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DNS filtering · October 2026 Edition

DNSFilter vs NextDNS

Thirteen of fourteen models named DNSFilter first on the direct prompt; zero named NextDNS. DNSFilter was named by fourteen of the fourteen models and NextDNS by thirteen and DNSFilter carries 54 labels and NextDNS 27, so the shares are not directly comparable.

DNSFilter

endorsed leader

Named in one category this edition.

NextDNS

accepted challenger

Named in one category this edition.

First-choice share59%2%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate2%15%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#5A position in a field of 9; printed, not drawn.
Labels5427A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, DNSFilter reading right to left. Rank and label count are printed, not drawn.Cloudflare Gateway was named alongside these two in twelve of the fourteen direct answers. DNSFilter vs Cloudflare Gateway · DNSFilter vs Cisco Umbrella · DNSFilter vs Control D

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the DNS filtering page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
DNSFilterFirst choices, of fourteen modelsNextDNS
Direct130
Paraphrase1001 against NextDNS
Comparative33
Budget-constrained41
Scale-constrained30
Negative001 against DNSFilter · 3 against NextDNS
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Across every category in the October 2026 Edition, DNSFilter and NextDNS were named in the same answer forty-seven times, of the 173 answers naming DNSFilter and the 68 naming NextDNS. In those answers NextDNS took the first choice two times and DNSFilter twenty.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where DNSFilter and NextDNS stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
DNSFilter NextDNS first choice named as an alternative argued againstblank: not namedEach cell is one answer, DNSFilter on the left and NextDNS on the right.

The direct prompt

The plain question, one answer per model, grouped by where DNSFilter and NextDNS stood in it.

DNSFilter first, NextDNS not the choice

13 of 14 modelsNextDNS was named in the answer but not as the choice, or not at all.
Claude Haiku 4.5DNSFilter alternatives: Akamai Enterprise Threat Protector, Cloudflare Gateway, Prisma Access DNS Security
GPT-5.4 miniDNSFilter alternatives: Cisco Secure Access – DNS Defense, Cisco Umbrella, Cloudflare Gateway, Zscaler DNS Security
Gemini 3.5 FlashDNSFilter alternatives: Cloudflare Gateway, Control D
Perplexity SonarCloudflare Gateway, DNSFilter alternatives: Control D, SafeDNS
Grok 4.1 FastDNSFilter alternatives: Cisco Umbrella, Cloudflare Gateway
Mistral SmallDNSFilter
DeepSeek V4 FlashDNSFilter alternatives: Cisco Umbrella, Cloudflare Gateway, Webroot DNS Protection
Llama 4 MaverickDNSFilter, WebTitan
Kimi K2DNSFilter alternatives: Cisco Umbrella, Cloudflare Gateway
GLM 4.7 FlashXDNSFilter alternatives: Cisco Umbrella, Cloudflare Gateway, Infoblox BloxOne DDI
MiniMax M2.5Cloudflare Gateway, DNSFilter alternatives: Cisco Umbrella
GPT-6 LunaDNSFilter alternatives: Cisco Secure Access, Cloudflare Gateway
Muse Glimmer 30BDNSFilter alternatives: Cisco Umbrella, Cloudflare Gateway

Neither was the first choice, one was named

1 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Qwen 3.7 FlashCloudflare Gateway alternatives: Cisco Umbrella, DNSFilter

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
DNSFilter leads by fifty-one points.
DNSFilter51%#1 of 8
NextDNS0%#7 of 8
The full small business standing →
Mid-marketThe figures above
DNSFilter leads by fifty-seven points.
DNSFilter59%#1 of 9
NextDNS2%#5 of 9
The full mid-market standing →
Enterprise
DNSFilter leads by twenty-six points.
DNSFilter26%#2 of 7
NextDNS0%#– of 7
The full enterprise standing →

What the models said about DNSFilter

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“powerful but come with cautionary notes” Kimi K2 · negative prompt · soft negative
“Highly regarded for its fast Anycast network, real-time AI-driven threat categorization, and very user-friendly interface. Highly suited for mid-sized companies.” Gemini 3.5 Flash · scale prompt · first choice
“Popular options for 500 users include DNSFilter (AI-focused, easy deploy) and Cisco Umbrella (enterprise-grade integrations).” Grok 4.1 Fast · scale prompt · first choice
“the strongest default choice is DNSFilter if your priority is straightforward DNS filtering with good mid-market fit” Perplexity Sonar · direct prompt · first choice

What the models said about NextDNS

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of eight in this category shown.

“NextDNS/AdGuard: Highly customizable (ads/trackers/parental), but free tiers have query limits” Grok 4.1 Fast · negative prompt · soft negative
“NextDNS's free plan should not be relied upon for critical filtering applications” Claude Haiku 4.5 · negative prompt · soft negative
“Browser Secure DNS Can Bypass NextDNS and Pi-hole: How to Check and Fix It” Mistral Small · negative prompt · soft negative
“NextDNS is usually the best value if you mainly want DNS filtering and easy policy control” GPT-5.4 mini · budget prompt · first choice
“NextDNS is often considered the most flexible option for tech-savvy users.” Qwen 3.7 Flash · comparative prompt · first choice
“NextDNS – best for privacy-focused users needing advanced DNS controls” Muse Glimmer 30B · comparative prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.