Small business=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 45 → 26 of 71
2 categories · RankedNetSPI
82Judge labels
22First choices
8Negative labels
14 / 14Models named it
2Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Best standing
46% in PTaaS for enterprise buyers
Rank 17 of 82 in the mid-market standingaccepted challenger
0 of 14 models made it the first choice on the direct prompt; 9% of its 22 labels there were negative.
What the models named instead of NetSPI →By buyer segmentAn enterprise product: leader at enterprise, not named at small business or mid-market.
Small business26 of 76
0%9 labels
under the label threshold
Mid-market17 of 82
0%22 labels
accepted challenger
Enterprise1 of 67
46%46 labels
endorsed leader
In ptaas · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading
Standing by category
Every category where a model named NetSPI for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
| Category | Function | Share | Rank | Negative rate | Labels | Quadrant | Since September 2026 |
|---|---|---|---|---|---|---|---|
| Penetration testing as a service | Security operations | 0% | 17 of 82 | 9% | 22 | accepted challenger | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. |
| Breach and attack simulation | Security operations | 0% | 68 of 74 | 50% | 2 | under 10 labels · led by Cymulate at 24% |
Movement
Since September 2026, NetSPI held within the floor in all two categories: no change cleared 11 points.
Best category · PTaaS · by segment
Mid-market▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 2% in September 2026
Inside the floor by 9 pointsRank 5 → 15 of 74
Enterprise▲+8Since September 2026: 40% → 48%, +8 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
48%from 40% in September 2026
Inside the floor by 3 pointsRank 1 of 63, unchanged
All categories · Mid-market
| Category | September 2026 | Now | Change | Reading | Rank |
|---|---|---|---|---|---|
| PTaaS | 2% | 0% | ▼−2Since September 2026: 2% → 0%, −2 points. Inside the 11-point floor: within noise. Read over the models both editions asked. | Within noise | Rank 5 → 17 of 82 |
| BAS | 0% | 0% | newNew since September 2026: not ranked then, 0% now. | New this edition | Rank 68 of 74, unchanged |
Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.
The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions
By model
How each model treated NetSPI across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.ShowHide
By model
How each model treated NetSPI across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
ShowHide| Model | First choice | Alternative | Mention | Negative | Labels |
|---|---|---|---|---|---|
| Claude Haiku 4.5 | 0 | 2 | 0 | 0 | 2 |
| GPT-5.4 mini | 0 | 0 | 0 | 1 | 1 |
| Gemini 3.5 Flash | 0 | 2 | 0 | 0 | 2 |
| Perplexity Sonar | 0 | 0 | 1 | 0 | 1 |
| Grok 4.20 | 0 | 1 | 2 | 0 | 3 |
| Mistral Small | 0 | 2 | 0 | 0 | 2 |
| DeepSeek V4 Flash | 1 | 0 | 0 | 0 | 1 |
| Llama 4 Maverick | 0 | 0 | 1 | 0 | 1 |
| Qwen 3.7 Flash | 0 | 1 | 1 | 0 | 2 |
| Kimi K2 | 0 | 2 | 0 | 0 | 2 |
| GLM 4.7 FlashX | 0 | 3 | 0 | 0 | 3 |
| MiniMax M2.5 | 0 | 0 | 0 | 0 | 0 |
| GPT-6 Luna | 0 | 1 | 0 | 1 | 2 |
| Muse Glimmer 30B | 0 | 0 | 1 | 1 | 2 |
By framing
Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct20 labels9
Paraphrase17 labels8
Comparative29 labels11not counted in share
Budget-constrained10 labels5
Scale-constrained2 labelsNone
Negative4 labels1not counted in share
First choiceAlternativeMentionNegative82 labels in all, every segment counted; 22 of the 34 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.
What the models said for it
Verbatim evidence the judge attached to positive labels.
“For enterprise-scale red teaming: NetSPI and Bishop Fox are industry leaders.” DeepSeek V4 Flash · PTaaS · comparative prompt · first choice
“For Heavy API Users: Go with NetSPI. Their tooling is specifically tuned for the complexity of modern API architectures.” Qwen 3.7 Flash · PTaaS · comparative prompt · alternative
“Advanced adversary emulation, tiered service levels, strong for compliance-driven and high-security organizations” Kimi K2 · PTaaS · comparative prompt · alternative
“Enterprises requiring deep manual expertise should look to firms like NetSPI, Trustwave, or Bishop Fox.” Claude Haiku 4.5 · PTaaS · comparative prompt · alternative
And against it
Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.
“NetSPI's BAS offering is more service-heavy than pure self-service BAS... should be cautious about that delivery model mismatch” GPT-5.4 mini · BAS · negative prompt · soft negative
“Since the company is announcing a merger, confirm the contracting entity, team, and service arrangement in any proposal.” GPT-6 Luna · PTaaS · comparative prompt · soft negative
“NetSPI is generally meaningfully more expensive than growth-stage PTaaS alternatives like Cobalt” Muse Glimmer 30B · PTaaS · paraphrase prompt · soft negative
Named alongside
The products named in the same answers as NetSPI, over the 82 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and NetSPI was named but was not.ShowHide
Named alongside
The products named in the same answers as NetSPI, over the 82 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and NetSPI was named but was not.
ShowHideProductSame answerTook the first choice insteadHead to head
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.
What carried it into the answer
The sites and pages cited by the answers that named NetSPI. A fact about retrieval, not a lever on the model.
Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 81 of the 82 answers that named NetSPI and are not a share of its labels.
Domains cited
underdefense.com54
synack.com51
deepstrike.io49
techrepublic.com44
stingrai.io43
getastra.com42
beaglesecurity.com30
softwaresecured.com30
brightdefense.com23
linkedin.com18
384 of the 384 domain citations in answers naming NetSPI came from somebody else's page.
Pages cited
Pages are listed as the models cited them.
Search and answers
netspi.com is not in Google's top ten for any of the category's searches. In the answers, NetSPI takes 0% of first choices and Cobalt takes 45%.ShowHide
Search and answers
netspi.com is not in Google's top ten for any of the category's searches. In the answers, NetSPI takes 0% of first choices and Cobalt takes 45%.
ShowHideIn search
Google, US estimatesPosition for “penetration testing service”
–
not in the top ten
Position for “penetration testing services”
–
not in the top ten
- Searches for its name, Google
- 1,900 a month (“netspi”)
- AI search demand for its name, est.
- 58 a month
- Organic visits to its site
- about 4,142 a month
- Searches its site ranks for
- 1,521 · 61 in the top three
- Sites linking to it
- 3,061
- Paid Google search
- 4 searches its ads show for, about 14 clicks and $336 a month (estimate)
In answers
This editionShare of first choices
0%
rank 17 of 82 in ptaas
Segment leader
45%
Cobalt
- First choices
- 22 across its categories
- Named in
- 82 answers
- Its own site cited
- in 81 of the answers that named it
Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.
What it publishes
ShowHide
What it publishes
ShowHideAddresses on netspi.com
1,849
subdomains included
Content
1,553
counted in the table below
Documentation
0
Product · Integration
0 · 2
| Kind | Pages | Last 90 days | 2025-10 to 2026-09 | Latest | Categories named |
|---|---|---|---|---|---|
| Blog | 781 | 13 | 2026-09-22 | ASM, PTaaS | |
| News or press | 417 | 2 | 2026-09-02 | ASM, PTaaS | |
| Webinar or virtual event | 133 | 2 | 2026-08-26 | ASM, EDR | |
| Podcast or video | 89 | 0 | 2026-06-24 | ||
| Conference or event | 41 | undated | |||
| Case study | 37 | 0 | 2026-01-05 | ASM | |
| Report or ebook | 20 | 0 | 2026-05-14 | PTaaS, ASM | |
| Comparison | 18 | 0 | 2026-03-30 | ASM | |
| Template or tool | 14 | 0 | 2025-03-25 | ||
| Glossary or explainer | 3 | 0 | 2022-03-16 | SASE |
Most recent
- 2026-09-22Cve 2026 78902 xss to rce in pfsense with one dns request blog
- 2026-09-08Stylesmuggler adobe commerce adobe commerce b2b and magento rce cve 2026 75650 blog
- 2026-09-03A new era for offensive security blog
- 2026-09-03Modern adventures in azure privilege escalation blog
- 2026-09-02Netspi and synack to merge forming a leading offensive cybersecurity platform news or press
- 2026-08-26Cybr sec con webinar or virtual event
How it is countedHide how it is counted
Every page netspi.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name ASM (31); 13 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.
Follow NetSPI
An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.
Already following? Everything you follow, with a stop for each.
The company
NetSPI is its own company.ShowHide
The company
NetSPI is its own company.
ShowHideIn its own words
Stated by the vendor, not checked- Positioning
- The Proactive Security Solution; the proactive security solution used to discover, prioritize, and remediate security vulnerabilities of the highest importance
- For
- organizations
- Price stated
- Zero Additional Cost netspi.com/netspi-ptaas/integrations
- Integrations claimed
- 1000 netspi.com/netspi-ptaas/integrations
- Certifications
- SOC 2 Type IIGDPRCyber Essentials PlusCRESTCBESTSOC2 Type 2
- Customers named
- MicrosoftNuspireGongGAFGHudlTrimbleChubbQuantum Health
- Not stated on the pages read
- Starting price, free plan or trial, hosting
What NetSPI's own pages state, read September 28, 2026: netspi.com, netspi.com/trust, netspi.com/customer-stories, netspi.com/netspi-ptaas/integrations. A claimed page can correct any of them.
Is this your product?
Claim this page
Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when NetSPI's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as NetSPI, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.
What a new claim receivesHide what a new claim receives
A new claim receives the current edition's vendor brief for NetSPI by email, built from the raw record of the edition. It shows:
- where NetSPI is named, by buyer and by framing, and which cells hold its first choices;
- the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
- its vocabulary against the segment leader's, and the pages the models cited;
- who was chosen in the answers that did not name NetSPI, and every reason the record gives;
- a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
- one page of published figures cleared to show a buyer.