Every category where a model named IRI FieldShield for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Data masking and test data management	Data platform	9%	3 of 140	0%	21	accepted challenger

Movement

This is the first edition on this tier, so no move can be computed for IRI FieldShield yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated IRI FieldShield across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

ShowHide

Model	First choice	Alternative	Mention	Labels
Claude Haiku 4.5	2	0	1	3
GPT-5.4 mini	0	1	0	1
Gemini 3.5 Flash	0	0	0	0
Perplexity Sonar	1	1	1	3
Grok 4.1 Fast	0	0	2	2
Mistral Small	0	0	0	0
DeepSeek V4 Flash	1	0	1	2
Llama 4 Maverick	0	0	0	0
Qwen 3.7 Flash	0	1	0	1
Kimi K2	1	0	2	3
GLM 4.7 FlashX	0	2	0	2
MiniMax M2.5	0	1	0	1
GPT-6 Luna	0	0	0	0
Muse Glimmer 30B	0	3	0	3

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct13 labels10

Paraphrase1 labelNone

Comparative13 labels1not counted in share

Budget-constrained19 labels7

Scale-constrained4 labels1

Negative4 labels2not counted in share

First choiceAlternativeMentionNegative54 labels in all, every segment counted; 18 of the 21 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“IRI FieldShield masks structured data across databases and files... offers strong coverage at a mid-market price” Claude Haiku 4.5 · Data masking · direct prompt · first choice

“IRI FieldShield is widely considered the best value option for budget-conscious companies.” Claude Haiku 4.5 · Data masking · budget prompt · first choice

“IRI FieldShield is the strongest low-cost commercial option mentioned in the results” Perplexity Sonar · Data masking · budget prompt · first choice

“IRI FieldShield — *Overall Best for Mid-Market*” DeepSeek V4 Flash · Data masking · direct prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as IRI FieldShield, over the 54 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and IRI FieldShield was named but was not.

ShowHide

ProductSame answerTook the first choice insteadHead to head

Delphix23 of 544Compare →

DATPROF21 of 541Compare →

K2View Test Data Management20 of 541Compare →

Oracle Data Masking and Subsetting18 of 541Compare →

Tonic.ai17 of 543Compare →

PostgreSQL Anonymizer14 of 545Not among the top eight

Informatica Intelligent Data Management Cloud14 of 541Not among the top eight

Microsoft SQL Server13 of 540Not among the top eight

Greenmask12 of 545Not among the top eight

IBM InfoSphere Optim9 of 541Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named IRI FieldShield. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 54 of the 54 answers that named IRI FieldShield and are not a share of its labels.

Domains cited

ovaledge.com46

hevodata.com36

softwaretestinghelp.com35

g2.com33

iri.com33

atlan.com32

sourceforge.net29

outsourceaccelerator.com28

k2view.com26

thectoclub.com21

No domain is on file for IRI FieldShield, so its own site is not marked.

Pages cited

ovaledge.com/blog/data-masking-tools45

hevodata.com/learn/data-masking-tools36

softwaretestinghelp.com/data-masking-tools35

atlan.com/data-masking-tools32

iri.com/support/data-education-center/the-top-15-data-masking-tools-in-202629

outsourceaccelerator.com/articles/data-masking-tools28

datastackhub.com/top-tools/data-masking-tools19

thectoclub.com/tools/best-data-masking-software19

Pages are listed as the models cited them.

Search and answers

Where IRI FieldShield stands in Google search beside where it stands in the models' answers.

ShowHide

In search

Google, US estimates

Searches for its name, Google: 10 a month (“iri fieldshield”)
AI search demand for its name, est.: 0 a month
Its own site: No site of its own on file, so no site figures

In answers

This edition

Share of first choices

rank 3 of 140 in data masking

Segment leader

17%

DATPROF

First choices: 18 across its categories
Named in: 54 answers
Its own site cited: No site on file to match

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

Names read as IRI FieldShield

What the judge wrote, as written, with how often. The vendor table decides that these count as IRI FieldShield; a claim can dispute any of them.

IRI FieldShield / DarkShield / Voracity 1IRI FieldShield® 1

Follow IRI FieldShield

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when IRI FieldShield's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as IRI FieldShield, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for IRI FieldShield by email, built from the raw record of the edition. It shows:

where IRI FieldShield is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name IRI FieldShield, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

Badges

Wins only: a badge exists where IRI FieldShield is ranked in a category's top three this edition. Three sizes, one file each, light and dark; the code is under each.

ShowHide

IRI FieldShield is among the products AI models recommend first in Data masking and test data management this edition. Each badge says so in the buyer's words, names the edition, and links to the standing. The next edition issues a new badge; this one stays true as a record of October 2026.

Wide · 320 × 104 Website, beside other badges

Show the code

<a href="https://it-ai-index.com/it-data/data-masking-and-test-data/"><img src="https://it-ai-index.com/badges/2026-10/iri-fieldshield--data-masking-and-test-data-wide.svg" alt="Among AI models' top three in Data masking and test data management, October 2026 Edition, IT AI Recommendation Index" width="320" height="104"></a>

Copy the code as it is. The link is part of the badge: it points at the Data masking and test data management standing, where the claim can be checked.

Square · 240 × 240 LinkedIn, slides

Show the code

<a href="https://it-ai-index.com/it-data/data-masking-and-test-data/"><img src="https://it-ai-index.com/badges/2026-10/iri-fieldshield--data-masking-and-test-data-square.svg" alt="Among AI models' top three in Data masking and test data management, October 2026 Edition, IT AI Recommendation Index" width="240" height="240"></a>

Copy the code as it is. The link is part of the badge: it points at the Data masking and test data management standing, where the claim can be checked.

Compact · 200 × 56 Email signature, footer

Show the code

<a href="https://it-ai-index.com/it-data/data-masking-and-test-data/"><img src="https://it-ai-index.com/badges/2026-10/iri-fieldshield--data-masking-and-test-data-compact.svg" alt="Among AI models' top three in Data masking and test data management, October 2026 Edition, IT AI Recommendation Index" width="200" height="56"></a>

Copy the code as it is. The link is part of the badge: it points at the Data masking and test data management standing, where the claim can be checked.

Badges read on light and dark pages. Alt text carries the claim, the category, the edition and the index, so it stays a citation where the image does not load.