storage | Cloud and infrastructure | 46% | 1 of 51 | 5% | 62 | endorsed leader | ▼−1Since September 2026: 46% → 45%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Backup and disaster recovery | Cloud and infrastructure | 4% | 7 of 116 | 0% | 5 | under 10 labels · led by Veeam Data Platform at 38% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
Movement
Since September 2026, Backblaze B2 held within the floor in all two categories: no change cleared 11 points.
Best category · Object storage · by segment
Mid-market▼−1Since September 2026: 46% → 45%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked.
45%from 46% in September 2026
Inside the floor by 10 pointsRank 1 of 46, unchanged
Enterprise▼−8Since September 2026: 10% → 2%, −8 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
2%from 10% in September 2026
Inside the floor by 3 pointsRank 4 → 6 of 46
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| Backup and DR | 0% | 4% | ▲+4Since September 2026: 0% → 4%, +4 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 22 → 7 of 116 |
| Object storage | 46% | 45% | ▼−1Since September 2026: 46% → 45%, −1 point. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 1 of 51, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated Backblaze B2 across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated Backblaze B2 across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 0 | 5 | 0 | 5 |
| GPT-5.4 mini | 0 | 2 | 0 | 0 | 2 |
| Gemini 3.5 Flash | 3 | 4 | 0 | 0 | 7 |
| Perplexity Sonar | 2 | 2 | 0 | 0 | 4 |
| Grok 4.20 | 4 | 1 | 1 | 0 | 6 |
| Mistral Small | 2 | 1 | 1 | 1 | 5 |
| DeepSeek V4 Flash | 4 | 1 | 1 | 0 | 6 |
| Llama 4 Maverick | 1 | 2 | 0 | 0 | 3 |
| Qwen 3.7 Flash | 3 | 3 | 0 | 0 | 6 |
| Kimi K2 | 1 | 3 | 0 | 0 | 4 |
| GLM 4.7 FlashX | 2 | 3 | 0 | 0 | 5 |
| MiniMax M2.5 | 3 | 1 | 1 | 1 | 6 |
| GPT-6 Luna | 1 | 2 | 0 | 1 | 4 |
| Muse Glimmer 30B | 2 | 2 | 0 | 0 | 4 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct28 labels13
Paraphrase42 labels17
Comparative30 labels11not counted in share
Budget-constrained42 labels22
Scale-constrained22 labels4
Negative31 labels8not counted in share
First choiceAlternativeMentionNegative195 labels in all, every segment counted; 56 of the 75 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“Backblaze B2 gives the best balance of transparent low storage pricing, broad S3 compatibility, free egress allowance and no minimum retention” Muse Glimmer 30B · Object storage · paraphrase prompt · first choice
“In practice most budget-limited companies start with Backblaze B2 for storage cost, and pair it with Cloudflare for free unlimited egress.” Muse Glimmer 30B · Object storage · budget prompt · first choice
“The Best All-Rounder: Backblaze B2 ... widely considered the best balance between rock-bottom pricing and enterprise-grade stability.” Qwen 3.7 Flash · Object storage · budget prompt · first choice
“Backblaze B2 is my top pick — it offers the best mix of low cost, enterprise compliance, no punitive minimums” DeepSeek V4 Flash · Object storage · paraphrase prompt · first choice
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“Your downloads are much larger than your stored volume... model the excess before committing.” GPT-6 Luna · Object storage · negative prompt · soft negative
“Some users mention limited regional redundancy (only US‑based by default).” MiniMax M2.5 · Object storage · negative prompt · soft negative
“they may lack integration with other services and can become more expensive” Mistral Small · Object storage · negative prompt · soft negative
Named alongside
The products named in the same answers as Backblaze B2, over the 195 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Backblaze B2 was named but was not.ShowHide
Named alongside
The products named in the same answers as Backblaze B2, over the 195 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Backblaze B2 was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named Backblaze B2. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 171 of the 195 answers that named Backblaze B2 and are not a share of its labels.
Domains cited
backblaze.comYour site84
solved.scality.com82
digitalocean.com78
github.com59
g2.com55
cloudian.com49
geekflare.com45
mixpeek.com42
sourceforge.net35
wasabi.com34
479 of the 563 domain citations in answers naming Backblaze B2 came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
Where Backblaze B2 stands in Google search beside where it stands in the models' answers.ShowHide
Search and answers
Where Backblaze B2 stands in Google search beside where it stands in the models' answers.
ShowHideIn search
Google, US estimatesPosition for “object storage service”
–
not in the top ten
Position for “object storage services”
7
- Searches for its name, Google
- 5,400 a month (“backblaze b2”)
- AI search demand for its name, est.
- 37 a month
- Its company's site
- backblaze.com shared with Backblaze's other products; the figures are the site's
- Organic visits to its site
- about 135,980 a month
- Searches its site ranks for
- 10,165 · 1,045 in the top three
- Sites linking to it
- 22,730
- Paid Google search
- No ads found in the estimate; that does not mean it runs none
In answers
This editionShare of first choices
46%
rank 1 of 51 in object storage
First choices
56
across its categories
- Named in
- 195 answers
- Its own site cited
- in 171 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
Names read as Backblaze B2
What the judge wrote, as written, with how often. The vendor table decides that these count as Backblaze B2; a claim can dispute any of them.
B2 2Backblaze 2Backblaze B2 Cloud Storage 1
Follow Backblaze B2
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
Backblaze is the company behind Backblaze B2.ShowHide
The company
Backblaze is the company behind Backblaze B2.
ShowHideOn record
Company recordsIn its own words
Stated by the vendor, not checked- Positioning
- B2 Cloud Storage
- Not stated on the pages read
- Who it is for, price, starting price, free plan or trial, integrations, certifications, hosting, customers
What Backblaze B2's own pages state, read September 28, 2026: backblaze.com/apidocs/b2-list-buckets, backblaze.com/apidocs/b2-update-bucket, backblaze.com/apidocs/b2-create-bucket, backblaze.com/apidocs/b2-delete-bucket. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Backblaze B2's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Backblaze B2, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for Backblaze B2 by email, built from the raw record of the edition. It shows:
- where Backblaze B2 is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name Backblaze B2, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.
Badges
Wins only: a badge exists where Backblaze B2 is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.ShowHide
Badges
Wins only: a badge exists where Backblaze B2 is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.
ShowHideAI models recommend Backblaze B2 first in Object storage this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.
Wide · 320 × 104 Website, beside other badges
Square · 240 × 240 LinkedIn, slides
Compact · 200 × 56 Email signature, footer
Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.