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Index › Products › Elastic · October 2026 Edition
4 categories · Named, not ranked

Elastic

22Judge labels
1First choices
6Negative labels
9 / 14Models named it
4Categories
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Standing
6 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Elastic was named 6 times in Vector databases and 3 other categories, where pgvector led with 35%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In vector databases · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Elastic for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Vector databasesData platform0%17 of 440%3under 10 labels · led by pgvector at 35%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
Client-side protectionSecurity operations0%87 of 1200%1under 10 labels · led by cside at 13%
Data quality and observabilityData platform0%99 of 110100%1under 10 labels · led by Metaplane at 31%
Endpoint protectionIT operations and endpoint0%50 of 860%1under 10 labels · led by Microsoft Defender for Endpoint at 22%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.

Movement

Since September 2026, Elastic held within the floor in all four categories: no change cleared 11 points.

Best category · Vector databases · by segment

Mid-market=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.
0%from 0% in September 2026
Inside the floor by 11 pointsRank 19 of 35, unchanged
EnterprisenewNew since September 2026: not ranked then, 2% now.
2%from 0% in September 2026
Inside the floor by 9 pointsRank 8 of 44, unchanged

All categories · Mid-market

CategorySeptember 2026NowChangeReadingRank
Vector databases0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 19 → 17 of 44
Client-side protection0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 87 of 120, unchanged
Data observability0%0%newNew since September 2026: not ranked then, 0% now.New this editionRank 99 of 110, unchanged
Endpoint protection0%0%=heldSince September 2026: 0% → 0%, ±0 points. Inside the 11-point floor: within noise. Read over the models both editions asked.Within noiseRank 48 → 50 of 86

Shares here are read over the models both editions asked, so they can differ by a point or two from the standing above, which counts every model in this edition.

The floor is 11 points of share, measured: how far the models move a leader on their own when the same questions are asked twice with nothing changed. A larger change is movement; a smaller one is noise, and both are shown. Movement is read over the twelve models both editions asked; GPT-6 Luna, Muse Glimmer 30B joined this edition and are in the standing but not yet in the comparison. How the floor is measured · The editions

By model

How each model treated Elastic across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.2000011
Mistral Small00101
DeepSeek V4 Flash00101
Llama 4 Maverick00000
Qwen 3.7 Flash00101
Kimi K200000
GLM 4.7 FlashX00101
MiniMax M2.500000
GPT-6 Luna01001
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct4 labelsNone
Paraphrase3 labels1
Comparative1 labelNone
Budget-constrained2 labelsNone
Scale-constrained5 labelsNone
Negative7 labelsNone
First choiceAlternativeMentionNegative22 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Your existing search platform, such as Elastic: include it if keyword search, hybrid search, or established search operations are central to the use case.” GPT-6 Luna · Vector databases · scale prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“broader observability platforms (e.g., Elastic) have steep learning curves for proprietary query languages” Grok 4.20 · Data observability · negative prompt · soft negative

Named alongside

The products named in the same answers as Elastic, over the 22 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Elastic was named but was not.
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ProductSame answerTook the first choice insteadHead to head
Pinecone9 of 222Not among the top eight
Qdrant8 of 220Not among the top eight
Weaviate8 of 220Not among the top eight
pgvector6 of 223Not among the top eight
CrowdStrike Falcon4 of 220Not among the top eight
Milvus4 of 220Not among the top eight
Sentry3 of 223Not among the top eight
MongoDB Atlas Vector Search3 of 221Not among the top eight
Datadog3 of 220Not among the top eight
Datadog Error Tracking3 of 220Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Elastic. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 16 of the 22 answers that named Elastic and are not a share of its labels.

Domains cited

atlan.com7
g2.com6
iternal.ai4
singlestore.com4
dev.to3
dupple.com3
linkedin.com3
pecollective.com3
sganalytics.com3
solutionsreview.com3

Thirty-nine of the thirty-nine domain citations in answers naming Elastic came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Search and answers

elastic.co is not in Google's top ten for any of the category's searches. In the answers, Elastic takes 0% of first choices and pgvector takes 35%.
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In search

Google, US estimates
Position for “vector database”
–
not in the top ten
Position for “vector databases”
–
not in the top ten
Searches for its name, Google
74,000 a month (“elastic”)
AI search demand for its name, est.
34,672 a month
Organic visits to its site
about 208,306 a month
Searches its site ranks for
106,203 · 2,623 in the top three
Sites linking to it
41,056
Paid Google search
2 searches its ads show for, about 3 clicks and $0 a month (estimate)
Ads on GoogleDetailLess
117+ ads · 85 text, 20 video, 12 image · 105 shown in the last 30 days

First shown March 2025, as Elasticsearch, Inc., verified. Ads started 2025-10 to 2026-09: 84 in the year, 33 before. 3 more by other advertisers linking to it.

On Google's pages: 1 2 3 4

In answers

This edition
Share of first choices
0%
rank 17 of 44 in vector databases
Segment leader
35%
pgvector
First choices
1 across its categories
Named in
22 answers
Its own site cited
in 16 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

ShowHide
Addresses on elastic.co
24,296
subdomains included
Content
23,095
counted in the table below
Documentation
13
Product · Integration
7 · 51
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
Report or ebook18,203undatedAPM, MFA
Blog3,188522026-09-25SIEM, APM
Webinar or virtual event724undatedAPM, SIEM
Conference or event373undatedAPM, SIEM
Case study266undatedSCA, Threat intel
News or press220undatedAPM, XDR
Glossary or explainer95undatedVector databases, APM
Comparison2002025-07-03Vector databases
Template or tool3undated
Podcast or video3undated

Events in person

Last twelve months

As the event pages on elastic.co state them, read September 28, 2026.

How it is countedHide how it is counted

Every page elastic.co exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name APM (389); 0 name its categories the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow Elastic

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

Elastic is its own company.
ShowHide

In its own words

Stated by the vendor, not checked
Positioning
The Search AI Company
For
professional use only
Price stated
Pricing elastic.co
Free plan or trial
Start free trial elastic.co
Certifications
FedRAMP HighFedRAMP ModeratePCI DSSCSA STARISO/IEC 27001ISO/IEC 27017ISO/IEC 27018SOC 2
Hosting
AWSGCPAzureAlibabaFedRamp60 regions across AWS, Azure, and GCPCurrently generally available in AWS, GCP, and Azureany cloud
Customers named
DocusignUOLPepsiIBMPepsiCoGitHubEYComcast
Not stated on the pages read
Starting price, integrations

What Elastic's own pages state, read September 28, 2026: elastic.co, elastic.co/pricing, elastic.co/trust, elastic.co/platform, elastic.co/customers. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Elastic's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Elastic, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Elastic by email, built from the raw record of the edition. It shows:

  • where Elastic is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name Elastic, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at elastic.co is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.