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Index › Products › CISA's free Cyber Hygiene service · October 2026 Edition
1 category · Named, not ranked

CISA's free Cyber Hygiene service

2Judge labels
1First choices
0Negative labels
1 / 14Models named it
1Category
October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.8, every buyer segment counted.
Standing
1 label, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. CISA's free Cyber Hygiene service was named 1 time in PTaaS, where Cobalt led with 45%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
Small businessnot named
0%
No model named it for this buyer.
Mid-market14 of 82
2%1 label
under the label threshold
Enterprisenot named
0%
No model named it for this buyer.
In ptaas · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named CISA's free Cyber Hygiene service for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrantSince September 2026
Penetration testing as a serviceSecurity operations2%14 of 820%1under 10 labels · led by Cobalt at 45%newNew since September 2026: not ranked then, 2% now.

Movement

This is the first edition on this tier, so no move can be computed for CISA's free Cyber Hygiene service yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated CISA's free Cyber Hygiene service across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.
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ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00000
Perplexity Sonar00000
Grok 4.1 Fast00000
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200000
GLM 4.7 FlashX00000
MiniMax M2.500000
GPT-6 Luna10001
Muse Glimmer 30B00000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct0 labelsNone
Paraphrase0 labelsNone
Comparative0 labelsNone
Budget-constrained2 labels1
Scale-constrained0 labelsNone
Negative0 labelsNone
First choiceAlternativeMentionNegative2 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“start with CISA’s free Cyber Hygiene service... It’s a strong no-cost first step” GPT-6 Luna · PTaaS · budget prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as CISA's free Cyber Hygiene service, over the 2 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and CISA's free Cyber Hygiene service was named but was not.
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ProductSame answerTook the first choice insteadHead to head
ProjectDiscovery Cloud1 of 21Not among the top eight
HackerTarget1 of 20Not among the top eight
Microsoft Defender External Attack Surface Management1 of 20Not among the top eight
Pentest Express1 of 20Not among the top eight
A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named CISA's free Cyber Hygiene service. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 2 of the 2 answers that named CISA's free Cyber Hygiene service and are not a share of its labels.

Domains cited

cisa.govYour site2
hackertarget.com1
learn.microsoft.com1
pentestexpress.com1
projectdiscovery.io1

Four of the six domain citations in answers naming CISA's free Cyber Hygiene service came from somebody else's page.

Pages cited

cisa.gov/stopransomware/services2
hackertarget.com/scan-membership1
learn.microsoft.com/en-us/azure/external-attack-surface-management/understanding-billable-1
pentestexpress.com/1
projectdiscovery.io/blog/the-new-way-to-discover-your-exposure1

Pages are listed as the models cited them.

Search and answers

cisa.gov is not in Google's top ten for any of the category's searches. In the answers, CISA's free Cyber Hygiene service takes 2% of first choices and Cobalt takes 45%.
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In search

Google, US estimates
Position for “penetration testing service”
–
not in the top ten
Position for “penetration testing services”
–
not in the top ten
Organic visits to its site
about 1,801,370 a month
Searches its site ranks for
236,251 · 8,960 in the top three
Sites linking to it
83,428
Paid Google search
No ads found in the estimate; that does not mean it runs none
Ads on Google
None found in Google's ad transparency records for the US

In answers

This edition
Share of first choices
2%
rank 14 of 82 in ptaas
Segment leader
45%
Cobalt
First choices
1 across its categories
Named in
2 answers
Its own site cited
in 2 of the answers that named it

Search figures are US estimates from DataForSEO, read September 28, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on cisa.gov
24,582
subdomains included
Content
16,504
counted in the table below
Documentation
2
Product · Integration
0 · 0
KindPagesLast 90 days2025-10 to 2026-09LatestCategories named
News or press11,4011042026-09-27SD-WAN, MFA
Template or tool2,28712026-09-24
Blog2,053552026-09-24MFA, SIEM
Conference or event511442026-10-08Logs, SCA
Glossary or explainer116572026-09-17SIEM
Webinar or virtual event68122026-10-08
Report or ebook3312026-09-23
Case study2622026-09-01MFA
Comparison812026-07-27
Podcast or video1undated

Most recent

How it is countedHide how it is counted

Every page cisa.gov exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Of its titles that name a category, most name SD-WAN (12); 0 name the category the models place it in. An event counts as online when its address or title says so (webinar, on demand, virtual or online summit); a conference, summit, trade show, expo or roadshow that does not say so is counted as a conference or event, which on a vendor's site is mostly in person. Read September 29, 2026.

Follow CISA's free Cyber Hygiene service

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

CISA's free Cyber Hygiene service is its own company.
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In its own words

Stated by the vendor, not checked
Positioning
Reduce the Risk of a Successful Cyber Attack
cisa.gov/cyber-hygiene-services
For
U.S.-based federal, state, local, tribal and territorial governments, as well as public and private sector critical infrastructure organizations
cisa.gov/cyber-hygiene-services
Free plan or trial
CISA Cyber Hygiene services are available at no cost. cisa.gov/cyber-hygiene-services
Not stated on the pages read
Starting price, integrations, certifications, hosting, customers

What CISA's free Cyber Hygiene service's own pages state, read October 6, 2026: cisa.gov/cyber-hygiene-services, cisa.gov. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when CISA's free Cyber Hygiene service's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as CISA's free Cyber Hygiene service, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for CISA's free Cyber Hygiene service by email, built from the raw record of the edition. It shows:

  • where CISA's free Cyber Hygiene service is named, by buyer and by framing, and which cells hold its first choices;
  • the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
  • its vocabulary against the segment leader's, and the pages the models cited;
  • who was chosen in the answers that did not name CISA's free Cyber Hygiene service, and every reason the record gives;
  • a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
  • one page of published figures cleared to show a buyer.
The subscriber app

A verification link goes to your work email; an address at cisa.gov is approved on the spot, any other is reviewed by hand. Your email is never published. Claiming gives no say over labels, shares, verdicts or which quotes appear.